SimpleBiz360™ Podcast

As if the pandemic shutdowns didn’t cripple retailers enough, now these businesses are left with the new frontier of unexpected challenges finding employees to work the floors. This presents an opportunity for manufacturers and wholesalers to help fill this gap and play a bigger role in retail success. How? The answer is tucked inside a few simple improvements to retail-ready packaging! Join us fo...

This show explores many questions designed to get us to think about the experiences we create for customers. Are we truly rolling out the red carpet for customers? Do we value consumers as opportunities to smile and exceed their expectations, or are we telegraphing buyers that they are intrusions and interruptions? Are we orders takers or relationship managers? Are we thinking enough about how we...

Do we knit our consumer interactions together with intentionality, deliberateness and customer-centric conscientiousness, or do we choose a random approach? This quick show asks many questions designed to create better transaction outcomes. Have fun sending out all those good vibrations! Support the show

Similar situations afford us an opportunity to use lessons learned to favorably change the outcome of future business. Join us as we take an introspective trip around our offices to see how we can capitalize on improving our behavior when we encounter “DO OVER opportunities. Support the show

This show encourages “Search & Find” missions for convertible information nuggets that can be effectively woven into impression building fitness. Consumers and buyers tune into the “What’s In It For Me” (WIIFM) radio station. To find these coordinates on our FM dial, we must understand who the customer is, and what makes them tick? The digital landscape can become our effective liaison in disc...

Rubbing elbows with best practices happens more often that we recognize. What if we were to heighten our curiosity for the business takeaways that can be uncovered through situational observations? Once these desired business behaviors are revealed, the next step is to use them in our businesses. We call this mindset the; The Replication & Duplication Lab! Join us for a quick jaunt through som...

Listening is a core component of our ability to satisfy customers. However, there are many other factors that contribute to our success, or lack of success with making customers happy. Is it possible that good listening skills start with understanding how we sound to our customers? This episode examines listening to ourselves to better understand how we are projecting to our buyers.   Support the...

We travel a weekly path that attempts to uncover overlooked and ignored, customer-pleasing business principles rooted in common sense. We invite you to take a free ride with us for 10-15 minutes each week. We ask a lot of questions and share proven ideas designed to enhance the customer experience. Our goal is to assist you in growing your repeat and referral business. Support the show

What is your attitude toward work? Harold Geneen, one of my third-party influencer favorites, gained an enthusiasm for almost everything he did. How? Because he viewed his work as an opportunity to find ways of improving. This mindset became an ingrained way of thinking. The daily lessons became yarns that wove together and became his personal tapestry. He simply embraced his career as a creative...

My 32-company career has exposed me to various margin erosion events that were akin to letting money blow away in the wind. In addition, I have also been blessed by learning high-percentage margin retention from proven fiduciary influencers and best practice professionals. This show bottles up both sides of my career coin, and blends it together with Q & A designed to assist in lighting the pa...

Customers want to know what makes our companies unique. They want to invest in the benefits they will receive from purchasing our goods and services. If this is true, then why do so many of us continue to market “Cost of Admission” business offerings? Why do we continue to jump into crowded, tired and overused, echo chamber sandboxes? We invite you to flip the tables on conventional thought. “A br...

Do we consistently deliver our best solution hunting efforts? Do we proactively pursue creative fixes for order issues? Do we roll open our welcome mats to embrace complex and time-consuming problem solving? What depth of “CANDO” is needed to successfully serve our customers? What do buyers expect, and want from their vendors when it comes to issue resolution? Join us as we examine critical questi...

Do our words demonstrate genuine care for customers? Do our buyers consider us to be great listeners? Do we enter into business conversations with an authentic interest for the lives of the consumers we serve? Do customers feel like another account number on a spreadsheet, or do they sense our appreciation for their business? Join us for a quick look at a powerful opportunity woven into each one-o...

Expressing gratitude is a popular human relations topic often highlighted by business leaders. What about the flip side of the thank you coin? What is your response after receiving a statement of appreciation from a customer or co-worker? Are you a non-responder? Or, do you volley back with an acknowledgement plus a boomerang thank you of your own? Join us for a quick exploration of this overlooke...

Carefully crafted business letters and memos are now relics. With over 25 years of use, the speed, ease and instant access of emailing rules the commerce landscape. Did we also retire communication professionalism in our rapid migration to emails? Maybe! But what if our communication actually got better? In many ways it did, and in some ways, it fell victim to the “Casual Era” of modern commerce....

We believe it is! We come to that that unfortunate conclusion by watching, listening, processing, measuring and managing business situations for over 30 years. The lessons tucked inside situational observations are enormous. We don’t need college educations to see, and feel the impact of business conduct that angers the customer. We just need to listen and keep our eyes open.  Vendors, suppliers a...

As Founder and CEO of Darcy Luoma Coaching & Consulting (DLCC), Darcy is a Master Certified Coach that creates high-performing people and teams by clearing the hurdles--and people problems--that get in the way of peak performance. Enjoy the honesty, transparency, relatability and high-energy that Darcy brings to the microphone. Support the show

Reasons for, and ideas opposed play a huge role in the decision-making process. However, their odd relationship to one another is almost never discussed. In this episode we take you on a quick journey into the mind’s eye, and how these two concepts form a rigid, T-bone that determines many outcomes. We sincerely hope the next 12 minutes can tickle your thought process, and provide a fresh perspect...

Do you focus on what makes you stand out, and stand tall? Do potential customers know what makes your business unique? Do you spend too much time beating the “price of admission” drums? Have you ever considered ways to play in a less crowded sandbox? Are you active in hallmarking? Join us as we look at ways to identify, harness, prove and communicate uniqueness that customers will pay for.  Suppor...

Do our customers buy and invest, or are they sold and persuaded? Is there a logical, understandable, and simplified buying process the average consumer goes through before arriving at a favorable decision? If so, what are the buying phases, and how can a business use this information to create better transaction experiences? Join us for a trip on the Transaction Tollway as we travel in the investm...

What did I do? I cannot believe I actually sent that! Emotions. Anger. Frustration. Endorphin overload. Excess coffee. For whatever reason or reasons, most of us have hit the proverbial “Send” button, only to wish we could have a redo on that email. Join us for this noggin-nudging episode, as we look at using snow globes to improve our communication skills. Seriously! Support the show

Providing quality answers to customer questions is necessarily unavoidable when businesses pursue excellence. In these 16 minutes we invite you to examine how your company manages these elements of customer service? What is the answer depth you supply for teammates and customers? Do you have set protocols for processing questions and arriving at answers? Do your customers get different treatment t...

What happened to us? Why are lazy, generic name substitutions so prevalent? Imagine how many of our customers feel slighted by our lack of using names? Imagine how they feel to see their success increase, yet they hear the value and importance of their name decrease. Imagine the oddity seeing their net worth blossom, and simultaneously their name begins to fade away like a summer flower wilting wi...

Are you contemplating dipping your toes into the podcast pool? Or, are you more interested in diving in headfirst? Do you take a long swim, or do you immediately get out because the water is too cold? Maybe you are still in the chin-rubbing stage of your podcast decision process? Wherever you are in your podcast journey, we invite you to tune in and hear what Adam Adams has to share. Affectionatel...

Join us as we visit the First Impression Fitness (FIF) Gym for a little workout. Today we focus on the 3V equipment to sharpen our skills on making new acquaintances. Remember when Casual Friday came onto the scene? It seems like that turned into casual week, and then casual year. Have we let the casual mindset invade our opening, human-to-human dialogue? Did we lower our first 30-60 second guard?...