Gully Flowers, Kerrie Finch, Jake Neske

Second Wind by AKA

Business EN ↓ 38 episodes

Second Wind is the show about how creative power is built. Hosted by Also Known As, Second Wind features candid conversations with the creative leaders, founders, CMOs, producers, and operators shaping modern creativity. We go inside the work, pressure, politics, pivots, and instincts behind ideas that change careers, companies, and culture. These are conversations about reputation, taste, production, leadership, reinvention, AI, in-house agencies, and how great work actually gets made. For creative leaders, producer buyers, brand builders, agency founders, and anyone trying to understand

Author

Gully Flowers, Kerrie Finch, Jake Neske

Category

Business

Podcast website

hey-aka.com

Latest episode

Jun 30, 2026

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Episodes

Chapin Clark on 25 Years at R/GA, Creativity in the Age of Algorithms, and What Still Matters 14.10.2025

Chapin Clark has seen the creative industry evolve from Flash microsites to AI-driven campaigns - and somehow, he’s kept the soul of it intact. In this conversation, the legendary voice behind R/GA’s Twitter talks about surviving 25 years inside one of the world’s most influential agencies, mentoring creatives like Paulie Dery, and finding the balance between craft and chaos in the digital age. It...

Jean Batthany: Creativity vs. Corporate - Lessons from Disney and Walmart’s Former CCO 14.10.2025

Jean Batthany led creative at two of the world’s biggest brands. In this episode, she talks about the tension between structure and imagination, and what it takes to keep creativity alive inside corporate systems. From navigating layers of approval to protecting the spark that makes ideas matter, Jean shares how she built cultures of trust, risk-taking, and empathy inside the world’s most complex...

From Pepsi Super Bowl Fame to Tony’s Chocolate Revolution: Sadira Furlow on Purpose, Humor, and the Bitter Truth of Sweetness 10.10.2025

Sadira Furlow’s career is a study in reinvention, from Pepsi’s viral Super Bowl moments ( Puppy Monkey Baby , anyone?) to leading global brand and communications at Tony’s Chocolonely. In this conversation, she joins Gully Flowers and Kerrie Finch to talk about trading scale for soul, humor as activism, and what it takes to make ethical storytelling irresistible. She opens up about: Her journey fr...

Fabio Ruffet on Mars, Twix, and the Creative Power of Consistency 01.10.2025

Fabio Ruffet leads some of the world’s most loved brands — including Twix, Snickers, and Mars’ global gum portfolio — but his creative journey started with a bold move: spending all he had on the fanciest envelopes in Argentina to land his first job. In this Second Wind conversation with Gully Flowers and Jake Neske, Fabio reflects on his path from agencies like Ogilvy and Havas to leading brand e...

Wes ter Haar , Co-Founder of Monks (MediaMonks) on AI, Leadership, and the Future of Agencies | Second Wind 26.09.2025

In this episode of Second Wind , Wes ter Haar the Co-Founder of MediaMonks, reflects on how digital marketing has evolved, the role of AI in reshaping the industry, and why cultural values and leadership matter more than ever. From scaling MediaMonks from a local shop to a global powerhouse, to navigating today’s AI-driven transformation, Wes shares lessons on: Adapting to the shifting digital lan...

The Riskiest Thing Brands Can Do Is Be Ignorable - Greg Hahn, Founder of Mischief USA on Second Wind 19.08.2025

Greg Hahn - Chief Creative Officer and co-founder of Mischief - joins Second Wind to unpack the art of creating work that’s as fun as it is fearless. From his early days in psychology and journalism to leading one of the most awarded agencies in the world, Greg shares how Mischief built a culture where risk-taking thrives. In this episode, Greg reflects on: The journey from psychology to advertisi...

Diana Hong-Elsey, Head of Global Creative at Benefit / LVMH - Live from Cannes Lions 2025 18.08.2025

In this conversation, Gully Flowers interviews Diana, with Jake Neske perched off camera. Diana is a creative leader with extensive experience in both agency and brand environments. They discuss her journey from a designer to a creative director, the importance of creative briefs, and the evolving media landscape, particularly the impact of platforms like TikTok. Diana emphasizes the need for coll...

A New Era of Brand Mascots - James Kuczynski Duolingo 08.08.2025

In this episode, Gully Flowers sits down with James Kuczynski, Global Senior Creative Director at Duolingo, to unpack how one of the world’s most recognizable brands keeps creativity playful—and performance high. From the viral “Dead Duo” campaign to the way Duolingo uses social media as a storytelling engine, James shares how fun fuels innovation, why risk is part of the job, and where he thinks...

In A Quiet So Loud: An Open Letter of Resistance from SYLVAIN 12.05.2025

Summary In this conversation, Gully Flowers talks to Joey Camire, CEO of Sylvain, who shares insights on creativity, conflict, and the importance of social responsibility in business. They discuss his journey from neuroscience to founding a strategy and design firm, the impact of high-profile projects, and the significance of B Corp certification. Joey emphasizes the need for diversity and inclusi...

GMUNK's Creative Journey 16.04.2025

In this episode, Gully Flowers and Jake Neske interview GMUNK AKA Bradley Munkowitz, a pioneering designer and artist known for his work in motion design, projection mapping, and augmented reality. GMUNK shares insights into his career journey, personal life, and the impact of AI on creativity. He discusses the importance of personal projects, the challenges of full spectrum photography, and his d...

"The Only Job Left is Creative" - David Lee, CCO of Squarespace Live from SXSW 22.03.2025

Jake Neske and Gully Flowers, co-founders of Also Known As sat down with David Lee, Chief Creative Officer at Squarespace, live at SXSW in Austin to discuss the intersection of creativity, technology, and business. David shares insights from his career journey, emphasizing the importance of creativity in driving business success and the need for creatively trained individuals in leadership roles....

"Brand Energy is a KPI" - Paulie Dery, CMO of AG1 18.03.2025

We had the pleasure of sitting down at SXSW with Paulie Dery, Chief Marketing Officer at AG1. Paulie shared his insights on brand building, the importance of knowing your audience, and the relationship between creativity and performance marketing. He discusses his journey from R/GA to Uber to Yeti and now AG1, the significance of community engagement. Dery emphasizes the need for brands to stay tr...

“The brief should pick a fight” — Peter Giorgi, SVP Marketing at Rocket | LIVE FROM SXSW 15.03.2025

Peter Giorgi has led marketing for some of the world’s most recognized brands, from Bacardi to Celebrity Cruises, and now as SVP of Marketing at Rocket. LIVE from SXSW, he joins Second Wind to share what it really takes to lead with bravery and creativity in a world obsessed with data. In this conversation, Peter reflects on: Reinventing Bacardi while staying true to its heritage How Celebrity Cru...

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