Simplify to Scale Show

People always ask, “what is the secret to scaling your business?” The truth is, there is no secret. There are no secrets, but there are proven ways to simplify, systematize and scale your business. There are also a lot of common mistakes entrepreneurs make when growing their business that can be avoided if you know what to look for.  In Episode 63 of The Lean Out Your Business Podcast, Host, Crist...

How do you know when it’s time to hire a new team member? And if it is time to hire a new team member then how do you make sure you hire the right person? These are the types of questions that plague business owners as they look to grow their teams but are afraid of wasting their time or their money. Horror stories of hiring a team member who actually made you work harder rather than providing rel...

When we first start our businesses we’re excited about the impact we’ll have, the freedom to make our own schedules and work on what we love. Often we’re also a little naive about what it’s going to take to get that business to be successful. We end up working more than we ever did before and at the end of the day, the month, the year, we find that we worked REALLY hard but the size of our bank ac...

Joining a mastermind and getting into a room of like minded entrepreneurs may be the best thing you ever do to grow your business. Surrounded by successful individuals who are willing to encourage and challenge you, drawing on their experiences and learning from their mistakes could help launch your business to the next level, if you join at the right time for you and your business.  If you’re in...

If you’re like many entrepreneurs you want to create content that helps sell your product and does justice to the amazing service or product that you’ve created but you’re terrified of being on camera.  You might feel self-conscious about the way you look, you might feel silly talking to a screen, maybe you are afraid you will freeze and have no idea what to say or maybe you are concerned what oth...

Have you ever heard the saying, “what got you here, won’t get you there?” It’s the idea that the habits, the tasks, the mindset, behaviors and strategies you used to get to wherever you are in your life right now will only be good at keeping you where you’re at. If you want to evolve or grow in your life and in your business (what entrepreneurs are known for) then you are going to have to change n...

Have you ever chosen a word of the year? That word you use to guide your decision-making and hit your personal goals before the clock strikes 12 on New Year’s Eve? I’m not a big fan of those words, mainly because I think they look good on social media but they rarely translate to action.  At The Lean Out Method, instead of choosing a word, we choose a themed intention, and then we set out to achie...

Most people, especially entrepreneurs, have mixed feelings around sales. It might seem odd that you have built a service or a product that you believe could genuinely solve a problem, a want or a need, but then struggle to sell it. But according to Nikki Rausch, CEO of Sales Maven , it’s because we have all had a similar experience of being sold to instead of being sold with.  Being sold to, looks...

Are you ready to grow your business by focusing on THE most important things? In Part 2 of this two part series, Host Crista Grasso, Founder of The Lean Out Method is going to dissect three key trends you should pay attention to this year, if you want to scale all of the good things in your business and none of the waste.  If you haven’t already listened to Part 1, go back and listen to Episode 54...

In Part 1 of this two part series, Host Crista Grasso, walks you through three trends she’s noticed in the business world and how she’s choosing to refocus her efforts accordingly in 2022. The first three trends include: A move away from social media Choosing to focus on organic marketing over paid advertising Deepening connections with your buyers to shorten the buying cycle Listen in to gain som...

The most important thing you can do in your business is define a vision but in order to define a great vision you first need to know what type of visionary you are.  There are three types of visionaries in business: the confident dreamer, the cautious practicalist and the cautious dreamer. It’s important to know which type you are so you can know exactly what you need to do and who you need to hir...

How many times have you tried unsuccessfully to live a “balanced” life? You’re busy trying to juggle all of the things (your business, health, family, friends, hobbies) and no matter how hard you try, how well you plan, it seems like you fall short of the goal; in your attempt to feel balanced you’ve somehow ended up feeling more chaotic, less fulfilled and more overwhelmed. The truth is, at some...

Do you feel like you were born to stand out but fitting in feels safer? Have you ever made a decision based on what someone else wanted or expected from you, rather than making that decision based on what you wanted for yourself? As you grow your business, do you find yourself trying to mimic the look/feel/services of the experts you perceive as further along than you?  If any of the above resonat...

When we decide to scale our online business it’s usually because we want a combination of a larger impact, more time freedom and more financial freedom. The problem when it comes to scaling is that there is a lot of misinformation out there and a lot of false promises.  The truth is, although there are multiple ways to grow your business, many of those ways will leave you feeling burnt out rather...

Have you ever thought about just how many times you negotiate in a single day? The alarm goes off and you negotiate with yourself for just a few more minutes of sleep, it’s dinner time and you negotiate with your spouse to see who gets to pick where the take out is coming from, you send out offers and you negotiate with potential customers over price. Negotiation is everywhere. Susie Tomenchok bel...

When it comes to getting your picture taken, how do you feel? For a lot of people it can feel uncomfortable. To that Lindsay Sullivan, Founder of The Small Business Photographer , says, you just haven’t found the right photographer. You don’t need to lose 5 pounds, you don’t need to push your photo session off until “later,” you just need to find the person who understands you and your brand.  The...

Normally when we talk about success we look at what we accomplished; what we did, what we didn’t do. But the truth is, you can accomplish big things and still not be happy with where you ended up. Maybe you met your 7-figure goal but you missed out on important family events, you stopped sleeping or eating well; you arrived at or maybe even surpassed your goal but you are exhausted and headed for...

Do you often feel like there aren’t enough hours in the day to finish your to-do list? Even when you aren’t technically “working” do you feel distracted by work? Have you been wanting to scale but immediately think “I don’t have enough time to train a new hire”? There’s one simple (albeit time consuming) solution to your problem that will give you more time and peace back in your day. It’s not sex...

How do you feel about constructive feedback? A lot of people hate giving it and even more people hate receiving it. But what if we could change our mindsets around it? According to Meredith Bell, the Co-Founder and President of Performance Support Systems, a global software company that provides assessments and development tools for the workplace to help leaders and team members make the shift fro...

Do you know your business’ current maximum revenue potential? It’s okay if you don’t (a lot of people don’t). But if you take the time to figure it out you can avoid burnout, better plan for the future and ensure you hire the right people at the right time, all while increasing the return on your investment.  In Episode 44 of The Lean Out Your Business Podcast, Host Crista Grasso, takes you throug...

Amanda Edwards is a business mentor who helps women put their gifts and strengths to work in order to make more impact and find more fulfillment in their career and in their lives.  Amanda is the Founder of Imperfectly Ambitious , a podcast, a resource portal and a monthly membership program designed to help women align their work with their legacy. In Episode 43 of The Lean Out Your Business Podc...

Megan Wagner is an award-winning marketing strategist and brand coach who is obsessed with helping entrepreneurs nail the basics of branding so they can grow their business with less pain and more profit. She’s the Founder of Heart Based Branding Academy and in Episode 42, her and Crista Grasso, the Host of the Lean Out Your Business podcast discuss: 5:17 why it doesn’t work to be a “Jill of all t...

Episode 41 is taken from a Lean Coffee conversation inside our Lean Out Circle Facebook group. Every single week inside our private Facebook group Crista Grasso, Host of The Lean Out Your Business Podcast, goes live with a mini training followed by Q&A. In today's episode Crista shares how you can optimize the hiring process. Together Crista and Jessica Main discuss: 5:05 how to hire based on alig...

Are you feeling stuck? Maybe confused about what to do next or wondering why you can’t get to the next stage in your business or in your personal life? Then you won’t want to miss Episode 40 of The Lean Out Your Business Podcast, where host Crista Grasso interviews Amira Alvarez, the Founder and CEO of The Unstoppable Woman, a platform designed to help women make quantum leaps to scale their busin...

In Episode 39 of The Lean Out Your Business Podcast, Jordan Eades returns to share why we overwork and how we can overcome it before we find ourselves in burnout. Jordan Eades, the founder of Your Best Business Life , was originally on Episode 19 of The Lean Out Your Business podcast. In Episode 19 Jordan shares the dark side of business success including the negative health effects of burnout. In...