Small Business Big Visibility

Most small business owners are asking the wrong question when it comes to social media: “Which platform should I be on?” But the real issue runs deeper. In this video, we break down the most common social media mistake entrepreneurs make—and how to fix it with a smarter, more strategic approach. You’ll learn how to stop chasing trends, avoid platform burnout, and focus on what actually moves the n...

What if the problem in your business isn’t strategy… but mindset? If you feel like you’re constantly pivoting, restarting, or running in circles—this video is for you. Discover why so many entrepreneurs stay stuck, even when they work hard and try new tactics. It’s not because you’re failing. It’s because you’re caught in a loop—reacting to fear, chasing external fixes, and carrying the same patte...

Are you saying yes to the wrong things in your business? It might be costing you more than you think. In this video, we unpack the hidden danger of being a "yes-man"—taking on every client, every task, and every project out of fear or obligation. You'll learn how overcommitting leads to burnout, poor quality, and a business that feels more like a prison than a path to freedom. Discover the moment...

Is your business in a planting phase, a harvest season, or somewhere in between? In this episode of Small Business Big Visibility , we explore the natural cycles every business moves through—growth, rest, reflection, and scale. Using the powerful analogy of farming, you'll discover how to identify the season you're in and what that means for your strategy, mindset, and momentum. Learn how...

You may be speaking the truth, but your audience still might not hear it the way you intended. In business, perception shapes communication. This video explores why what you say and what others hear can be so different. Learn how customer beliefs and experiences influence your message, and why the truth alone is not always enough to connect. You will find out why customers sometimes misinterpret y...

If you're doing all the right things —posting, promoting, even running ads—but your business still feels stuck, this episode is for you. In this powerful breakdown, we unpack the four foundational pillars of your business: branding, marketing, advertising, and sales . Most business owners blur the lines between them—and that confusion leads to chaos, misalignment, and burnout. You’ll learn: Why mi...

Are customers ghosting you even when your service is solid? You are not alone, and it is not because you lack skill or care. In this episode of Small Business Big Visibility, Jason McKenzie explains why so many service-based businesses struggle to stand out and how you can stop competing on price. Learn the real reason your business feels invisible Understand the difference between red ocean and b...

In this short but powerful episode, we explore how one simple decision—to show up—can open the door to unexpected opportunities. Hear a real-life story from a networking event that proves how just being present can change the course of your business and impact others in the process. Learn how to push through those internal doubts, assess your mindset, and take action even when it feels hard. Wheth...

In this episode of Small Business, Big Visibility , we dive into a powerful conversation with Peter Holzer—software engineer turned consultant and LinkedIn voice in the tech and marketing space. Peter shares how he transitioned from running a custom software agency to helping others master strategic positioning and attract better-fit clients. We also get real about the rise and reality of crypto a...

Ever walked out of a meeting thinking you nailed it—only to realize later you were totally off? You’re not alone. In this episode, we explore how to eliminate miscommunication and build true clarity in high-stakes conversations. You'll learn three simple, powerful habits that help you listen deeper, stay present, and reflect back what really matters—so you don't just hear the other person, you und...

What if your biggest business breakthrough is on the other side of waiting? In this episode, we explore how delayed gratification isn’t just a personal virtue—it’s a business strategy. Drawing from the iconic Marshmallow Experiment, you'll learn how choosing long-term vision over short-term pleasure can transform how you lead, grow, and invest in your business. From skipping the dream truck to inv...

What’s the real difference between a stuck business and one that scales with clarity and momentum? It’s not just strategy or funding—it’s your daily habits. In this episode, you’ll discover the 5 daily habits that helped transform a routine-driven business into an unstoppable one. These aren’t flashy productivity hacks—they’re foundational shifts that move you from reactive to intentional. Start y...

If you feel stuck or uncertain about your next move, this simple 3-step process can help you shift your mindset and start making real progress. First, take time to reflect and clearly define the problem you're trying to solve or the goal you want to achieve. Then, evaluate your existing resources—your contacts, your tools, and your current situation. Finally, start connecting the dots. Leverage th...

Join Jason McKenzie on this insightful episode of Small Business Big Visibility as he sits down with John Parkes , Chief Traffic Architect at ClickFunnels. Discover how John successfully navigated spending over $150 million on ads, leveraging ClickFunnels to drive remarkable growth for businesses. In this episode, you’ll explore: Effective Advertising Strategies : Learn how John mastered online ad...

Feeling overwhelmed by the constant hustle of running your small business? In this episode of Small Business Big Visibility , host Jason McKenzie dives into the crucial connection between your health and productivity. Discover why taking care of your body is essential for sustaining business growth, reducing stress, and enhancing overall performance. In this episode, you’ll learn: Effective Stress...

Join host Jason McKenzie on Small Business Big Visibility as he explores the wealth mindset and the power of gratitude in achieving abundance. In this inspiring episode, Jason shares his personal journey of overcoming physical challenges and how shifting his perspective led to profound growth both personally and professionally. What You'll Discover: Redefining Wealth: Understand wealth beyond fina...

Are you feeling stuck, searching for the right opportunities, or overwhelmed by the endless resources out there? In this episode of Small Business Big Visibility , host Jason McKenzie shares a transformative journey of discovering that the solutions you seek are often already within your grasp. Jason recounts his personal experience of searching high and low for the information he needed, only to...

What if the key to growing your business isn’t about managing your time—but mastering your attention? In this episode, we explore a powerful metaphor from the fields of Idaho: how farmers use diversion dams to guide water with purpose—and how you can do the same with your focus. You’ll learn why attention is your most valuable resource, how to spot the leaks that are draining your progress, and ho...

Unlock the full potential of your small business with our latest episode featuring Nigel Harmon, a seasoned entrepreneur and martial arts expert. Discover how leveraging AI and data systems can transform your operations, streamline processes, and drive sustainable growth. Nigel shares his journey from martial arts to founding Focus Systems , offering invaluable insights into building effective sys...

In this episode of Small Business Big Visibility , host Jason McKenzie challenges the conventional wisdom that lowering prices always leads to slimmer profits. Discover how strategic pricing, combined with efficient processes and innovation, can actually boost your bottom line without compromising quality. Jason shares his eye-opening experience from the restaurant industry to illustrate how speci...

Welcome to another insightful episode of Small Business Big Visibility with your host, Jason McKenzie. W explore transformative strategies that empower small business owners to break free from the relentless price wars typical of crowded markets. If you’re tired of fighting for every dollar and seeking sustainable growth, this episode is a game-changer. Jason delves into the concept of blue ocean...

Are you tired of your business blending in with the competition? In this episode of Small Business Big Visibility , host Jason McKenzie dives deep into strategies for building a business that stands out and attracts your ideal clients without solely competing on price. Discover how to create a unique value proposition that sets you apart in a crowded market. Understanding Market Differentiation: L...

Feeling like an imposter in your small business journey? In this episode of Small Business Big Visibility , host Jason McKenzie dives deep into the struggles of imposter syndrome and offers five actionable strategies to help you overcome these limiting beliefs. Discover how to boost your confidence, attract ideal clients, and enhance your business growth with practical techniques like affirmations...

In this power-packed episode of Small Business Big Visibility , host Jason sits down with the multi-talented Mike D. Moore—a former athlete, football player, politician, serial entrepreneur, coach, and consultant—with a life story as diverse as it is inspiring. Mike takes us on a journey from his early mornings on the ice rinks and schoolyard hustles to high-stakes experiences in professional spor...

Unlock the secret to sustained business success with Jason McKenzie on this episode of Small Business Big Visibility . Discover how establishing daily routines and consistent actions can transform your small business, helping you work smarter, increase revenue, and achieve a healthier work-life balance. If you've been feeling overwhelmed by the demands of running your business or struggling to imp...