Sellar Podcast

In this episode of the Sellar Podcast, host Sarah From Sellar speaks with Jim Whewell, the owner of Wendover Beers, about his journey in the craft beer industry. Jim shares insights into his unique business model, which includes delivering beer by electric cargo bike and focusing on small independent breweries. He discusses the challenges of introducing craft beer to a community that was previousl...

In this episode of the Sellar podcast, Sarah From Sellar interviews Johnny Horn from Holy Goat Brewing. They discuss the unique brewing process at Holy Goat, the importance of local ingredients, and the journey from home brewing to establishing a successful brewery. Johnny shares insights on branding, collaborations with artists and bands, and the brewery's global reach. The conversation also...

In this episode of the Sellar podcast, Sarah interviews Chris, co-founder of Pastore Brewing, about the journey of establishing their brewery, the growth of the sour beer market, and the unique challenges they face in sales and branding. Chris shares insights into their brewing philosophy, the importance of engaging with consumers, and the creative process behind their distinctive artwork. The con...

In this episode of the Sellar podcast, Sarah From Sellar interviews Dave Hayward from Indie Rabble Brewery. They discuss the origins of Indie Rabble, the challenges faced during the pandemic, and the unique business model that emerged. Dave shares insights into sales strategies, team dynamics, and the transition from running a bar to a brewery. The conversation also touches on the importance of co...

In this episode of the Sellar Podcast, Sarah From Sellar and Greg Wells from We Are Beer discuss the evolution of craft beer festivals, the importance of trade sessions, and insights into consumer behaviour in the beer industry. They emphasise the need for suppliers to prepare effectively for trade sessions and share valuable tips for maximising opportunities at festivals. The conversation also to...

Join us as we chat with Lauren from DEYA about their collaboration beer for Record Store Day, her journey from hospitality to brewery sales and being blindsided by the craft beer rumour mill. 🔗 Learn more about how Sellar powers B2B sales for the craft drinks industry: → ⁠sellar.io⁠ → ⁠Instagram⁠ → ⁠LinkedIn⁠ Let’s make trade better — together. ✨

Join us as we chat to our founders about Sellar Credit, a game-changing product for the drinks industry. 🔗 Learn more about how Sellar powers B2B sales for the craft drinks industry: → ⁠sellar.io⁠ → ⁠Instagram⁠ → ⁠LinkedIn⁠ Let’s make trade better — together. ✨

Join us as we chat to Liam from Steep Soda about his journey from brewing craft beer to making all-natural craft sodas. Sellar powers B2B sales for the craft drinks industry, saving everyone time and growing profits for small businesses. 🔗 Learn more about how Sellar powers B2B sales for the craft drinks industry: → ⁠sellar.io⁠ → ⁠Instagram⁠ → ⁠LinkedIn⁠ Let’s make trade better — together. ✨

Join us as we chat to Zach, founder of Stiff Tea Hard Kombucha, and Holleigh Stevenson creative marketing as we talk about how they've started a new, exciting brand that's bringing hard kombucha to the UK. 🔗 Learn more about how Sellar powers B2B sales for the craft drinks industry: → ⁠sellar.io⁠ → ⁠Instagram⁠ → ⁠LinkedIn⁠ Let’s make trade better — together. ✨

Join us as we chat with Meg from Mondo about her journey in B2B craft beer sales and how it's not just chatting about beer and dropping off samples - there's so much more to it! We talk about how being in the craft drinks industry, from a hospitality side or a producer's side, ultimately comes down to forging meaningful relationships where we've all gone a common ground of loving g...

Join us as we chat with Jordan from Full Circle. Topics include career development in the industry, their growth in producing cask beer and how important your local heartland is. 🔗 Learn more about how Sellar powers B2B sales for the craft drinks industry: → ⁠sellar.io⁠ → ⁠Instagram⁠ → ⁠LinkedIn⁠ Let’s make trade better — together. ✨

Join us as we chat with Billy from Verdant. Topics include how the craft beer industry has evolved over the last ten years, how a remote sales team works, and their upcoming new releases. 🔗 Learn more about how Sellar powers B2B sales for the craft drinks industry: → ⁠sellar.io⁠ → ⁠Instagram⁠ → ⁠LinkedIn⁠ Let’s make trade better — together. ✨

Join us as we chat with Miranda from Duration Brewing. Duration Brewing is a craft beer brewery in Norfolk specialising in brewing high-quality, balanced beers that belong to a specific time and place. We start by cracking open Duration's Harvest Bier, brewed for Oktoberfest. We give tips on how bartenders can recommend different styles of beers to their customers. We talk about how they use S...