Shopify

Shopify Masters

Business EN ↓ 600 episodes

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

Author

Shopify

Category

Business

Latest episode

Jul 9, 2026

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Episodes

From Class Project to Kickstarter to Shark Tank 04.02.2020

In this episode, you’ll learn from these two entrepreneurs who turned their class project into a 6-figure business Kanga invented and patented the world's first iceless cooler designed to fit around an entire case of 12 oz. beverages. For more on Kanga and the show notes: https://www.shopify.com/blog/kanga-sharktank Tune in to learn How to collect early feedback from your initial beta customers Th...

The Business of Planners: How to Create Products and Return Customers 28.01.2020

In this episode, you’ll learn form an entrepreneur who got well known in the planner community by posting content on Facebook Groups Chasing Planner Peace sells a range of refillable, customizable planners with the widest range of planner refills For more on Chasing Planner Peace and show notes: https://www.shopify.com/blog/chasingplannerpeace-product Tune in to learn How you can build a customer...

The Business of Celebrations: How Retail Enabled this Party Boutique to Thrive 21.01.2020

While shopping for her daughter’s birthday, Rachel Huntington noticed the limited amount of designs for party supplies. Seeking out non-commercial and more creative partyware, Rachel started Bonjour Fete, a boutique for party goods, tableware, decor and all things event design. In this episode of Shopify Masters, Rachel shares her journey of launching online, operating two physical stores, and bui...

How Purpose Fuelled this Business to Keep Going 14.01.2020

In this episode, you’ll learn from an entrepreneur on why and how to figure out WHY you are starting your business So Worth Loving is a lifestyle company bridging the gap between not talking about self worth and talking about it. Tune in to learn Why and how to figure out your WHY when starting your business How to transition from your full time job to your own business How to manage entrepreneurs...

Bullet Journal’s Journey Through Kickstarter, Publishing, and Production 07.01.2020

What started as a way to keep track of his day to day and combat ADHD, Ryder Carroll’s method of Bullet Journal gained a massive following online as he shared his journaling process. From a published book to a successive product, Ryder shares how his intention of solving a common problem led to a new direction in his life and career.  The Bullet Journal is the analog system for the digital age tha...

How $100 Bottle of Hot Sauce Brings the Heat and Virality 31.12.2019

Brothers Nadim and Rami Yahia grew up mixing together condiments and hot sauces to create their own concoctions. They turned this habitual sauce mixing into CustomHeats, a hot sauce business that allows customers to create their own sauces and labels by bridging the food industry with tech and data. In this episode of Shopify Masters, you’ll hear from Nadim Yahia of CustomHeats on marketing with a...

How Instagram Brings Ventana Surfboards a Wave of Sales 10.12.2019

David Dennis was showing some of his photography for a fundraiser when he discovered the complexities of ocean conservation and how surfboards can be made more sustainably. Together with partner Martijn Stiphout, David runs Ventana Surfboards, maker of boards handcrafted from upcycled and reclaimed material. In this episode of Shopify Masters, you’ll hear how David Dennis balances his career at Mi...

The Power of Content: How 1 Article Generated $22 Million in Sales 03.12.2019

In partnership with the late model and makeup artist Cindy Joseph, Ezra Firestone helped to build BOOM by Cindy Joseph, an age-positive cosmetic line for women of every generation. As an ecommerce growth expert, Ezra has been known to share insights on building brands that resonate with consumers and stand the test of time. In this episode of Shopify Masters, Ezra Firestone shares his life and bus...

FinalStraw's Journey of Building a Cause Driven Business 26.11.2019

Emma Cohen’s time in Thailand exposed her to the effects that single-use plastics had on the ocean. She spent most of her days there cleaning up the washed-up plastic waste on beaches. Emma was so moved by this experience that she returned to school and completed a Master’s in environmental management and sustainability from Harvard. After working for over five years in sustainability research, Em...

Pessimism vs. Enthusiasm When Validating an Idea 19.11.2019

When Gamal Codner left corporate America he began to grow out his beard. What started as a symbolic lifestyle change to signify the start of his entrepreneurial journey sparked a new business idea. As his beard got longer, Gamal noticed how there were no grooming products designed for men of color and launched Fresh Heritage to address this unmet need in the market.  For more on Fresh Heritage and...

Why Losing Money on a Sale Can Be Beneficial 12.11.2019

The scent of a specialty soap from her honeymoon stayed with Danielle Vincent as she went back to work and each time she would smell it, she was transported back to those happy memories. This sensory experience prompted her to launch Outlaw Soaps with her husband Russ. Together, the couple created soaps that would smell like campfire, whiskey, and leather to meet the niche of specialty scents.  In...

Why Telling Stories is More Important Than Ads 05.11.2019

Roller derby wasn’t just a workout for Micki Krimmel, it offered a sense of empowerment and community. The sport inspired Micki to start Superfit Hero, an inclusive and body-positive apparel line to make everyone feel welcomed in the fitness world.  In this episode of Shopify Masters, Micki Krimmel of Superfit Hero shares her approach to building a community, how she shares inspiring and inclusive...

How to Scale Beyond Stagnant Sales 29.10.2019

Cars fascinated Chris Carey, so much so that he left his full-time job to start Modern Automotive Performance, a business focused on manufacturing and selling automotive performance products. Initially starting with a physical and service location, Modern Automotive Performance expanded to selling products online and grew to generate over $27 million in annual revenue. In today’s episode of Shopif...

Bulletproof's Branding and Scaling Advice 22.10.2019

Known as a biohacker and lifestyle guru, Dave Asprey has gained a notable reputation within the health and wellness space. With a bold claim of aiming to live until 180 years old and having published five books on his diet and lifestyle approaches, it was no surprise that Dave decided to launch his own line of nutrition products. Under the brand name Bulletproof, consumers can include coffee, prot...

Disrupting a Stagnant Market through Self Funding 15.10.2019

Josh Elizetxe has been a serial entrepreneur ever since he was a teenager. Having a knack for building websites, SEO, and managing ad dollars, Josh managed sites for an array of businesses when he was still in school. Despite the early success, it wasn't until Josh befriended his dentists through multiple braces treatments and jaw surgery that he found his calling.  Josh was intrigued by the denta...

Building a $1.8 Million Gift Box Company 08.10.2019

Three Nashville proud friends, Sam Davidson, Stephen Moseley, and Rob Williams, had the idea to start Batch, a gift company curating items made by artisans from their beloved city.    Initially starting off selling subscription boxes in 2013, Batch switched gears to be a gift company and grew to have its own retail space while generating $1.8 million in sales annually.   In this episode of Shopify...

Viral Idea To Product In 60 Days 01.10.2019

Justin Clark is a serial entrepreneur who loves to launch new products and build brands. In 2017 Justin and his friends decided to give male rompers a chance and launched the company Romperjack .  From ideation to production to marketing, Romperjack went from an idea to a physical product within 60 days. In this episode of Shopify Masters, you'll hear from Justin Clark of Romperjack on how he vali...

How to Step Out of Your Comfort Zone and Pitch On National TV 24.09.2019

Krista Woods was trying to get rid of the odor from her son's sports gear and discovered the smell was caused by bacteria growth. After testing home remedies that were chemical-free Krista started GloveStix to sell her deodorizer for athletic gear. Going from mom to business owner, Krista stepped out of her comfort zone to pitch to national TV programs like the Today Show and Shark Tank. In this e...

How a Beauty Subscription Box Launched Through Facebook Groups 17.09.2019

Bili Balogun always loved beauty and experimenting with new products, so much so that she started her own beauty subscription box months after graduating from college in 2017.  Bootstrapping with only $200, Bili launched Tribe Beauty Box  and grew the business to over $300,000 in sales in 16 months.    In this episode of Shopify Masters, you'll hear from Bili Balogun of Tribe Beauty Box on how to...

How to Create Your Own Viral Moments 10.09.2019

Before the historic NBA championship win by the Toronto Raptors in 2019, the team made it to the playoffs in 2014 and launched Yanal Dhailieh into the perfect moment to start his lifestyle and community brand, Peace Collective. By wearing a "Toronto vs. Everybody" t-shirt to a Raptors playoffs game and getting featured in a TSN documentary, Yanal turned that moment into an apparel brand...

Why an MBA Was Important for This Entrepreneur 03.09.2019

Sali Christeson quit a corporate job to pursue the dream of building a fashion brand for ambitious women to look and feel good while breaking barriers. Counterintuitive to most tips for entrepreneurs, Sali credits her MBA for building her well-rounded set of skills. In this episode of Shopify Masters, you'll hear from Sali Christeson of ARGENT on how to build a fashion brand from the ground up. Fo...

How to Partner With Physical Stores to Showcase Your Product 27.08.2019

During a golf tournament, Jeremiah Curvers was injured and got a double herniated disk. Bedridden for three months, Jeremiah got to think a lot about mattresses and what he wanted to see in his ideal mattress. Motivated by his research, Jeremiah launched Polysleep to create a direct consumer sleep brand that offers better rest while making a social and environmental impact. In this episode of Shop...

This Leather Maker's Journey From Basement to Seven Figures 20.08.2019

While working at a desk job, Ryan Popoff took on leatherwork as a creative outlet. Initially making a minimalistic wallet for himself, Ryan's wife Jill, encouraged him to sell what he made online. Ryan then launched Popov Leather and grew the business from a basement rental to earn seven figures annually while supporting 12 full-time employees. In this episode of Shopify Masters, you'll hear from...

Why This Founder Took Two Years to Launch 13.08.2019

Mel Wells was inspired by her roommate's desire for a 1920s styled swimsuit to start Beefcake Swimwear. Initially sewing pieces herself, Mel then took the time to research and find sustainable fabrics and an ethical American manufacturer. Taking two years before launching, Beefcake Swimwear is a true reflection of Mel's dedication to thoughtfully produce androgynous vintage-inspired swimwear. In t...

How to Automate Your Business as Fast as Possible 06.08.2019

Remi Silva and Alondra Carbajal were vacationing in Japan when inspiration hit. While most visitors to Tokyo are busy seeing sites and indulging in the local delicacies, Remi was mesmerized by the wide selection of stickers and wondered why the U.S. lacked behind. Once back home, the couple put the idea into action and started Blank Tag Co. and has built the stickers company to a multi six-figure...

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