She Got Lucky

The truth about Storytelling that no one talks about Storytelling. It’s everywhere. But let’s be real—do we actually know what it really means? It’s become this go-to buzzword, but I’ve noticed that so many people throw it around without actually understanding how to use it to grow their business. Because let’s be honest—great stories aren’t just about engagement. They should lead to action. In th...

GET YOUR ‘PRACTICALLY PERFECT GLASS’ FOR JUST $28 AUD Listen to Part 1 now PART 2: The Hardest Goodbye Saying goodbye is never easy — especially when it's something you poured your heart into. In this episode I take you through the final chapter of my business, Full & Filled. I open up about the challenges with quality control, the frustrations of supplier relationships, and the pressure of de...

GET YOUR 'PRACTICALLY PERFECT GLASS' FOR JUST $28 AUD PART 1: THE RISE BEFORE THE FALL Guest Hosted by Annelise McCarthy We are back! And what a way to start Season 2... This is the episode where I take you behind the scenes of my business breakdown —the one I never really talked about before. The highs, the lows, the expensive lessons, and the moment everything started to unravel. Before things c...

Want to take your reels from crickets to customers? Join my FREE MASTERCLASS where I'll walk you through my complete system for creating reels that actually convert. Ever wondered why some reels get thousands of views but zero sales? I used to pull my hair out over this exact problem! In today's episode, I'm spilling all my secrets about what actually works in video marketing - and it's probably n...

Life as a business owner isn't always what it seems on Instagram, is it? In today's episode, I'm pulling back the curtain on what it truly means to find your sweet spot in business - and let me tell you, my path hasn't been a straight line! I'm opening up about the messy (but beautiful) journey of discovering my zone of genius, including all the times I thought I had it figured out... only to real...

In this episode of She Got Lucky podcast, I chat with the incredible Ally Kennedy, who opens up about her powerful journey from corporate success to finding her true calling in entrepreneurship. Ally’s story is full of real, raw moments that many of us can relate to—experiencing loss, navigating identity, and figuring out how to show up authentically in the business world. Her personal transformat...

In this episode, we’re getting real about Instagram Reels. I’m sharing how you can use Reels as so much more than just a visibility tool— it’s time to think bigger! Reels can transform your entire video marketing game, and I’ll walk you through exactly how to engage your audience, build trust, and yes, even drive sales for your business. Here’s the thing: most of us treat Reels like just another t...

Use code “ ALISHA ” to save 10% on your Freedom Queen Live ticket! In this episode, I sit down with Bridget James Ling for an open and raw conversation about the emotional journey she faced while planning Freedom Queen Live , all while navigating the chaos of an unexpected hurricane. Bridget talks about the complex decisions behind postponing the event, the emotional toll it took, and the critical...

Money doesn’t change you. It reveals YOU! Today’s episode is unlike any others we’ve done so far…. Why? Because I’m recording this intro from LA. Instead of being in Tampa, Florida to speak at Freedom Queen Live. SO, this episode was a major change of plans. But don’t worry - I’ve got a short juicy episode on a major money realisation I had. I found the proof, and now I want you to look for your o...

In this amazing episode, I chat with Annelise McCarthy, a powerhouse in public speaking coaching. We dive into her inspiring journey, breaking down the myths that link success to luck. If you’ve ever felt that nagging imposter syndrome, you’re not alone—Annelise shares her personal struggles and how she turned them into stepping stones for growth. We discuss the crucial role of preparation—both me...

Are you a coach or offer an online service? Then this five-day FREE mini training series is for you! Click here to join. In this episode, I chat with the incredible Anna, The Anxiety Coach, about her journey with anxiety and how she managed to turn it into a thriving business. Anna’s She Got Lucky moment came when one of her posts went viral on Instagram, but with that, she also faced some tough c...

In this episode, Anita opens up about her She Got Lucky story, sharing how timing and decisive action have shaped her journey. She explains how messaging is more than just words—it's about answering the critical questions: why this, why now, and why you? In contrast, copy and content serve as tools of communication and visibility. Anita and I dive into the importance of detaching from your busines...

Hey, beautiful souls! We all know that running a business isn’t always easy and comfortable. Some days, it feels like you’re on top of the world, and others… well, not so much. But—those tough days? They’re NOT a sign of failure. They’re proof that you’re pushing yourself, growing, and making an impact. They’re part of what makes your journey so incredibly powerful.  In this episode, I’m opening u...

Grab your tickets to the SHE-com Live event here. Use code SCL20 at checkout to get 20% off your tickets to SHE-com LIVE! Have you ever faced a challenge that seemed insurmountable? Lisa Jones, the founder of SHE-com, has been there. Join us as we dive deep into Lisa's inspiring journey of building successful businesses while navigating personal adversity. From overcoming domestic violence to sell...

Ever feel like your Instagram Stories are missing the mark? Like, you’re putting in the effort, but the sales just aren’t rolling in? I totally get it, and I’m here to help you change that. In this episode, I’m breaking down the lessons I’ve learned from auditing over a hundred Instagram Stories. It’s all about fine-tuning your approach, making your content work harder for you, and most importantl...

Are you ready to reclaim your time and ditch the comparison game?  In this episode, I sit down with the incredible Melissa Ambrosini, who shares her journey from the pressure-packed world of performing to becoming a master of time management and self-awareness. Melissa opens up about her experiences as a performer and the immense pressure to always please others. She candidly shares how she overca...

Are you feeling frustrated with your Instagram story views? Wondering if anyone's even seeing your content? I'm diving deep into a topic that's been weighing on so many of our minds - those pesky low story views on Instagram. I'm about to show you why those numbers might be the least important part of your strategy. You’ll hear: Why obsessing over view counts is holding you back (a...

Want to elevate your brand to Superbrand Status? I’m showing you how inside Branding in Disguise .  Building a superbrand takes more than just a nice colour palette, fonts and images/reels with you in it. In this episode, we’re breaking down the components of the Pink Pony Brand Success! Kristy is a world leader in the design industry, with an audience of 500,000 across her Instagram & TikTok,...

Hey there, beautiful souls! I've got an absolutely tantalising episode for you today. I had the pleasure of sitting down with the incredible Eleanor, a sex educator who's about to open your eyes (and maybe your heart) to a whole new world of possibility. This conversation? It's more than just talk—it's an invitation to rediscover yourself, your body, and the joy that's been hid...

In this episode, I break down 25 easy and actionable ways to bring more play into your business this week! Having fun in your business isn’t just a “nice-to-have” — it’s actually the secret to blowing up your business and having your most profound quantum leap! When you’re having fun, everything you do, say and share is magnetic, plus you detach from the result, allowing you to step into your own...

In this heart-to-heart episode, I sit down with my long-term client Boushra, the unstoppable force behind Learn With Miss B, and let me tell you - her journey will give you ALL the feels! Picture this: A passionate educator with a small Instagram following, launching learning packs but struggling to make sales. Sound familiar? We've all been there, right? But here's where it gets good… With a spri...

In this episode, Alisha discusses the importance of long-term mentorship and the power of working with a coach or mentor over an extended period of time. She shares her own experiences with multiple businesses and how having a mentor has helped her navigate challenges and grow. Alisha emphasises the value of finding a mentor who knows you deeply and can guide you through the ups and downs of your...

I know how crucial it is to find joy and passion in your business. I've had times when I lost sight of my why and got tangled up in ideas that didn’t really fit my purpose. It's so important to be self-aware and regularly check in with yourself to make sure your business aligns with what you love and believe in. I encourage you to prioritise what makes you happy and fulfilled in your business beca...

I've had my fair share of experiences when it comes to "imitation" of my content and work, but in this episode I share my experience of having someone try to 'copy' my entire brand. And how being told "imitation is the greatest form or flattery' did *not* make me feel any better. BUT - I want to share the biggest lesson I was able to takeaway. How I protected my brand so it could not be stolen. Yo...

There are infinite ways of making money with Instagram right now. In this episode I discuss how my client made $5K in 5 minutes using Instagram Stories. And just incase you needed the reminder, organic marketing is NOT dead but it does require us to pivot our strategies. In this episode, you'll hear: Organic marketing is still incredibly powerful and can lead to significant results without relying...