Tracy Jepson

Small Business Big Deal Podcast

Business EN ↓ 50 episodes

Welcome to the Small Business, Big Deal Podcast, where entrepreneurs from all walks of life deconstruct their businesses, sharing the journey of how they built their success, piece by piece. Our mission is to inspire and empower budding entrepreneurs to turn their dreams into thriving businesses. Each week, we spotlight the brightest minds in entrepreneurship, both current and future stars, offering invaluable insights and lessons learned. Hosted by Tracy Jepson, a seasoned Small Business Strategist, Certified Mastery Profit First Professional, and CEO of Jepson Solutions, LLC, this podcast de...

Author

Tracy Jepson

Category

Business

Podcast website

smallbusinessbigdeal.com

Latest episode

Oct 16, 2025

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Episodes

Ep. 49 Integrity, Curiosity, and the Long Game with Elliott Orsillo 16.10.2025

This week on  Small Business Big Deal , Tracy sits down with Elliott Orsillo , co-founder of Season Investments , to explore what it really means to build a business rooted in integrity, curiosity, and long-term thinking. Elliott's journey from engineering at Stanford to leading a wealth management firm is filled with valuable lessons about resilience, partnership, and trust. He shares how a found...

Ep. 48 From Fairways to Fashion: The 35x70 Golf Co. Story 24.09.2025

What happens when a late-night conversation about polos turns into a thriving golf apparel brand? In this episode of Small Business, Big Deal , Tracy sits down with Katy Winters , co-founder of 35x70 Golf Co. , a Kansas-born company that's redefining golf style with a Midwestern twist. Katy shares the inspiring story of leaving a stable corporate career at Koch Industries to pursue entrepreneurshi...

Ep. 47 Building a Business That Honors Your Values 17.09.2025

Most entrepreneurs can rattle off their revenue goals or marketing plan without hesitation. But ask them what they stand for — what they refuse to compromise on — and the silence is deafening. In this solo episode of Small Business Big Deal , Tracy pulls back the curtain on the one thing that makes or breaks your business: your values. Far from being fluffy buzzwords, your values shape who you hir...

Ep. 46 - Dog Training, Systems, and Scaling with Ryan Wimpey Video 19.08.2025

From Dog Training to Franchising: How Passion Turned into 24 Locations with Ryan Wimpey In this episode of Small Business Big Deal , I sit down with Ryan Wimpey, founder of Tip Top K9 Dog Training , to talk about how one stubborn rescue pup led him down the path of building one of the fastest-growing dog training franchises in the U.S. Ryan shares how he went from training dogs behind a Chick-fil-...

Ep. 45: Building Bold Businesses Without Losing Yourself with Jac White 18.04.2025

In this conversation, Tracy Jepson and Jac White explore the realities of entrepreneurship, particularly for women. They discuss the challenges of starting a business, the importance of sales strategies, and the need for flexibility in client relationships. Jac shares her insights on overcoming sales anxiety, understanding financial needs, and the significance of building relationships for sales s...

Ep: 44 Creating a World of Wonder 10.04.2025

In this episode of the Small Business Big Deal podcast, host Tracy Jepson interviews Roxanne Alford, the founder of Short Stuff , a sustainable children's clothing brand inspired by her experiences as a new mom. Roxanne shares her journey from working in IT sales to launching her own brand, driven by a desire for gender-neutral clothing and educational products for children. The conversation explo...

Ep: 43 Keep Showing Up: Building a Life of Impact, Consistency, and Connection with Jeremy Capo 26.03.2025

When your identity is tied to a title and that title gets stripped away, what's left? In this episode, Tracy sits down with Jeremy Capo—a respected collegiate athletics administrator turned business development executive and all-around motivational force. From navigating career upheaval during the pandemic to finding his footing through faith, fitness, and a relentless commitment to showing up, Je...

EP: 42 Teeing Up Success: Breaking Barriers in Golf and Business 03.03.2025

In this conversation, Tracy Jepson interviews Sabrina, the founder of Golf Angels, a brand aimed at making golf more accessible and relatable for women. They discuss the inspiration behind the brand, the challenges of starting a business, the importance of self-care, and how Golf Angels aims to break traditional norms in the golf industry. Sabrina shares her journey as an entrepreneur, the support...

Ep 41: Deconstructing Identity: Embracing Authenticity in Business and Life with Sydney Ryker 24.02.2025

💡 Episode Summary: What happens when you realize success isn't just about the numbers, the status, or the accolades? In this episode, I sit down with Sydney Ryker, an entrepreneur, speaker, and mentor who took the leap from high-performing network marketer and business owner to a journey of deep self-discovery. Sydney shares her incredible story—how she started her entrepreneurial journey with $5...

Ep 40: Stand Out & Stay Consistent – SEO and Growth Strategies with Jess Freeman 30.10.2024

Jess Freeman , the owner of Jess Creatives, specializes in high impact websites and SEO for business owners. She helps them improve their branding, websites, and SEO to generate more leads and traffic. Jess explains that she was drawn to SEO because she saw many business owners struggling with social media and not getting results from their websites. She combines her creative and analytical skills...

Ep 39: Design Agency Owner Helps Businesses Create Stunning Branding 15.07.2021

On today's podcast, we're talking with Katie Dooley, owner of Paper Lime Creative, a branding and design agency in Edmonton, AB. Her company creates stunning visual branding that shows off businesses' unique personalities. Their print design services make getting a brand out into the world effortless and enjoyable.   Read more: https://tracyjepsonpodcast.com/media/ep-39-design-agency-owner-helps-b...

Ep 38: Online Magazine Business Booming, Even During COVID 08.07.2021

On today's podcast, we're talking with Dennis Crosby, owner of Crochet Media Group, an online subscription that focuses on the arts and crafts niche, especially crocheting. Find out how his business is thriving, even during COVID.   Read more: https://tracyjepsonpodcast.com/media/ep-38-online-magazine-business-booming-even-during-covid/1484/     About our guest: https://denniscrosby.com/     What...

Ep 37: Concierge Wealth Owner Helps Clients Achieve Financial Goals 01.07.2021

On today's podcast, we're talking with J.B. Morris, founder of Concierge Wealth Management based in Boston. Find out how he helps high earners in their 30s and 40s develop financial plans.   Read more here: https://tracyjepsonpodcast.com/podcast/ep-37-concierge-wealth-owner-helps-clients-achieve-financial-goals/1475/     About our guest: https://www.conciergewm.com/team/julian-morris     What we d...

Ep 36: How a 'True-Born Leader' Created His Own Marketing Team 24.06.2021

On today's podcast, we're talking with Todd Bertsch, owner of Evolve Marketing and a leader in the web design industry. Find out how this self-described "true-born leader" created his company. Read more:   https://tracyjepsonpodcast.com/podcast/ep-36-how-a-true-born-leader-created-his-own-marketing-team/1468/ About our guest:  Todd is an award-winning web designer, author, educator, and lecturer,...

Ep 35: Sales Ninja Helps 'Badass Business Women' Know Their Worth 18.06.2021

On today's podcast, we're talking with Laura Wright, a master sales coach who is helping "badass business women" make more money and know their worth.   Read more: https://tracyjepsonpodcast.com/entrepreneur/ep-35-sales-ninja-helps-badass-business-women-know-their-worth/1463/     About our guest:  Laura Wright is a Self-Published Author, Speaker, Growth Strategist, Master Sales Coach and co-founde...

Ep 34: Accounting Firm Owner Helps Businesses Navigate Tricky Tax System 10.06.2021

On today's podcast, we're talking with John Briggs, founder and CEO of Incite Tax. John graduated from Brigham Young University with a Master of Accountancy in Tax. He worked on corporate taxes and trusts in Orange County, Calif., with Deloitte & Touche, one of the four largest national accounting firms.   Read more and get additional resources here: https://tracyjepsonpodcast.com/podcast/ep-34-ac...

Ep 33: Staffing Firm Founder Shares Secrets to Professional Success 03.06.2021

On today's podcast, we're talking with John Bernatovicz, founder and president of Willory, a staffing and consulting firm focused on HR and payroll. With over 22 years' experience within the payroll and HR niche, John has focused his working career on understanding the needs of his clients, candidates, and partners. He is not satisfied until he finds what his clients and candidates are looking for...

Ep 32: The 'Business Doctor' Helps Clients Get Unstuck 27.05.2021

On today's podcast, we're talking with Lauren Goldstein, founder and CEO of the boutique business strategy consulting firm Golden Key Partnership.   Read more and get additional resources here: https://tracyjepsonpodcast.com/podcast/ep-32-the-business-doctor-helps-clients-get-unstuck/1440/     About our guest: https://www.goldenkeypartnership.com/     What we discuss on this episode:  1:34 – Meet...

Ep 31: The Number One Mistake I Made in Business 13.05.2021

On today's podcast, I'll share the number one mistake I made in my business when I was starting out and how you can avoid this problem.   Read more and get additional resources here: https://tracyjepsonpodcast.com/podcast/ep-31-the-number-one-mistake-i-made-in-business/1435/     What we discuss on this episode:  1:10 – Boundaries 2:50 – Making money 4:28 – Work-life balance 5:53 – How to protect y...

Ep 30: Business Owner and Author Shares His Profit-First Approach 06.05.2021

On today's podcast, meet Mike Michalowichz, creator and author of Profit First, which hundreds of thousands of companies across the globe use to drive profit. Find out how he made a fortune, lost it all and is now helping others.   Read more and get additional resources here: https://tracyjepsonpodcast.com/entrepreneur/ep-30-business-owner-and-author-shares-his-profit-first-approach/1426/     Abou...

Ep 29: Business Psychologist Teaches Owners How to Take Back Their Lives 29.04.2021

On today's podcast, meet Dr. Sabrina Starling, a business psychologist who teaches business owners how to take back their lives and hire A players on their team. From finding "A-Ha" moments to getting rid of warm body employees, she explains what makes a business successful.   Read more and get additional resources here: https://tracyjepsonpodcast.com/podcast/ep-29-business-psychologist-teaches-ow...

Ep 28: How Kim Kiel Designed a Copywriting Business Around Her Life 22.04.2021

On today's podcast, meet Kim Kiel, a sales and direct response strategist and founder of the boutique copywriting agency, Kim Kiel Copy. Find out how she created her business around her family's needs.   Read more: https://tracyjepsonpodcast.com/freelance/ep-28-how-kim-kiel-designed-a-copywriting-business-around-her-life/1415/     About our guest: https://www.kimkiel.com/     Get the Ultimate Chec...

Ep 27: Third Generation Business Owner is a Leader in HVAC Industry 15.04.2021

On today's podcast, meet Rob Minnick, a third generation business owner of Minnicks: Heating, Cooling, Plumbing, Insulation in Maryland. Find out how his passion for people and love for his family keep his company thriving.   Read more and get additional resources here: https://tracyjepsonpodcast.com/podcast/ep-27-third-generation-business-owner-is-a-leader-in-hvac-industry/1407/     About our gue...

Ep 26: Serial Entrepreneur Wants to Help Other Women Business Owners 09.04.2021

On today's podcast, meet Alexa Hallberg, a serial entrepreneur, philanthropist and business badass. Find out why she has made it her mission to help other women in business. See the show notes: https://tracyjepsonpodcast.com/entrepreneur/ep-26-serial-entrepreneur-wants-to-help-other-women-business-owners/1398/     Connect with Alexa:  https://alexahallberg.com/   https://lexandcompany.co/   What w...

Ep 25: A Proven Profit First System with Ron Saharyan 01.04.2021

Every business owner wants to make a profit, but are you taking a deliberate approach to reaching that goal? Let us introduce you to someone who helped change our business through his Profit First system and give you more insight to how this approach has been adopted by companies around the world.   See the show notes: https://tracyjepsonpodcast.com/podcast/ep-25-a-proven-profit-first-system-with-...

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