Seasoned Leaders

In our first-ever panel episode, Adam and Jack sit down with Melanie Meltzer to unpack the three pillars of Upper Crust's employee experience — support, opportunity, and benefits — before handing the mic to three team members who are living it. Jacob, Trisha, and Darnell each came to Upper Crust through a different acquisition. Listen as they share what it felt like on the other side of that uncer...

Running a summer camp looks like fun from the outside. But behind every great camp experience is a leader juggling staffing shortages, food service logistics, and a thousand things that can go sideways before breakfast. In this episode, Adam, Shana, and David pull back the curtain on what it actually takes to build a thriving camp food operation — from the early mistakes (fireworks, anyone?) to th...

Every leader eventually feels it — the brand you built no longer reflects who you've become. But is it time for a rebrand, or just a refresh? In this episode, Adam sits down with Kristen of Hoot Design Company to cut through the noise on rebranding. They explore the real signals that something needs to change, the risks of getting it wrong, and how to lead the process with clarity and intentio...

What really happens once the ink dries on a food service contract? In this episode of Seasoned Leaders, CEO Adam Guy sits down with Bob Tye, VP of Operations at Upper Crust Food Service (13 years strong), to reveal the real work behind delivering exceptional dining experiences for fraternities, sororities, and collegiate partners. From kitchen assessments and building the right chef teams, to crea...

Join Jack Dawson and Adam Guy as they take you inside their company culture at Upper Crust Food Service. They cover their vision, purpose, values, and the heart of all that they do internally. Don't miss this insider conversation highlighting what drives UCFS.

In this episode of Seasoned Leaders, Adam and Jack take you inside the culture at Upper Crust Food Service after the merger of their two companies. They cover accountability, transparency, and building a strong culture for the team at UPC.

Adam Guy and Jack Dawson share the moment rivalry turned into partnership. From hard conversations and tough decisions to trust, alignment, and long-term vision, this episode explores how Upper Crust Food Service and College Fresh came together — and what it really takes to build something bigger than yourself. 

Adam Guy and Jack Dawson go back to the early days — the side hustles, the risks, the mistakes, and the lessons that shaped Upper Crust Food Service long before it became what it is today. It’s an honest look at what it really takes to build something from scratch — and why the journey matters just as much as the destination.