SHIRT SHOW

The differences in capabilities and offerings between a print shop and promo product shop are getting blurrier by the minute. This week we brought in Stein Shi from xTool and Bev Pennington of Soul & Grace Designs to talk about the growing crossover between laser engraving and garment decoration, and where this kind of equipment actually fits in a modern shop. Topics of discussion include: how...

The band dude to print dude pipeline is real, and the path is usually pretty predictable… but Luke took a little detour in between. Before landing at Real Thread, he built a career at Publix that gave him an outside the box perspective on this industry. Not only has it helped him thrive in his role as Director of Operations, but it also made for a great conversation. Topics of discussion include:...

Building a business is a lot like going to the gym. You get stronger with every rep, and if you’re doing something wrong… you’re in for a world of hurt. Cody Klimper got into this industry through the fitness world, and his journey has been full of HARD lessons, long hours, and plenty of reps. Topics of discussion include: vlogging, international shipping, growing local business, building a fitnes...

Josh NSFW Wheeler is back on the pod to catch us up on what he’s been up to for the last 5 years, how his shop has evolved, and how he’s ensuring SURVIVAL in this business. Topics of discussion include: Keeping it simple, automation, prioritizing quality, maintaining relationships, the Jerry Maguire approach, maintaining your humanity in business, Righteous Gemstones, and tRuStInG tHe UnIVeRsE.

Dave's back, and he's here to stop fulfillment from keeping us up at night. We walk through a bunch of real-world scenarios, from shops looking to scale, to shops just trying to keep their heads above water, and how Fulfill Engine can help us take back control of our business. Topics of discussion include: FESPA, social media glory days, experiential marketing, print media marketing, getting creat...

Raise your hand if you've ever spent an unreasonable amount of time hunting down product images, making mockups, or trying to convince an online store to look the way it does in your head... same here. Seddi was originally built to create 3D models of fabrics and garments for the fashion industry, but somewhere along the way they realized their tools could help printers and decorators work smarter...

TeeJay is a certified shirt head. Print Engineer at Pine Printshop by day, and your friendly neighborhood garage printer after hours. His enthusiasm for this craft is infectious, and while his story has only just begun, it's pretty damn good so far. Topics of discussion include: Graphic design education, 4 day work weeks, Dads, his journey to becoming lead printer at Pine Print Shop, finding out m...

Jared has had a long career in screen printing, which was always the plan from the start. From growing the family business at GSG, to eventually selling the company, and now diving back into the print world with ROQ, Jared has seen this industry from a lot of different angles. So naturally… we unpacked a bunch of them. Topics of discussion include: shop scooters, business finances, growing and ope...

SUPERBASE 2026 TICKETS: https://shirtshowofficial.com/pages/superbase-2026 You’ve probably seen Dan’s work a million times without even realizing it. Lincoln Design Co. has been a favorite of ours for a long time, and it was really cool hearing how Dan came up through SoCal surf and skate culture before going on to build a studio that’s worked with some of the world’s biggest brands. Running a cre...

SUPERBASE 2026 TICKETS: https://shirtshowofficial.com/pages/superbase-2026 There’s been a lot of turmoil and mental health issues with printers and shop owners in our community as of late. This podcast is just two printers sharing their personal experiences, and what they’re seeing and hearing from their peers. Bottom line, you’re not alone. Topics of discussion include: Long drives, business plat...

SUPERBASE 2026 TICKETS: https://shirtshowofficial.com/pages/superbase-2026 Printer turned digitaler, Brian Richards is here to provide perspective from the other side. And yes, *deep sigh* the machines have gotten even better. Topics of discussion include: education fails, Brian growing and selling his print shop in his 20s, moving away to work at Ryonet, leading sales and marketing for ROQ US, th...

SUPERBASE 2026 TICKETS: https://shirtshowofficial.com/pages/superbase-2026 Zach Achorn is EVERYWHERE, but today the Can of Corn himself is back on the pod to fill us in on his latest endeavors that he’s jumped into head first. Topics of discussion include: Suitcase living, being an industry sponge, fitness, becoming a ROQ tech, learning your personal impact on your business, how shop processes aff...

SUPERBASE 2026: https://shirtshowofficial.com/pages/superbase-2026 After chatting here and there over the years, it was awesome to finally sit down and get to know Bruce from Kong Screen Printing. He’s got things seriously dialed right now with a great team (that he’s clearly proud of), strong sales systems, and expanded offerings that have leveled up production without breaking it. He and his bus...

Stoked to say we are FINALLY joined by Ryan Moor (yeah… that Ryan Moor) of Ryonet, Allmade, MADE Lab, and about a hundred other things you’ve probably benefited from whether you realize it or not. Sure, we dip into his origin story and the wild ride he's been on since starting screenprinting.com, but what’s Shirt Show without diving headfirst into life talk and feelings, ya know? Co-hosted with ou...

Daddy’s home! Stoked to finally get Dave Eggers from Multicraft on the pod, and it was well worth the wait. With a jaw dropping career path spanning military, law enforcement, and even dog food, he somehow landed exactly where he belongs in the print world. He’s got stories, he’s got experience, and he’s here to help. Buckle up. Topics of discussion include: Business picking back up, networking IR...

So, a diesel tech and a graphic designer walk into the e-commerce space and buy a frickin laser… Full disclosure, Brandon & Hailey sent over THE BEST care package full of promo products that they design and create in-house. No joke, it was seriously impressive. So we had to get them on here and get their story, and unpack their approach to how they elevate their product. Topics of discussion i...

This week we’re joined by Cassie Green, who found her way into this industry through an unlikely place: Journalism. It was awesome hearing how she navigated her way through industry publications, to helping develop one of her own with Apparelist. Topics of discussion include: travel fatigue, blogging, imposter syndrome, finding trustworthy sources, vulnerability, shaking things up, getting support...

EPISODE FRICKIN 300 BABY! Stoked to ring in this momentous occasion with Dave Swart from New Buffalo. A legendary shop, a legendary dude, you're gonna love this one. Topics of discussion include: Going from IT to learning production, how company culture changes, the print truck, live events, opening a shop in Honduras, printing for major brands like Disney and Nike, getting acquired by Gildan, scr...

What started as a speed to lead solution for his father’s embroidery business, is now a fully fledged ai agent solution. RD and his company Questom may be relatively new to our industry, but we’ve got a feeling they’re about to become a household name for a lot of shops out there. Topics of discussion include: Starting in the tech industry, common correspondence pitfalls, the rapid advancement of...

Marshall Atkinson is an industry veteran. He needs no introduction. We’ve been talking about having him on for a while now, and today we stopped talking about it and started - well, talking. We dove into his journey that led him to becoming the industry vet we all know today, and the important pillars he drives home with the shops he consults. Topics of discussion include: Falling into printing at...

Back again for our regular checkup with the print doc, Tony Palmer is here. Our talk was loosely structured around shop essentials, but just as we'd hoped, WE GOT INTO THE WEEDS. Topics of discussion include: Being in control of your attitude, ‘Let Them’ theory, customer service agents, must have tools, types of screens, how squeegee colors lie, proper data collecting techniques across the screen...

Learning Adam & Kato Machin's print journey was a breath of fresh air, because it is truly unique. Prepare to find out how a wardrobe stylist and a tattoo artist joined forces in Brooklyn, fell into printing in upstate New York, and operate Thunder House Prints in Reno, NV. Spoiler alert- It's a bumpy ride. Topics of discussion include: Back injuries, impulsive decisions, learning on the fly,...

Still recovering from ISS Long Beach, but the show must go on! If anybody is able to inspire you to shake off the jet lag and exhaustion, it's Jaime. He's simultaneously worked not only multiple jobs, but multiple CAREERS over the last nearly two decades. Now that he's finally gone ALL IN (or 'unemployed' as he likes to say) we had to get the full story of the wild journey he's been on with At Tha...

One does not simply print water-based in New Zealand, but Chris & Jon aren’t afraid of a challenge. With nothing but love for their craft in their hearts, these two Kiwis started as modest hometown printers, and journeyed their way to becoming heads of an international printing operation. Topics of discussion include: international shop visits, importing their inks, how water-based printing he...

Star Cadet is a creative commerce company. Its mission is to deepen the connection between creators and their communities, and its captain is Rachel Rogers. After helping her husband, Olan Rogers (OG sketch comedy YouTuber) connect with his audience outside of the comments section, Rachel’s crash course experience in the merch world has launched her into a series of endeavors that would make even...