SEO Is Not That Hard

Send a text Unlock the secrets to boosting your e-commerce site's user experience with our latest episode of "SEO is not that hard!" Ever wondered how faceted navigation can streamline your users' filtering process and drive valuable backlinks? We break it down for you, showcasing the importance of canonical tags to prevent duplicate content and giving you the tools you need to...

Send a text Ever wondered why some e-commerce sites are skyrocketing in Google rankings while affiliate sites lag behind? Join me, Ed Dawson, as we explore the latest trends and challenges in SEO and online marketing. We kick things off with an intriguing comparison of e-commerce and affiliate sites, before having some fun with Google's hidden software Easter eggs. You'll also learn why...

Send a text Ready to unravel the mysteries of SEO from de-indexing to digital PR? Join Ed Dawson as he exposes the secrets behind why pages disappear from Google's index and how to effectively harness the power of digital PR for white hat link building. Discover how even no-follow links might be more beneficial than you think, and why creating compelling stories is your ticket to earning valu...

Send a text Ready to transform your SEO and content marketing game? Discover how you can effectively enhance your online presence and outperform your competitors with actionable insights from our latest podcast episode. From understanding the nuances of different content types to leveraging Content Delivery Networks (CDNs) for faster and more reliable website performance, we cover it all. We'...

Send a text Curious about how to leverage the power of SEO to get your website noticed? Master essential concepts and terminology in our latest installment of the SEO A to Z series, where we break down everything you need to know starting with the letter 'C'. From understanding how cached pages work and how Google stores them, to the critical role of CTAs in boosting user engagement, we...

Send a text Links to resources mentioned in this podcast: - SEO Glossary - SEO Glossary B - In Depth Guide to Backlinks - In Depth Guide to Broken Links SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/10...

Send a text Ever wondered how minor tweaks on your website can lead to major boosts in conversions? In this engaging episode of "SEO is Not That Hard," I'm Ed Dawson, and I'll guide you through the essential concepts of A-B testing and how it can reveal the best-performing versions of your web pages. We'll also demystify Google's "About This Result" feature,...

Send a text Imagine walking into a restaurant, ready to enjoy a special Father's Day meal, only to be turned away because they only accept cash. Frustrating, right? In this episode, I share a personal story about how a sushi restaurant in the UK lost our business by not offering convenient payment options. We'll discuss the critical importance of customer convenience in every interaction...

Send a text SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of ou...

Send a text Ever wondered how to attract high-quality backlinks without resorting to shady tactics? On today’s episode of "SEO is Not That Hard," I, Ed Dawson, reveal tried-and-true strategies for gaining those elusive links in a way that Google loves. Drawing from a conversation with our listener Steve, I demystify the link-building process, highlighting the importance of organic backli...

Send a text The patent discussed in the podcast - https://patents.google.com/patent/US11816114B1/en?oq=11816114 Can your website's ranking be dramatically improved by simply understanding user click behavior? Today, I, Edd Dawson, uncover the secrets of Google's ranking algorithm based on their 2006 patent, "Modifying Search Result Ranking Based on Implicit User Feedback." Disc...

Send a text What if we told you that keyword volume shouldn't dictate your every move in SEO? Today, Edd Dawson, founder of Keywords People Use, challenges a long-held belief in the industry by introducing the QUEST framework—a revolutionary approach to balancing keyword volume with meaningful content creation. Learn how Ed evolved from an era without volume data to a sophisticated, automated...

Send a text Link to the full Google API Leak and E-E-A-T Analysis - https://keywordspeopleuse.com/seo/guides/google-api-leak/e-e-a-t SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips To...

Send a text Ready to supercharge your SEO game? This episode compiles 101 quick SEO tips from our past sessions, giving you an extended masterclass on improving your website’s visibility and ranking. Learn why website speed isn't just about user experience but also a critical factor for Google rankings. We’ll also dive into the importance of linking new pages to existing ones, securing your s...

Send a text Could the next major shift in SEO be hidden within a recent Google API documentation leak? Find out as we uncover what could be the "actual surfer model," a potential new approach to PageRank that promises to revolutionize how we understand link quality and web page ranking. Join host Ed Dawson in this episode of "SEO is Not That Hard," where we trace the evolution...

Send a text Ever wondered how you can turn a simple interview into a powerful SEO strategy? On this episode of "SEO is not that hard," I, Ed Dawson, reveal the secrets of egobait—a clever technique that taps into people's innate love for recognition to build valuable backlinks. With over 20 years of SEO experience, I'll walk you through the art of crafting content that flatters...

Send a text A good glossary can help your SEO efforts in a number of ways. You can see the glossary I created for KeywordsPeopleUse at https://keywordspeopleuse.com/seo/glossary SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https:/...

Send a text Have you ever stumbled upon success by sheer accident? On today's episode of "SEO is Not That Hard," I reveal how a lack of strategy led to an unexpected victory with the binge bank method for our podcast. Initially, I had no grand plan—just a passion for sharing my SEO expertise and helping others in the field. Tune in to learn how publishing consistently, facing my fea...

Send a text Prepare to have your SEO mind blown! What if the recent Google documentation leak doesn't actually change anything about the core principles of SEO? In today’s episode of "SEO is Not That Hard," I, Ed Dawson, founder of KeywordsPeopleUse.com, delve into the most significant leak in SEO history and unravel its true implications. While the buzz around the leak is undeniabl...

Send a text Unlock the secrets to skyrocketing your digital footprint with the finale of my SEO tips series. Imagine turning your website's every page into a magnet for clicks, customers, and conversions. That's exactly what I'm delivering in this power-packed session, where I, Ed Dawson of KeywordsPeopleUse.com, weave through the last set of quick-fire SEO strategies. From ensuring...

Send a text Breaking News: Google Algorithm API documents leaked! Link to Rand Fishkins Tweet: https://x.com/randfish/status/1795282226038624418 Link to Rand Fishkins Article: https://sparktoro.com/blog/an-anonymous-source-shared-thousands-of-leaked-google-search-api-documents-with-me-everyone-in-seo-should-see-them/ Link to Mike Kings Article: https://ipullrank.com/google-algo-leak Link to leaked...

Send a text Embark on a journey to SEO mastery as I, Ed Dawson, unravel the intricacies of optimizing your digital footprint in the latest podcast episode. From the power of the rel="canonical" tag to the art of handling user-generated content, you're about to gain insights you can't afford to miss. This episode is a treasure trove for affiliate marketers, entrepreneurs, and an...

Send a text Unlock the secrets of SEO navigation and learn how breadcrumbs can transform your website's usability and search engine rankings. I'm Ed Dawson, the brain behind KeywordsPeopleUse.com, and in this treasure trove of insights, we'll explore the underrated tactic of using breadcrumbs for site structure and the immense benefits of schema markup for Google comprehension. Not...

Send a text Let's unravel the mysteries of 404 error pages and the hidden power they hold in the realm of SEO! I'm Ed Dawson, and in this journey, we're diving into the intricacies of what these pages mean for your site's credibility with search engines. You'll get to grips with the significance of proper header codes and the perils of 'soft 404s,' alongside a tr...

Send a text Ever felt like the secret world of SEO is just too complex to crack? Well, worry no more! Join me, Ed Dawson, as I slice through the jargon and serve up tips 51 through 60 from my personal playbook of 101 SEO strategies. I'm peeling back the curtain on the mysteries of content delivery networks, revealing why giants like Cloudflare and Amazon CloudFront could be your best allies i...