Jacqueline Butler | Top 0.1% Etsy Seller + Digital Products Coach

Six Figure Etsy Seller | Sell on Etsy, Digital Products, Passive Income, Online Business, Side Hustle

Business EN ↓ 90 episodes

The Go To Podcast to Learn How to Sell + Scale Digital Products on Etsy** HOSTED BY A TOP 0.1% ETSY SELLER **Are you stuck in information overload, consuming all the Etsy advice but still can’t figure out what leads to sales? Is overthinking your product or niche keeping you paralyzed in research mode instead of taking action? Do you want to start selling digital products on Etsy but feel overwhelmed on where to begin? Have you convinced yourself that you “don’t have time” to build the business—but deep down, you know that’s just fear talking? You’re not alone, and you don’t have to figure thi...

Author

Jacqueline Butler | Top 0.1% Etsy Seller + Digital Products Coach

Category

Business

Podcast website

www.jacqueline-butler.com

Latest episode

Jun 30, 2026

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Episodes

89 // Why Your Etsy Shop Isn't Showing Up in Search 30.06.2026

Ever feel like your Etsy shop is completely invisible? You created the product. You wrote the listing. You hit publish. Maybe you even refreshed your dashboard a few times, expecting to see some views start rolling in. And then... nothing. No views. No clicks. No sales. Just crickets. So naturally, your mind starts racing. You wonder if Etsy is too saturated. Maybe the algorithm changed. Maybe you...

88 // How to Get Buyers to Stop and Click on Your Etsy Listings 16.06.2026

Ever wonder why some Etsy listings seem to get all the clicks? The product might not even be better. The price might not be lower. The shop might not be older. But somehow... buyers keep clicking on them while other listings, maybe like YOURS, get completely ignored. And that's frustrating, right? Because you can spend hours creating a great product, researching keywords, and writing your listing....

87 // Open Your Etsy Shop in Less Than 60 Minutes 11.06.2026

What if your Etsy shop could be live before dinner tonight? Not next month. Not after another 47 YouTube videos from Etsy gurus. Not after you finally figure everything out. Tonight. Because I think a lot of people don't need more information... They need momentum. And in today's episode, I'm sharing why so many aspiring Etsy sellers stay stuck for months... sometimes years... and how you can fina...

86 // You Could Be Breaking the Law If You’re Doing These Things on Etsy 02.06.2026

Episode 86 // You Could Be Breaking the Law If You’re Doing These Things on Etsy If you’re doing some of these things on Etsy… you could actually be breaking the law without even realizing it. And a LOT of Etsy sellers genuinely have no idea. Because when you first start selling on Etsy, it’s easy to assume: “Well… everyone else is doing it, so it must be okay.” But that is absolutely not how this...

85 // 7 Things I Learned After 100,000 Sales on Etsy 19.05.2026

Okay… here are the 7 biggest things I’ve learned after making over 100,000 sales on Etsy and building a Top 0.1% Etsy shop… twice ✌️ Okay okay… technically one is a Top 0.1% shop and the other one is “only” a Top 1% shop right now… but she’s still under a year old so give a girl a minute. But seriously… after years of selling on Etsy, there are a few things that matter WAY more than people realize...

84 // How to Make Your Etsy Listings Look Like Bestsellers 11.05.2026

I know you’ve seen those bestseller badges on Etsy… Or those listings that instantly look like bestsellers. The ones that make you stop scrolling… click immediately… and somehow just feel more expensive, professional, and desirable. Well… there’s a reason for that. And honestly? It usually has way less to do with the product itself… and way more to do with the listing image. In today’s episode, I’...

83 // Why Your Etsy Shop Feels Invisible (and What to Fix First) 28.04.2026

You’ve listed products… you’ve tweaked your titles… you’ve refreshed your Etsy shop more times than you’d like to admit… and still — crickets. If your shop feels like it’s screaming into the void, let me say this right now: you’re not doing anything wrong and Etsy isn’t either. Most “invisible” Etsy shops don’t suck — they’re just missing a few foundational pieces that Etsy actually needs in order...

82 // Spring Clean Your Etsy Shop: What to Fix, Refresh, and Let Go Of 21.04.2026

Feel like your Etsy shop is kind of… a mess right now? Like you’ve got old listings sitting there… random products that don’t really go together… titles you’re not even sure even make sense anymore… And part of you is thinking, “Should I just scrap this and start over?” Before you do that… pause. Because chances are… you don’t need a brand new shop. You just need a spring clean. So in today’s epis...

81 // How to Make Money While Homeschooling: Finding Freedom, Purpose, and Financial Peace 27.01.2026

So… I did a thing. I decided to homeschool my son this year. And before you picture me color-coding lesson plans and building a chicken coop, hear me out - this decision came straight from my heart. Every child thrives differently, and over the summer, we realized that our youngest really needed something more individualized… more one-on-one. As a former teacher, I saw the signs - he was starting...

80 // Are You Suffering from Shiny Object Syndrome in Your Business? Here’s How to Fix It 19.01.2026

Everywhere you look online, there’s someone shouting at you about their way to make money. “Dropshipping is the answer!” “No, it’s Amazon FBA!” “Wait, you need a personal brand!” “Hold on, it’s all about POD!” “Start UGC and make the MOST money” Or… just kidding… now you’re supposed to be on TikTok every day. Sound familiar? It’s no wonder we’re overwhelmed, constantly second-guessing ourselves, a...

79 // Why Q4 Isn’t Just for Physical Sellers: How Digital Products Crush It During the Holidays 02.12.2025

If you think the holidays are only for sellers buried in bubble wrap and USPS drop-offs… think again. Digital products quietly explode in Q4 — no shipping, no inventory, no burnout. We’re talking giftable printables, cozy holiday wall art, last-minute party games, teacher gifts, and all those New Year planners people panic-buy the week after Christmas. Instant delivery = instant relief for overwhe...

78 // STUDENT SUCCESS - How Jessica Became a Top 1% Etsy Seller with Digital Products & Etsy Profits PRO 18.11.2025

If you’ve ever wondered what it’s really like inside Etsy Profits Pro - this episode is for you. Today, I’m sitting down with one of my incredible students who became a Top 1% Etsy Seller and got featured on Etsy’s homepage. She’s sharing her real numbers, her biggest lessons, and the exact mindset shifts that helped her create success on Etsy while still being present for her family. If you’ve be...

77 // What I Wish I Knew Before Starting My Etsy Shop: 5 Non-Negotiables 04.11.2025

If I could boil my Etsy success down to just a handful of things... the core principles that made all the difference from the very beginning... it would be these five non-negotiables. These are the things I leaned on as a brand-new seller, the habits and decisions that carried me from burnt-out gym teacher to Top 0.1% Etsy seller, and eventually allowed me to retire before 40. And spoiler alert -...

76 // 5 Mistakes New Etsy Sellers Make (and How to Avoid Them) 21.10.2025

So you finally started your Etsy shop — you’ve got the products, the listings, maybe even a logo you’re proud of — but the sales? They’re just not coming in the way you hoped. And listen, it’s not because you’re not talented or your products aren’t good enough. It’s usually because of a few super common mistakes that almost every new Etsy seller makes in the beginning — mistakes that can keep you...

75 // Digital Products That Sell Year-Round (Even When You’re Not Online) 07.10.2025

What if I told you there are products you can create once… and they’ll keep selling every single month — no matter the season? Because here’s the thing: seasonal products are fun, but they come with peaks and valleys. One month you’re riding the high of Halloween sales, and the next you’re wondering if your shop broke because crickets. But evergreen products? They’re your steady paycheck. They’re...

74 // The Myth of the Perfect Niche: Why Clarity Comes After Action 23.09.2025

If you’ve been holding back from starting your Etsy shop because you still don’t know what your perfect niche is… this one’s for you. I hear it all the time: ‘I just need to figure out my niche first. I don’t want to get it wrong. What if it’s too saturated? What if no one buys?’ And listen, I get it — I used to believe the same thing. I thought I needed the perfect, crystal-clear niche before I c...

73 // How to Build a Digital Product Shop When You’re Already at Capacity 09.09.2025

Are you looking at your life right now thinking, ‘There’s literally no way I could add one more thing’? Between back-to-school chaos, work, kids, laundry, and just trying to get everyone fed — starting a digital product shop on Etsy probably feels impossible. And listen… I get it. This summer has been one for the books for me too — stressful, busy, nonstop — so I know exactly what it feels like to...

72 // Why You Don’t Need to Be Creative to Make Passive Income on Etsy 26.08.2025

If you’ve been holding back from starting an Etsy shop because you “aren’t creative” — I’m about to blow that excuse right out of the water. I hear this all the time: “Jacqueline, I can’t draw… I’m not artsy… I wouldn’t even know where to start designing a product.” And honestly? I get it. I can’t paint a realistic flower to save my life, and my hand lettering looks like a toddler’s grocery list....

71 // My 8 Ride or Die Resources I Use Every Day as a Top Etsy Seller 12.08.2025

Ever wonder how I run my digital product Etsy shop without spending all day on social media? These are my 8 ride-or-die tools - the ones I use every single day to grow my sales, speed up my process, and keep the business running while I’m off living life and showing up for my kids. Not gonna lie - if any of these tools disappeared, I’d cry. They’re that essential. In this episode, I’m sharing the...

70 // Get Past the Self-Doubt and Start Earning Passive Income on Etsy 05.08.2025

Ever had that little voice in your head say, “Who are you to do this?” “Why would anyone buy from you?” “What if you fail… publicly?” Yep. Me too. In today’s episode, we’re getting real about self-doubt — where it shows up, why it’s so sneaky, and how to finally stop letting it run the show. If fear and overthinking have been keeping you stuck, this one’s for you. Because your Etsy shop won’t buil...

69 // How to Get More 5-Star Reviews on Etsy 29.07.2025

You know what helps people trust your shop more than any SEO strategy or aesthetic listing photo? REVIEWS. And in today’s episode, we’re not just talking about how to get more Etsy reviews - we’re talking about the mindset shift that will change the entire energy of your shop. Because what you give, you often get… and the secret to more reviews might just start with you giving one first. xo, Jacqu...

68 // The Secret to Repeat Customers on Etsy… and Why It Changes Everything 22.07.2025

If you’ve ever felt like your Etsy shop is on a never-ending hamster wheel — constantly chasing new customers, creating new products, tweaking your SEO — I’ve got something you need to hear. Because the truth is, the sellers who are quietly making consistent, reliable income aren’t necessarily the ones with the biggest followings or the most listings… They’ve just figured out a different way to gr...

67 // What You Should Start Creating in Your Etsy Shop NOW 15.07.2025

Summer might be a slow season on Etsy… But that’s exactly why now is the time to get serious. Because while most sellers are checked out and waiting for fall, the smart ones are quietly stacking products, optimizing listings, and prepping for the rush. In this episode, I’m sharing what you should be creating in your Etsy shop right now — and why waiting until buyers show up is the fastest way to m...

66 // Why Investing in Yourself Feels So Wrong… And What It’s Actually Costing You 08.07.2025

You’ll drop $6 on a Starbucks without thinking twice. You’ll swipe your card for another $200 Amazon order filled with birthday party supplies, back-to-school outfits, and probably a rogue Squishmallow you don’t even remember adding to your cart. But when it comes to spending money on something that could actually change your life? Like a course that teaches you how to create passive income… Sudde...

65 // Over 100K Digital Products Sold on Etsy: How I Did It (And How You Can Too) 01.07.2025

Over one hundred thousand digital products sold on Etsy. Let me say that again… not dollars — actual individual products. That means over 100,000 people clicked buy now on something I created. And yes, that has also turned into over half a million dollars in revenue… But the truth? It’s not the number or the amount of money that matters most. It’s the story behind the sales. Today I’m sharing exac...

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