Scrappy Wins - Minyona Roofing Marketing & Sales

When I have a client that I'm struggling with, it becomes a learning experience.  It forces me to come up with ideas that ultimately change the game.  In this video, I talk about HOW I come up with those offers, and how you can get into the mindset to begin thinking similarly.  If you're a client of mine already, let me know you want to implement these new ideas into your business.  If y...

ROOFERS, this is a must-read: If you want high quality leads from social media, you have to qualify them.  Now, some of my competitors know that, and that's why they are copying me.  Kind of pathetic.  Also super flattering.  What they DON'T know is what to DO with the lead that is either qualified or not.  They don't even realize that with that information, they can teach FB who to...

After looking deeply at all of my roofing clients’ results with our Facebook ads system, I learned something really interesting: In almost every case, the clients of ours getting the best, most consistent results are the ones who are very engaged with people on both Facebook and Instagram.  In this video, I explain WHY that matters.  The cool thing about this video is that the principle governing...

This probably won't come as much of a surprise... Homeadvisor is being charged for providing leads to contractors that aren't as good as they'd implied or suggested.  Plus more... Watch and let me know in the comments what your experience has been with using them.  To binge all my videos on YouTube, click here: https://www.youtube.com/c/Minyona/videos Want to listen to them instead?...

Is the marketing company working for you full of $%&@? Maybe... But you can know for sure.  In this video I share a red flag that suggests they don't know what they're doing. Watch it and let me know what you think in the comments.  If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If you&...

Frequently asked question: I got a duplicate lead! Am I paying for that?  Short answer: No. And it's actually a GOOD thing.  Why? Watch the video.  If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If you'd rather watch them on YouTube, click here: https://www.youtube.com/c/Minyona/videos Want...

The better you end up doing, the more shit people will talk about you.  Why? Because hate comes from the bottom.  But it can affect you mentally.  In this video, I talk about that a bit, and some ways to get into a mindset that makes you invincible.  If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If...

A bogus lead comes in from a Facebook or Instagram ad you're running.  Can you get a credit for it like you can with Home Advisor or Angie's List? The answer in this video.  If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If you'd rather watch them on YouTube, click here: https://www.yo...

This is a pretty common question I get from clients.  Why do leads occasionally come in from outside the area we chose for our ads? Am I paying for those leads? Can we stop it from happening? Those questions and more answered in this video.  If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If you'...

You've sent a proposal and they've ghosted you.  How do you get them across the finish line? There are many ways to do it, but this is a really interesting one.  One of my clients shared it with me because he uses it all the time with lots of success.  Watch and learn! Here's the Google doc I reference in the video: https://minyona.me/cancellation-offer If you like these videos and...

If you're running ads on Facebook, you've no doubt had to deal with haters in the comments.  In this video, I teach how to ban them from ever commenting again.  It's better than deleting their comments or hiding them.  I use this all the time, and so should you.  If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-ro...

When you start running ads on Facebook and Instagram, this will always happen: People will comment silly, sometimes mean things.  How you deal with it, though, can either win you more leads, or lose you tons of future business.  In this video, I teach how to get into the right mindset to leave better replies to those types of comments.  Want to binge on more of these helpful videos? Click here: ht...

In this video, I talk about an ad I saw for one of my competitors.  I found it very misleading. Not bashing them at all, but it raises an interesting topic: Are people using Facebook to find roofers? The answer is NO.  But in this video, I go over why that doesn't matter at all.  And I even talk about why that's a good thing.  Binge more of my helpful content like this here:  https://min...

"I can buy my grandkids Christmas presents now." "I can go on vacations when I want to." In this video, Joe and I talk about what life was like prior to hiring me, and what it's like now that we've been together nearly a year.  Watch more testimonials here: https://minyona.com/minyona-reviews/ And if you're a roofer who wants to talk to me personally, click here...

Leads not answering the phone? I go over the single most important thing you can do to increase the likelihood they answer.  Plus, I talk about one of the most creative, most effective ways at getting them to respond if the first thing doesn't work.  Game changer.  To binge on more videos like this, click here: https://minyona.com/minyona-roofing-marketing-channel/ Would you rather listen to...

If you've ever wondered which platform to advertise on, I feel your pain.  There are many options.  But the big two are Facebook and Google.  Which one is better for roofers? In this video, I talk about the 3 reasons I think Facebook is a better platform than Google for advertising your roofing business.  As always, click here if you want to talk to me personally: https://get.minyona.com/prop...

FB Ads often fail for roofers.  Have you ever called a FB lead and they didn't even know who you were? Or maybe you called only to realize they want a free roof and have no money... Either way... Not ideal, at all.  In this video, I go over why this happens, and how to fix it.  As always, if you want to work with me, the first thing we need to do is talk.  Schedule time with me by clicking he...

One of the hardest parts of sales is getting over the feeling that you're being annoying.  In many ways, you are your own worst enemy.  If you only would have persistently followed up, you would have made that sale.  And many others.  In this video, I explain how to get into the right mindset so that you aren't hesitant when about to make that 100th phone call, or send that millionth tex...

🧠Why You Shouldn’t Reply to Comments on Your Ads with Your Phone Number or Email Address🧠 One of the mistakes I often see my clients make replying to comments on their ads with their phone number or email address.  In this video, I go into detail as to why that's a mistake.  And some of the reasons you likely haven't ever thought of.  So watch, listen, and make your business a little b...

I wish I could help every roofer and contractor in the country.  But I can't.  So I've been thinking long and hard about what now comes instinctively to me when I create marketing and advertising.  Then trying to distill it into digestible content that you guys can learn from and put into practice in your own businesses.  In this particular video, I riff on one of the things you can do t...

If you're a roofing contractor, or any kind of contractor for that matter, you get calls and emails every day from marketing companies who want to sell you SEO.  If you're like many, you've been convinced to pay for it.  You've been promised that that is your ticket to success, leads, new clients, etc.  And you've likely not gotten the results you were promised.  Not even...

In this episode I got over the reason that purchasing appointments causes you to miss out on something so important.  Why it's better to advertise your business using your own business assets.  It's a no brainer.  Get this for yourself: https://get.minyona.com/contractor-lead-gen-system-offer

If you're a roofing contractor and you're watching this, guess what? We have a LOT in common. People have horror stories about contractors. And they have horror stories about marketers. It sucks. But people still hire contractors because they need roofs. And roofers still hire marketers because they need to meet the people who need roofs. Bottom line: Sometimes you get lucky and find one...

If you're a roofing contractor and you're watching this, guess what? We have a LOT in common. People have horror stories about contractors. And they have horror stories about marketers. It sucks. But people still hire contractors because they need roofs. And roofers still hire marketers because they need to meet the people who need roofs. Bottom line: Sometimes you get lucky and find one...