Snap In The Mix

In this episode, Marcus Verrell (Marketing Strategist), Charlie Glenn (Brand Strategist), and Tom Le Sueur (Founder of Snap) get straight into B2B marketing wins and bins. No overcomplicated frameworks. No dressing things up. Just honest takes on what’s working, what isn’t, and what businesses should stop doing immediately. From standout tactics to questionable trends, we break down the ideas that...

In this festive episode of Snap In The Mix, Marcus Verrell (Marketing Strategist at Snap) is joined by Tom Le Sueur, Founder and CEO of Snap, and Brand Strategist Charlie Glenn for a deep dive into the magic, madness, and marketing behind Christmas adverts. From John Lewis tearjerkers to Aldi’s talking carrots, the trio unwrap what makes Christmas campaigns so powerful — and why they’ve become suc...

In this episode of Snap In The Mix, Marcus Verrell (Marketing Strategist at Snap) is joined by Tom Le Sueur, founder and CEO of Snap. Tom peels back the curtain on what it’s really like to run a creative agency — the highs, the headaches, and the moments that make it all worth it. They explore what makes building an agency in Jersey unique, the balancing act between creativity and business, and ho...

In this episode of Snap In The Mix, Marcus Verrell (Marketing Strategist at Snap) is joined by Stephen Coleman, founder of Neau and Snap’s trusted video partner. Together, they dive into the world of video marketing. They unpack the rise of AI in video production, share lessons from standout campaigns, and explore why storytelling is still the beating heart of great content. If you’re curious abou...

In this episode, Marcus Verrell (Marketing Strategist) and Charlie Glenn (Brand Strategist) dive headfirst into the wild, fast-moving world of AI in marketing — the good, the bad, and the downright questionable. From “AI is going to kill your job” predictions to the very human gut instincts you should never outsource, we call out the hype, the pitfalls, and the places where automation still can’t...

In this episode, Marcus Verrell (Marketing Strategist) and Charlie Glenn (Brand Strategist), dive headfirst into the wonderfully chaotic world of marketing mishaps, brand blunders, and campaigns that went down in flames. From tone-deaf ads and branding faux pas to social media slip-ups and PR nightmares, we unpack what went wrong and what we can all learn from it. Whether you're a brand leade...

In this episode, Marcus Verrell (Marketing Strategist), Charlie Glenn (Brand Strategist), and Tom Le Sueur (Founder of Snap Agency) dig into the art, science, and strategy behind marketing that actually drives results — even when budgets are tight. From budgeting and campaign planning to brand building and PR we tackle the real challenges businesses face when it comes to brand and marketing:. Whet...

What makes a brand truly unforgettable? In this episode, Marcus Verrell (Marketing Strategist), Charlie Glenn (Brand Strategist), and Tom Le Sueur (Founder of Snap Agency) dive into the world’s most iconic brands. From the silky smooth storytelling of Cadbury, to the bold, heritage-rich identity of Guinness, the juicy missteps of Tropicana, and beyond. We explore what elevates a brand from good to...

Thinking about hiring a marketing agency but not sure where to start? In this episode, Marcus Verrell (Marketing Strategist), Charlie Glenn (Brand Strategist), and Tom Le Sueur (Founder of Snap Agency) share their insider knowledge on how to find the right agency for your business—and how to make that relationship actually work. We break down how to spot a good fit, what questions to ask, red flag...