Search News You Can Use - SEO Podcast with Marie Haynes

In this episode Marie discusses: What MHC and clients are seeing in regards to organic traffic changes Passage based ranking What does "Needs Met" mean? How do the quality raters assess this? This episode corresponds with newsletter episode 172:
 https://www.mariehaynes.com/newsletter/episode-172-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
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In this episode Marie discusses: Passage based ranking being added to Google's algorithms John Mueller's comments on Manual actions versus algorithmic suppression This episode corresponds with newsletter episode 171:
 https://www.mariehaynes.com/newsletter/episode-171-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsl...

In this episode: New Manual Actions from Google Algorithm updates in early February Links Mentioned: Google’s Guide to doing SEO https://developers.google.com/search/docs/beginner/seo-starter-guide Link Schemes https://developers.google.com/search/docs/advanced/guidelines/link-schemes Ahrefs’ Beginner’s guide to SEO https://ahrefs.com/blog/on-page-seo/ This episode corresponds with newsletter epis...

In this episode Marie Discusses: Bot traffic messing with Google Analytics Google Discover Discussion with Lily Ray Google Badge Icons Show Support for Hamlet Batista https://gofund.me/ddcb4bf4 Follow Lily Ray on Twitter: https://twitter.com/lilyraynyc This episode corresponds with newsletter episode 169:
 https://www.mariehaynes.com/newsletter/episode-169-light-version/ Submit a question for the...

In this episode: Marie and Rand Fishkin discuss his recent post on inferred links & mentions https://sparktoro.com/blog/inferred-links-will-replace-the-link-graph/ Learn more about what Rand has been up to in the world of Audience Intelligence at https://SparkToro.com and follow Rand on Twitter - https://twitter.com/randfish Bill Slawski's Article on Entity Extractions https://gofishdigital.com/en...

In this episode: John Mueller comments on paying for content which includes followed links Are you monitoring your competitors’ content creation? Gary Illyes speaks on the diversity of Google’s index. Marie’s thoughts on Rand Fishkin’s article on inferred links and Google’s use of machine learning This episode corresponds with newsletter episode 167:
 https://www.mariehaynes.com/newsletter/episode...

In this episode: Possible small update January 7-9, 2021 Lots of discussion on Google getting better at understanding intent Did the December core update lower the dial on authority? Subtopics are live and this is probably a big deal How to analyze pre and post update SERPS for clues as to how to help your clients rank better Q&A: Should I create one massive informative blog post? Or several small...

This is a bit of a different episode in which Marie shares how she transitioned from a great career as a veterinarian to become a freelance SEO and eventually run a fantastic and successful company. She shares some thoughts on the December core update as well. This episode corresponds with newsletter episode 165:
 https://www.mariehaynes.com/newsletter/episode-165-light-version/ Submit a question...

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: Our latest observations on the December core update The request indexing tool is back! How long does it take for Google to recognize quality improvements? Is passage based ranking live? Q&A: Would you disavow these old resource page links? Also in the newsletter: Google’s year in review How does Google handle inconsistenc...

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: The latest on the December core update A message from Sitebulb Google speaks out on the future of the Structured Data Testing Tool Early issues with the WordPress 5.6 release Using Ahrefs keyword rankings tool Interesting study that shows correlation between authoritative links and ranking Come work with us! Q&A: Can you...

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: What we know so far about the December core update A review of Google’s blog post on core updates and the questions asked How to use Ahrefs’ Content gap tool to improve your content relevancy Have the local SERPS changed with the December core update? Q&A: Our newly made city TLD domains are outranking our main site. What...

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: SERP Turbulence in November and December Using Ahrefs (or GSC) to find ways to get links that will help improve E-A-T Google’s conversational updates to search will mess with keyword research Theorizing why Google may be taking longer to index new content Should you be disavowing low quality, highly targeted blogspot link...

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: Turbulence in the SERPS in November What we noticed when manual actions disappeared New GSC crawl stats report Using Ahrefs link intersect tool Insight into Passage Based Ranking, coming soon You should switch to HTTPS now! Continuing spike in GMB suspensions Q&A: Is it ok to use standard boilerplate copy for Terms of Use...

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: November 8, 2020 SERP turbulence Possible update happening now, Nov 17 and 18 Google may not release a core update for a while Ahrefs tip of the week - looking at link anchors Google announces changes to the disavow tool Changes to the remove outdated content tool What Google’s product-related subcategories can tell us ab...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Early November SERP turbulence How do Google’s search quality raters work? Ahrefs.com tip of the week Core Web Vitals and other UX signals will be ranking factors as of May 2021 Google Webmasters now has a new name Latest info from Search Off the Record - info on canonicalization Tip for sites hit by broad core updates...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: October 26-28 possible Google update Marie summarizes info from Google’s How Search Works video The latest WordPress Update (5.5.2 has issues) Local SEO: GMB showing cases statuses Local SEO: Don’t edit your GMB right now! Q&A: Why did minclaw.com have issues with the May 4, 2020 Google update Also in the newsletter th...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: October 20, 2020 - possible minor update Request indexing problems in GSC not connected to indexing bugs Marie’s current thoughts on how passage based ranking will change SEO Tips from Google on getting more discover traffic Chrome 86 to block abusive notification requests Things we learned about how Bing values conten...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: The latest on the September indexing issues (including September 21) October 13 - possible update (but probably not) What we learned from the SearchOn event What has changed in the updated QRG? MHC’s updated textbook on removing manual actions is out How to schema has fully rolled out on desktop Google discusses EAT an...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: September and October Google SERP turbulence October 5, 2020 - possible small update Our link auditing webinar is this week! New Google Analytics is coming Understanding transactional vs informational intent What we learned from Search off the Record’s discussion on Google Caffeine Q&A: Why can we not get review stars...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Unraveling the indexing issues from September 2020 Can syndicating content hurt Google’s assessment of quality for your site? WordPress now lets you add rel=“sponsored” to links Would you ask for a link from a friend who owns an unrelated website? Local SEO flux New metrics in GMB New info on whether you can have multi...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: September 21-24 - significant Google update is likely Google is mishandling canonicals and causing serious indexing issues MHC link auditing webinar coming up soon Problems with Google News Indexing Local SEO: Some algo turbulence Q&A: How to better optimize category pages Q&A: Why am I seeing more impressions this yea...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: September 14 algorithm update Possible September 24 algorithm update Upcoming link auditing webinar with Marie Haynes Google has a new blog to teach us about quality Can shared hosting with low quality sites hurt your ability to rank? Local SEO: More reviews can help improve rankings Updates to GMB guidelines Ahrefs we...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: No significant algorithm updates this week Do you need to wait for another core update in order to see recovery? Another delay in GSC index coverage data How an impression triggers in GSC Sistrix analysis of the slowest CMS platforms Local SEO: New coronavirus attributes in GMB Q&A: Mini site review for greenbabydeals....

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Ranking turbulence early September 2020 Can Google penalize a site without notification? Using SEMrush to find and repair mixed content issues Can disavowing improve rankings? Do you need to wait for a core update in order to see recovery? How do each of the backlink tools compare? Possible local update Q&A: Site revie...

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Possible update August 24, 2020 - might be related to SERP features Search Off the Record - info on indexing waves, the sandbox and crawl budget Google has a new system for reporting bugs How to see if a page has won or lost SERP features with SEMrush Moz’s title tag experiments Google ignores affiliate links Also in N...