Simon Bowkett

Selling In The Motor Trade

Simon Bowkett, from Symco Training, shares tips and ideas on selling in the motor trade from a sales and aftersales perspective, as well as interviews with industry leaders sharing some of their best practices. To find out more visit www.symcotraining.co.uk

Author

Simon Bowkett

Category

Education

Podcast website

symcotraining.co.uk

Latest episode

Jul 9, 2026

Where to listen?

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Episodes

SMT109: Jim Ziegler's Journey to Success 27.10.2022

"There's only one Alpha Dawg" - Jim Ziegler We talk to Jim about his career path, how he became the "Alpha Dawg", and appreciating the lifetime value of a customer. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT108: Customer's First Contact 20.10.2022

Sales people know that a hot lead either emails or phones first. We discuss the quality of digital responses versus the time of digital responses. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT107: Bitesize - Next Steps 13.10.2022

Something new, a Bitesize poadcast idea on closing when you just need a quick burst of enthusiasm. A short little closing tip, to give your team a boost. We need to uncover the buyers objections. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT106: Closing 06.10.2022

We need to uncover the buyers objections. 4 Tips that will help you with your closing questions! https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT105: Jennifer Suzuki (Part 2) 22.09.2022

With electric vehicles we need to be the person ready to serve up options, not just the car, but charging, tariffs, range etc. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT104: Jennifer Suzuki (Part 1) 15.09.2022

You have to have a process if you want to be successful and part of that process is goal planning. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT103: James Voortman - What Impact Is the Agency Model Going To Have In Your Business (Part 2) 08.09.2022

We continue our discussion with James Voortman, CEO of Australian Automotive Dealer Association about the goals of the agency model. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT102: James Voortman - What Impact Is the Agency Model Going To Have In Your Business (Part 1) 01.09.2022

James Voortman, CEO of Australian Automotive Dealer Association, talks about impact of the agency model on the Australian market. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT101: 101 in Sales 25.08.2022

Get your sales footwork right! Sales people have been selling in an easier environment of late, but is now becoming apparent that we need to get back to basics? https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT910: Steve Faulkner (Part 2) 18.08.2022

Will the UK's target for EV's of 2030 be extended? We discuss with Steve if the long term effects of the pandemic on the motor trade have been under estimated and his experience in different markets. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT909: Steve Faulkner (Part 1) 11.08.2022

We discuss with Steve if the long term effects of the pandemic on the motor trade have been under estimated and his experience in different markets. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT908: Fred Copestake 04.08.2022

Fred Copestake is Founder of Brindis, as well as the bestselling author of 'Hybrid Sales' and 'Selling Through Partnering Skills'. Fred discusses his experiences and training mantra this week. Everything from treating customers as partners to leading the sales presentation with the 'flaw'. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT907: Memory Tricks 28.07.2022

Do you struggle to remember details, like customer's names?  Lets look a few techniques that can help you. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT906: Monkey on Your Back 21.07.2022

You have to deal with the monkey on your back before it multiplies!! In this episode we discuss how to manage the situation. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT905: Darren Bedford 14.07.2022

Darren joins us again and we have a could rant about all things motor trade. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT904: Jim Reid (Part 2) 07.07.2022

Part two of our chat with Jim Reid. He's a great independent dealer, as well as the treasure of the IMDA,  and we look at everything from marketing to stock turnover over. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT903: Jim Reid (Part 1) 30.06.2022

We are very happy to have Jim Reid with us for two episodes.  He's a great independent dealer, as well as the treasure of the IMDA,  and we look at everything from marketing to stock turnover over. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.    

SMT902: Nick McDonald 23.06.2022

We need to embrace compliance as its not going away.  Nick discusses the key to getting it right! https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT901: Selling Value Added Products 16.06.2022

Sow the seed for value added products when talking to the customer about their part exchange. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT810: Mike Jones (Part 2) 09.06.2022

Ex-ASE Global Chairman Mike Jones disusses the current market, stock and his tops tips. Its a pleasure to discuss all things motor trade with Mike, and his views going forward. https://symcotraining.co.uk/podcast/

SMT809: Mike Jones (Part 1) 26.05.2022

Ex-ASE Global Chairman Mike Jones disusses the current market, stock and his tops tips. Its a pleasure to discuss all things motor trade with Mike, and his views going forward. https://symcotraining.co.uk/podcast/

SMT808: Umesh Samani (Part 2) 19.05.2022

Owner of Specialist Cars Stoke, Harris Motor Company and The IMDA Chairman. We are delighted to have Umesh with us for the next two podcast episodes. He shares his personal story, his experience of running his own business for 25 years and being chairman on the IMDA. https://symcotraining.co.uk/podcast/

SMT807: Umesh Samani (Part 1) 12.05.2022

Owner of Specialist Cars Stoke, Harris Motor Company and The IMDA Chairman. We are delighted to have Umesh with us for the next two podcast episodes. He shares his personal story, his experience of running his own business for 25 years and being chairman on the IMDA. https://symcotraining.co.uk/podcast/

SMT806: Trial Close 21.04.2022

We still need to trial close when remote selling. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

SMT805: What is The Most Asked Question at Disney 14.04.2022

It's the little unexpected things that wow customers. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

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