SirLinksalot Digital Marketing Podcast

Decades of corporate PR spin, one legendary lawsuit involving scalding coffee, and a footlong that was very much not a footlong. This week we're unpacking how brands have used media to shape narratives, shift blame, and protect their bottom lines. Time to cringe and unpack (in that order)!

47 million new subscribers from India alone. $10 million in chocolate sales in 72 hours. MrBeast's marketing machine is genuinely impressive... but so are the red flags. All we can say is, we wouldn't want to be working for the guy. Tune in to find out why.

Irina has lent her skills to some of the world's biggest brands, and now she's lending them to us as we explore what makes them stand out. Today we're bantering about brand impact, her marketing hot takes, and Irina's personal journey that brought her to where she is today. Full speed ahead!

Reputation management and SEO are more connected than most marketers realize... and getting it wrong can cost your business big. Shane Barker, founder of TraceFuse.ai and a marketing expert with over 20 years in the game, joins us to talk about how reviews impact your search visibility, how AI is changing the way we manage online reputation, and what it really takes to build and scale a marketing...

Prestige branding matters a lot in an industry where the optics of your success man everything! In this podcast we explore how the Enron scandal actually had a lot to do with great marketing...until reality caught up with it.

Billy McFarland sold a dream- supermodels, private islands, gourmet food...and delivered soggy sandwiches in a disaster tent instead. We break down exactly how Fyre Festival duped 300 million people in 24 hours, why influencer marketing made it unstoppable, and the absolutely unhinged saga of Fyre Festival II.

In this episode, we sit down with Bekah Kraakman—a Stanford psychology graduate turned personal stylist and color consultant—to explore the fascinating intersection of color theory, psychology, and personal branding.

In this episode, we dig into how the industry has transformed, what AI-driven search really means for brands, and the evergreen principles that have survived every algorithm update. Let's go!

Today we're unpacking some borderline-misleading marketing tactics we’ve been seeing lately...especially in email marketing. Let's chat about what we consider risky vs clever, and what can seriously damage trust if done wrong.

Have you ever seen an industry-related hot take so interesting (for better or for worse) that ran to the group chat immediately to show them? Well, this is our group chat. Join us as we judge marketing hot takes across the internet!

Who was Edward Bernays? And why is he responsible for so many of today's societal ailments, according to the SirLinks team? Find out in today's episode!

Denise Edwards is more than a SaaS funding expert...She’s also the host of The Feminine Ledger, an international speaker, and a strong advocate for female founders. In this episode, Denise shares how marketing, public speaking, and online presence shape investor perception-and why founders must learn to think and communicate like CEOs.

In this episode, we’re joined by Ellie Ferrari-an SEO specialist, consultant, and coach with over a decade of experience in international and multilingual SEO. From technical audits to SEO reporting, Ellie breaks down what brands consistently get wrong and how SEO strategies are evolving with AI and zero-click searches.

Whether you're a longtime Reddit lurker or just here for the chaos, this episode has something for everyone. Join host Artemis Peacocke and CEO Nick Altimore as they dive into some of the most unexpected posts from r/Reddit.

Everyone has an opinion on AI’s impact on SEO… but what’s actually happening behind the scenes? Liz Bowers joins us to unpack client concerns, new search behaviors, and why privacy must remain a major focus. If you’re curious to know where search is headed and what marketers should be doing right now, you’ll love this conversation.

We've heard Nick's banter and his hot takes, but do we actually know him? Nicholas Altimore is a fascinating character that's hard to put into words, but we hope that this interview is a good start!

Watching the news has been a doozy lately, so let's bring a few interesting marketing-related stories to the forefront!

One man's hot take is another man's Wednesday night dinner conversation starter! Join the SirLinksalot team as we judge hot takes related to Marketing, SEO, and general silliness.

Today our host Artemis Peacocke and SirLinksalot Founder Nick Altimore muse about where AI is headed, their complicated feelings on it's development, and what that could mean for both work and society.

Visibility isn’t vanity... it’s survival in today’s digital landscape. In this episode, Nantale Muwonge (founder of Black Girl PR) shares how she’s helping Black women “claim their rightful place as industry leaders” through digital PR, SEO, and storytelling.

In this episode our host Artemis Peacocke sits down with Megan Hargroder, founder of Legends Legal Marketing, to discuss how attorneys can stay ahead without falling for gimmicks or overcomplicating their strategies. With over 15 years in the industry, Megan shares why building trust and sticking to sustainable strategies is the key to winning in the new AI-driven search era.

It's always a treat getting to hear "hot takes" from marketing industry veterans who have experience that falls all across the map! In today's podcast, we learn more about Kimberly Aho and what her thoughts are on everything from which CRM software you should be using, to how you should handle uncertainty in today's marketing landscape and economy.

In today's Podcast we introduce you to operations expert and agency consultant Kieran Browning. Tune in as we chat about everything that agency owners (SEO or otherwise) could want to know about running their business, from hiring the right people to maintaining smooth business operations. Whether you're a solo operator or running a team, this episode is packed with insights to help you gr...

Greg Elfrink is back! The Director of Marketing at Empire Flippers has helped sell over 2,400 businesses and turned 90 people into millionaires. In this episode, he shares the latest insights on what makes an online business sellable, the rise of faceless YouTube channels, and how AI is reshaping the digital economy.

In this episode, we sit down with Anni Ma to talk about her journey from viral success to digital loss, and how she found her way back with resilience, creativity, and purpose!