Benedikt Deicke and Benedicte Raae
Slow & Steady
We share what it's like to build and launch products as independent software engineers. Benedikt is working on Userlist, a marketing automation platform for SaaS applications. Benedicte is working as a fractional CTO at Whee!, a long term bike rental company in Oslo, Norway. Join us on our journey and let's see where the road leads!
Be sure to visit the podcast's website and support the creator: www.slowandsteadypodcast.com
Author
Benedikt Deicke and Benedicte Raae
Category
Podcast website
Latest episode
Nov 5, 2026
Where to listen?
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Episodes
Software Social 05.08.2020 44:14
Brian and Benedikt ran into some recording troubles today, but luckily Colleen Schnettler and Michele Hansen agreed take over the feed with their recently launched Software Social podcast. Software Social Podcast Software Social on iTunes Michele on Twitter Colleen on Twitter
Pricing and Positioning 29.07.2020 34:07
Benedikt launched the new Userlist website and is trying to play catch-up on some other tasks. Brian is back from the wilderness and is wandering around in the confusing terrain of SaaS pricing. Photos from Brian's Backpacking Trip Lunr Nagele & DHH on Indie Hackers Rob Walling on Indie Hackers "Obviously Awesome" by April Dunford April Dunford on Bright & Early
Into the Wild 22.07.2020 28:15
Brian got up super early today to get an episode in before his next camping trip. He also talks about his recent demo calls and next steps for Headlamp. Benedikt is working on the new Userlist website and close to shipping it later this week. Stripe Documentation Stripe Support HelpScout Statamic Jekyll Headlamp
Headlamp has a paying customer! 15.07.2020 29:01
Benedikt is rested up after some time off but still feeling a bit overwhelmed by his todo list. Meanwhile, Brian has what is probably his most exciting update yet! Headlamp Userlist
Zero To Sold with Arvid Kahl 08.07.2020 46:32
Benedikt talks with Arvid Kahl about his recently published book Zero To Sold and how having too much momentum after selling one's business can lead to unexpected opportunities. Zero To Sold Feedback Panda The Zero to Sold Compendium The Bootstrapped Founder Arvid on Twitter Arvid's Podcast
Round the Campfire 01.07.2020 29:07
Benedikt is feeling burned out and Brian makes good on his promise to have a demo recorded for this episode! Headlamp Userlist
Solar Panels 24.06.2020 33:01
Benedikt shares some thoughts on a recent feature release as well as some thoughts on the future of Userlist's marketing plan. Brian's been steadily making progress on integrations and foundational work for Headlamp. Userlist Headlamp DemandMaven Stripe Atlas
25+ Practical Tips for Running Your SaaS with Ed Freyfogle 17.06.2020 47:45
Ed Freyfogle joins Benedikt to share more than 25 tips for running a SaaS business. Ed and Benedikt talk about tips for billing, marketing, product as well as general tips for smooth sailing in your business. Ed on Twitter Ed’s Website Ed’s company OpenCage Ed’s Geomob Podcast Bootstrapped.fm Baremetrics Calendly Quaderno
How to Make this Moment the Turning Point for Real Change 03.06.2020 12:20
There isn't an episode of Slow & Steady this week. It didn't feel appropriate. Instead, Brian reads an essay from Barack Obama and a short snippet from presidential hopeful Joe Biden. Barack Obama: How to Make this Moment the Turning Point for Real Change Joe Biden: Joe Biden Philadelphia Speech Transcript on Protests for George Floyd
Launch Failure 27.05.2020 38:41
Brian and Benedikt discuss Userlist's failed in-app messages launch, new competition, and Brian's recent progress on Headlamp. Felt Headlamp Userlist's In-App Messages on ProductHunt
Launch Mode 20.05.2020 32:06
Benedikt and Brian are both in the zone as Userlist launches In-App Messaging on ProductHunt and Brian is making progress on the MVP for Headlamp. Userlist on ProductHunt Headlamp VirtualBox Sauce Labs Browserstack Netlify Netlify CMS Middleman Statamic
Analysis Paralysis 13.05.2020 29:21
Brian got unstuck from paralysis analysis and is working on a new Headlamp MVP. Benedikt talks about being torn between shipping vs. rebuilding features that aren't perfect, yet. Social Cuts Headlamp
Userlist is a TinySeed 2020 Company! 06.05.2020 37:56
Benedikt shares the big news that Userlist is part of the TinySeed 2020 batch! Userlist also shipped in-app messaging and launched a new pricing tier. Brian shares that the Mozilla job offer will probably be rescinded as a result of COVID-19 and wonders about the best path forward. TinySeed 2020 Announcement Nusii Userlist New Starter Plan
The Walking Teddy Bear 29.04.2020 45:34
Brian talks about his new puppy and gives an update on the job search. Benedikt talks about performance optimization whack-a-mole and shares thoughts on pricing of Userlist. Appsignal
Email Marketing with Val Geisler 22.04.2020 28:37
Val Geisler joins Brian and Benedikt to talk about how to approach email marketing in the midst of a pandemic. Tune in if you're struggling to strike the right tone with your audience. Fix My Churn Val on Twitter
Getting Into Shape 15.04.2020 36:58
Brian and Benedikt talk about their weeks, including Brian's job interview progress and Userlist's new product development workflow based on Shape Up. Mozilla Storybook Shape Up Notion Vito
Construction 08.04.2020 34:53
Benedikt shares some nice March updates for Userlist while Brian ponders what the changing environment means for his near-term plans. HelpFounders.com
The Distracted Founder with Tracy Osborn 01.04.2020 44:51
Tracy Osborn joins Brian and Benedikt to talk about common distractions founders face in their day-to-day, as well as during the ongoing pandemic. They talk about how to identify distractions, how to stay focused, and how to find a good balance. Tracy on Twitter Tracy’s Website Tiny Seed Craig Hewitt at MicroConf Europe 2019 SelfControl for Mac MicroConf Connect Tracy’s article on Hiring a Virtua...
Raking Leaves 25.03.2020 33:29
Benedikt is trying to get back in the swing of things and shares an experiment with live streaming. Brian is making the most of the simplified schedule and getting in a lot of games with the family. Focusmate Tracy Osborn Benedikt’s Node.js Livestream MicroConf Connect
Standup Comics 18.03.2020 36:34
Brian and Benedikt resort to telling jokes to give their listeners and themselves a break from the information overload induced by worrying events and bad news.
A Lemonade Stand 11.03.2020 20:03
Another super short one this week as Brian provides an update on the job hunt and Benedikt brings us up to speed on Userlist's taxes and his progress on a JS snippet. Versoly Userlist Happy Hours Gitlab Elastic
By Any Means Necessary 04.03.2020 25:54
In this short episode, Brian and Benedikt talk about Brian's ongoing hunt for a full-time job, as well as recent updates on Userlist. Headlamp Userlist Userlist's In App Messages Demo
Margins Are Good 26.02.2020 31:46
FemtoConf is, in fact, sold out and Benedikt is working on the finishing touches of in-app messaging. Brian shares the big news that he's going to start looking for full-time employment to build in a little more margin. Now we're _really_ going to need to rewrite that intro :) FemtoConf 2020 MegaMaker 3 Common Misconceptions of Remote Work
Is FemtoConf sold out? 20.02.2020 38:02
Benedikt shares some updates about the tickets and the line-up of FemtoConf 2020. Brian is worried about sounding like a broken record and is considering to apply for a job. FemtoConf 2020 Asia Matos Tracy Osborn Jonny Platt Ed Freyfogle
The Joel Test for Remote Teams 13.02.2020 43:08
Benedikt is happily integrating in-app messaging into Userlist and the sample application! Brian shares some struggles with getting the consulting pipeline fired back up and talks about his recent article, "The Joel Test for Remote Teams." The Joel For Remote Teams IndieHackers Podcast with Jane Portman
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