Scrappy Wins - Minyona Roofing Marketing & Sales

Tim is a roofing contractor in Indiana, and in this hour-long video, he shares it all: His struggles using the most popular lead selling companies, his solution and how he now sells 4 or more roofs a week, and even his unique approach to doing all of his sales virtually.  This was a treat for me, because Tim is especially good at making this kind of stuff not only really informative, but also fun...

This is a must-listen for anyone currently advertising on FB, and anyone thinking about advertising on FB.  Facebook done right, WORKS.  But it's not perfect all the time.  In this Podcast, I share why things work better at times, and worse at times, and exactly how you can think more clearly about it.  Click here to go down the rabbit hole with more videos and content: https://minyona.com/

This one simple trick helps my roofing clients set more appointments. It's something any roofer can immediately start doing. It's something that once the lightbulb goes off, it's actually life-changing. It completely alters the way you approach your business and most importantly, you potential clients. Let me know what you think in the comments if you like, and feel free to share so...

James is a roofing contractor in Ohio, and he recently broke away from his former business partner to go out on his own. This is his story about how we went from a roof or two a month to over 10, and his goals for reaching 20 per month. Interested in how I might be able to help your business? Click here: https://get.minyona.com/roofingleads2020

Ed is a roofing contractor in Florida, and he projects that he’ll ad $70k+ per WEEK in revenue as a result of our working together. Interested in this for your company? Click here: https://get.minyona.com/roofingleads2020 We go into a lot of detail in this long video discussion Ed and I had. If you’re a roofing contractor, there’s a lot of value in this video for you. Watch it and let me know in t...

Neal is a roofing contractor in Tampa, Florida who used to rely on his guys canvasing for leads.  Now that that isn't possible, he does digital door knocking with our proprietary roofing lead system.  In this video, Neal talks about the system in detail, what his plans are for the future, and even shares some of his methods for closing more deals.  This is a really important video to watch be...

If you’re a roofer, there’s no doubt you see ads for leads and roofing marketing on FB all the time. They all claim to be able to accomplish the same thing: That you can quickly build your company if you pay them, and that they want you to schedule a “strategy call,” which is really just a sales call. On the call they do all of these questions, get you emotionally fired up, then claim to have the...

I hope this reaches thousands of roofers around the entire country.  If it prevents just one roofer from being swindled, from wasting precious money and resources and time... I will be happy.  This is a must-listen for roofers; especially the new ones who are just starting and are confused by all the digital marketing stuff.  Happy roofing! Michael Mignogna minyona.com

Want to know one of the biggest mistakes roofers make when they try marketing and advertising? It's a mistake that actually makes getting new jobs BAD for the roofing company. Listen to this podcast to find out, and then click here to get help that actually works: https://get.minyona.com/roofingleads2020

There are these roofing marketing systems out there that claim to have allllllll these strategies for how to grow your roofing business. How to post, what kind of content, how to go live on facebook, how to use hashtags, when to post, when not to post... It's ridiculous. For a marketing system to be effective, it not only has to work, but it also has to be something that you can actually keep...

"Don't you feel bad tracking people just to how them ads on Facebook?" This is what my client asked me, and it gave me pause for an entire second. The answer is in this video, and it might surprise you. As always, if you need anything, reach out: minyona.com/help

There’s one principle that—if you abide by it—ensures that the content you post for your small business will reach as many people as possible, and have the biggest impact.  minyona.com/help

For small businesses that rely on leads, having the systems in place to generate them reliably is a must.  Without those systems, businesses often eventually fail, and they definitely can't scale and grow.  But when you start generating leads, you run into another challenge: Closing them.  Sure, you will close some of them. It's a numbers game.  But imagine how awesome it would be if you...

If you have someone running Google or Facebook ads for you, and they never show you the actual invoices from Google or Facebook, you need to hire someone else.  I was just on the phone with someone who is unhappy with his current digital marketing guy. He told me that he pays him one lump sum of money per month, and the guy runs Google ads for him.  The problem is that he doesn’t know for sure how...

I got an email from a multimillionaire. It had typos. What can us small biz owners learn from that? Answers in this episode. 

This podcast is SO IMPORTANT if you’re a business who experiences this: You get a form submission on your website, but when you call them back they don’t answer. And when you send them an email they don’t reply. Why does that happen? Answers in this podcast. How do you get them to answer their phone and reply to your email? Answers in this podcast. Listen to this and then reach out if you want me...

This guy was PISSED... He'd already hired and fired two marketing companies. Why? Because after months of working together, neither of them were able to actually tell him how many—if any—leads he'd gotten. The crazy thing is that this is not uncommon. In fact, it's the norm... Most marketing companies do not set up the tracking necessary to tell you, the business owner, how many pho...

Think about it... If I asked you to name some of her current clients who you LOVE doing work for, I bet you could do it.  And I bet you wish you had more of those perfect clients—the ones who are just a dream to do work for.  If only you could find people EXACTLY like them to introduce your business to... Well, you actually can do just that using something called Facebook Lookalike Audiences.  In...

Are you a small business owner wondering how to get more leads and customers using digital marketing? If you are, you've probably heard about blogging. Maybe you took a meeting or two with a couple of marketing companies and they've asked if you're blogging at all.  Maybe they've suggested that they blog for you to "capture keywords." It sounds pretty cool... But does...

In this podcast episode, I explain exactly how we took this mortgage company from zero online presence and zero internet leads to an amazing online presence with leads coming in every single day.  Not only that, but we report to them, down to the dollar, how much it costs them to get each lead.  And that's really important, because if you don't know how much it costs to get a lead, how c...

What if you could come up with an offer for your services or products that people couldn't refuse? What if your business was obviously the better choice than your competitors? It would make selling your stuff MUCH easier, right? In this podcast, I go over two types of offers that can jumpstart your business, and exactly how to start creating them right now. Enjoy! And as always, let me know i...

In this episode, you'll learn exactly how you can get more leads for you local business.  Want me to help your small business get more leads? Click here: minyona.com/help

In this episode of Scrappy Wins, I'll show you exactly how to spy on any and all ads being run by any company on Facebook, including your competitors.  What better way to get ideas from ads than to look at the ones your competitors and other companies are successfully running?  What better way to make sure your ads stand out than to spy on what everyone else is doing so that you can try somet...

This episode aims to bring to light some common ways in which businesses routinely LOSE sales, and exactly what they can do to instead win them.  Two stories about two phone calls I recorded of my clients fielding leads I sent them through the ads I run for them... And how they totally botched the calls... And what they should have done instead.  Don't worry... I reached out to both of these...

Are you as annoyed by those squeegee kids in Baltimore as I am? Believe it or not, they can teach us something about marketing. The book I mention in the ... Read More