John Bunn

Shifting Focus with John Bunn

Shifting Focus (Formerly How To Film Weddings) with John Bunn is the podcast for wedding photographers, videographers, planners, and industry pros who feel STUCK in the middle market. If you're tired of chasing trends and ready to focus on what really moves the needle—branding, pricing, mindset, and building relationships that lead to real growth—you're in the right place. With nearly two decades of experience and a background in educating tens of thousands through courses, masterminds, and one of the top wedding podcasts in the world, John brings a clear, approachable voice to the conversatio...

Author

John Bunn

Category

Education

Latest episode

Jul 6, 2026

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Episodes

021: Your Work Isn't the Most Important Thing with Tyler Herrinton II How To Film Weddings Podcast 04.03.2019

Your work isn't the most important thing. Let that sink in for a second. How many people do you know that have AMAZING work, but only get a couple hundred views on their videos? Why is this? When it comes down to it, a LOT of people focus solely on the creative side of their business, and think everything else will just work out. They think that if they make good enough work, people will come floc...

020: Branding, Education, and Venture Workshop with White in Revery II How To Film Weddings Podcast 25.02.2019

Boy oh boy, do we have a treat for you today! Having White in Revery on the How To Film Weddings Podcast means that we have officially arrived. We are officially rock stars. Don't worry, our heads aren't getting too big over here. We will probably go from dozens of listeners to several dozens of listeners. But in all seriousness, we were so excited to chat with Kristine and Calen Rhome, of White i...

019: Building a Seven Figure Business with Jordan Bunch II How To Film Weddings Podcast 18.02.2019

Hold onto your Cowboy hats, we have another Texan on the Podcast today! Nick and John sit down with the man himself, Jordan Bunch, to catch up and talk about all of the things that he is doing these days. Entrepreneurship runs through his veins. He is always building a new brand, or working on getting more business. This is the guy that started the Wedding Film Academy Podcast, and has had over 10...

018: Not Following The Crowd with David Reynosa of Forestry Films II How To Film Weddings Podcast 11.02.2019

Do you ever feel like you are just editing all of the time, you don't have any fresh ideas, and that your films suck? Yeah, we do that too. You're not alone. What it really comes down to, is that you have to make sure you don't get yourself stuck in a rut. You can't just look at what others are doing, and say "oh, I need to do it that way." We are so very excited to share with you our How To Film...

017: How Story Will Change Your Wedding Films with Patrick Moreau II How To Film Weddings 04.02.2019

Not going to like, I (John) was a wee bit nervous to interview Patrick Moreau, from Muse Storytelling. To me, he is sort of a legend. Not only has the guy done so much for the wedding industry with tutorials, and story telling. But he has filmed some of the most incredible stories that the world has to offer. His company, StillMotion, began over a decade ago, and they literally changed the entire...

016: Stop Creating Boring Wedding Films with Matt Koza II How To Film Weddings 28.01.2019

Have you ever watched a wedding film and just thought, "this is boring?" Everything is pretty, but there is just nothing special about it? Do you feel like you are in a rut when it comes to your shooting and editing? This just might be the podcast for you. Nick and John sit down with Matt Koza, from Matt Koza Cinema (http://bit.ly/2HByhop) to talk about how he creates such visually stunning films....

015: Gear, Matt's Music List and Beards with Matt Johnson II How To Film Weddings 21.01.2019

We have to admit, the first time that Matt Johnson commented on one of our videos, we freaked out a little bit. The great and powerful Matt Johnson knew who we were, and liked what we were doing. Just goes to show how cool this guy is. Legitimately a friend within 5 minutes of meeting the guy. That's probably why so many people follow him these days. Being able to sit down and chat with Matt was s...

014: Building a Business That Lasts II Rob Adams II How To Film Weddings 14.01.2019

Do we have a treat for you this week! We are joined by wedding film making legend Rob Adams. This guy dropped so many nuggets of wisdom during this week's episode and we can't wait for you to hear it. Rob Adams is based in the NYC / New Jersey area, but has traveled the world shooting weddings. His company focuses on luxury weddings, charging $10,000+ for his wedding films. Not only has he built a...

013: The Future of Wedding Film School II Scott McKenna II How To Film Weddings 07.01.2019

Wedding Film School. We all owe a lot to WFS for helping teach the Wedding Videographer's community so much with tutorials, behind the scenes, and gear reviews. Recently, Kraig Adams has handed off the baton to Scott McKenna. Scott has his own brand, and now is helping guide the Wedding Film School community as well. What are the plans for Wedding Film School moving into the future? What can we ex...

Bonus Episode 001: Five Ways to Improve Your Wedding Video Business II How To Film Weddings 24.12.2018

Are you just letting 2019 happen without creating a plan or a strategy? Are you looking at your numbers? Do you know how many weddings you need to book in order to sustain the lifestyle you are living? Most of us just wander around and wonder why we aren't getting any traction. Let's change that in 2019. Let's get intentional about serving our couples. Let's get intentional about serving other ven...

012: No More 'Where's My Video' Emails II How To Film Weddings 17.12.2018

We've all been there before. In the middle of editing a wedding, only to get an annoying email from a bride who had their wedding 2 or 3 weeks ago. We all know the email "Where's my video? It has been 3 weeks already?!" Instead of working on the wedding you need to be working on, you now have to go and send an email back to the bride telling her that everything is okay, and she will be getting her...

011: Musicbed CEO, Building a Business That Cares II Daniel McCarthy II How To Film Weddings 10.12.2018

Little did we know that when we reached out to Musicbed that we'd get to chat with their CEO and Founder, Daniel McCarthy. Both Nick and John have used Musicbed for years, and have been blown away with their customer service, quality of product, and overall brand. We wanted to pick his brain about the brand new memberships program they offer, as well as how he turned his business from an idea, to...

010: How To Build a Brand II Ray Roman II How To Film Weddings 03.12.2018

When you think about charging the big bucks for weddings, one name comes to mind. Ray Roman. He is the official wedding videographer for the Trump family, celebrities, professional athletes, and so much more. His weddings are insanely epic. He travels the world filming multi-million dollar weddings, and hasn't slowed down in nearly 15 years. Ray's message is simple. Charge what you are worth. Don'...

009: Working With Photographers on the Wedding Day II Peyton Rainey II How To Film Weddings 26.11.2018

We've all been there before. Annoyed by the photographer at the wedding. They keep walking in front of your shot, they don't give you enough time with the couple, their flash is going off like crazy. But what if it didn't have to be the video team vs the photo crew? What if we took the time to work together? John sits down with Peyton Rainey, a wedding photographer that has traveled the world shoo...

008: Why Nick Does a Same Day Edit at Every Wedding II How To Film Weddings 20.11.2018

The Same Day Edit. Some of us have done them before, some of us are too scared. At the beginning of this year, Nick decided he was going to surprise all of his couples with a same day edit. You heard that right, EVERY SINGLE COUPLE. Why in the world is he doing this? How is he doing this? Has it paid off in his business? Nick and John dive into every single detail of how Nick pulls this off. If yo...

007: Following Your Passion II Kraig Adams II How To Film Weddings 13.11.2018

We have a treat for you this week. We sat down with Kraig Adams, founder of Wedding Film School. If you have followed Kraig for any amount of time, you know one thing, he plays by the beat of his own drum. He isn't following the rules when it comes to what most people think of when running their company. There is something oddly refreshing when chatting with Kraig. He doesn't care what you think....

006: Drones, Personal Projects & Sound FX II Jay Worsley II How To Film Weddings 06.11.2018

Pull up a chair, put in your ear buds, do whatever you need to hear this podcast. Nick sat down with Jay Worsley of Everly Films (Check them out here http://bit.ly/2yVvCiD). He needs no introduction, but is well known for his incredible edits, visual storytelling, and work with drones. Not to mention he is one of the featured speakers at Venture Workshop (http://bit.ly/2DojRFo), and just released...

005: LoveStoriesTV CEO & Founder Rachel Silver II How To Film Weddings 30.10.2018

So many of us have been getting strikes against our Vimeo accounts out of nowhere. If you are like John, you are frantically downloading films, trying to find a way to get them all off of your server in case you get the boot. Well, it happened to John the other day. Strike 3. A song that he had licensed was flagged, and the 3rd strike was given. The first 2 strikes came from private videos from be...

004: Taking Your Client Meetings To The Next Level II Phil Harbuck II How To Film Weddings 23.10.2018

A question was posted in a forum on Facebook, about "what things should I say to a bride on our first meeting." John read Phil Harbuck's response, and thought he was definitely onto something. The truth is, there is no formula. You can't just run down a list of questions, wave a magic wand, and book expensive wedding packages. It takes a lot more than that. In this episode, John sat down and talke...

003: How Nick Booked His First $5,000 Wedding Package II How To Film Weddings 17.10.2018

Something huge happened for Nick this week. After 6 years filming weddings, he booked his first $5,000 wedding film. Yep, you heard that right. $5,000. 5,000 buckaroos. 5,000 smackeroonies. This is a huge milestone in a wedding videographers world, so John sat down and interviewed Nick on how it all began, and more importantly, how he got to booking $5,000 for a wedding. We start at the beginning...

002: How To Get Found on YouTube II How To Film Weddings 17.10.2018

So here is the deal. YouTube is really important to your wedding video business. Google (yeah, the largest search engine in the world) owns YouTube, and highly favors the videos you upload to the platform. Also, your potential brides aren't necessarily scrolling through Vimeo for wedding films. Yes, it is impressive to have a great looking embedded video through Vimeo or other services. But where...

001: Nick Interviews John on How To Book Big Weddings II How To Film Weddings 14.10.2018

Nick and John were having so many conversations about how John goes about booking the right clients, and getting paid what he is worth for the weddings. After about 3 weeks of back and forth text messages, they decided maybe they should just do a call and record it. Pretty much daily, John get a message on Facebook, asking about his pricing model, and how he goes about averaging $6000 and up per w...

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