Dave Jackson
School of Podcasting: Expert Tips for Launching and Growing Your Podcast
You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
Author
Dave Jackson
Category
Podcast website
Latest episode
Jul 6, 2026
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Episodes
Great Content: Reverse Engineering a Driveway Moment 01.08.2016 1:01:20
Driveway moments are podcasts that have you so captivated that when you get to home instead of going in to be with your family, you sit in the driveway to finish the episode. This week I had such a moment with episode 206 of the RED podcast hosted by David Hooper. I wanted to get Dave on the line to see what went on behind the scenes of this episode. Follow Upon on Troy Heinritz - The Story Isn't...
It Started With a Tweet - The Amazing Troy Heinritz Story 25.07.2016 1:08:56
Comments about the show? Call 888-563-3228 At Podcast Movement Kevin Smith said to forget hanging around people who would answer, "Why?" when you said you wanted to try something, and instead hang around people who said, "Why not!" Troy Heinritz is a why not kind of guy. He had spent some time in radio, and start a podcast. In today's episode you will hear how his story has grown and grown, but it...
Lessons From My First Crack at a Narrative Podcast Episode 18.07.2016 46:38
What I've Learned From One Episode of a Storytelling NPR styled Podcast I recently started a podcast in a narrative fashion about a documentary called the Messengers, as I've never done this style of podcasting before. Here is what I've learned. You have to know what story you are going to tell so you can add some intrigue, inspiration, comedy, etc. You need to catalog everything. The Sooner the b...
Podcasting Lessons From the Pizza Parlor 11.07.2016 44:28
Podcast Movement was a great success as all of the previous events. WOW. The one thing different this year was I was working for Libsyn. I spent pretty much three days talking from about 7 in the morning to somewhere between midnight and 2 AM talking loudly. Consequently, my voice is still kind of raspy today. I had originally planned on playing the talk I did, but to be honest the audio has so mu...
How Glenn Hebert Does Morning Radio From His House - Couch Cushions Test 04.07.2016 1:00:33
Comments? Call 888-563-3228 Join the School of Podcasting today Podcast Movement is Next Week I will be working Libsyn booth all week except for my Q & A Season on Friday at 10:15-11:00 on the Solutions Stage. Please find me and say hello. I would love to meet you. Have fresh batteries in your portable recorder Have your business cards Clean of the SD card Comfy shoes and breathe mints are a must...
The Podcast Mindset - Favorite Social Network - New and Noteworthy Part 1 27.06.2016 53:13
I was born in Akron, Ohio. I lived in Cleveland, Ohio for 8 years and now moved back to Akron. So when LeBron James join the Cleveland Cavaliers we were all excited. Last year we came close, but we lost (there is a long history of Cleveland Sports teams coming "this close" to winning only to lose). This year our team was down three games to one. No team had ever come back from that deficit. We wer...
Podcasting With Your Kids - Promoting Outside of iTunes 20.06.2016 45:00
Answering Audience Questions Is a podcast a good way to promote a multi-level marketing (MLM) business? If your sole goal of a podcast is to generate income, you need to realize a few things: Nobody tunes into an infomercial on purpose (usually it's that there is nothing else on) You make money from your podcast by delivering value. This helps people like you because you're helpful. When people tr...
The Power of Meeting Your Podcast Audience Face to Face 13.06.2016 58:35
Because of My Podcast - I Got to Go To The Largest Event in My Niche 2:05 Cale Nelson from hamradio360.com wanted to go to world's largest Ham Radio event. He wanted to go, but had these pesky things called kids that need silly things like food, clothes, and shelter. So this didn't leave Cale with money to spend on his hobby of podcasting. Well a few listeners said he should try putting together a...
The Ultimate New and Noteworthy - Muhammad Ali - Podcastguests.com Reviewed 06.06.2016 36:53
This week I am saddened by the lost of my champ Muhammad Ali. When I was growing up there were two things that were constant in my life. Richard Nixon was President Muhammad Ali was the Greatest Boxer of All Time Today there are lesson I feel we can learn from Muhmmad Ali as podcasters. When I hear name Muhammad Ali there is so much more to a guy that was good in the ring. He Know Both Sides of B...
Yes, You Can Change Your Podcast 30.05.2016 49:06
Podcast Rewind: Podcasts on Jeopardy This week PODCASTS was a category on Jeopardy. This again shows how podcasting is growing and becoming more and more main stream. Awareness over the last year has gone from 48% to 49 % now it jumped to 55%. The percentage of people who have listened to a podcast is up to 36% (90 million people in the US) up from 33% the previous year and 30% the previous year. ...
Compressor, Noise Gates, De Essers in Plain English 23.05.2016 58:17
Because of his Podcast: He Discovered a Niche Who Needed A Product Got a note from Corey Fineran I just handed my boss my resignation letter! This podcasting journey started 7 1/2 years ago and it's now allowed me to leave my job and start my own business! You've probably heard me talk about Ivy Envy (my podcast on the Chicago Cubs) more than the one I did for my employer. Since 2012, I've been ab...
Podcasting Brings More Customers, Better Students, and More Traffic 16.05.2016 41:29
Today on the School of Podcasting we talk content marketing, why podcasting is a perfect tool for this strategy, and how to overcome one of the biggest hurdles for those needing interaction on their website. Podcast Rewind 2:15 I appeared on the Maximize Excellence show with Joe Hicks. Joe walks you through an Ideology of the four pillars of excellence. I really liked the show, and Joe (a graduate...
Keeping Your Podcast Legal - Gordon Firemark 09.05.2016 57:24
In this episode we are joined by Lawyer Gordon Firemark who produces multiple podcasts that include, Entertainment Industry Insights , Entertainment Law Update , and The Law Podcasting as well as his own course that teachers lawyers how to podcast at Lawpodcasting.com . He is the author of the book The Podcast, Blog & New Media Producer's Legal Survival Guide: An essential resource for content c...
What If Podcasting Was A Sport? Have You Been To Training Camp? 02.05.2016 46:11
Because of My Podcast: A Veteran Got a Home Robert Kerns produces the Living the Vet life. He had a mortgage specialist on his show. He was contacted by someone in another state (again, podcasting is global) and the mortgage specialist was able to get the listener in contact with another specialist and the veteran was able to get his loan with a special VA Home Loan rate. None of this would have h...
You Can't Change - What You Won't Start 25.04.2016 47:20
Because of My Podcast: I'm Getting Married Today Matthew Cox from Brunch with the Brits explains how he went to a podcast event who eventually became his wife. Why I Turned Down My First Podcast Sponsor I had been contacted by a sponsor at advertisecast.com. I decided to low ball my pricing ($10 an episode) just to see if anyone would jump. An advertiser did. They wanted 10 episodes of my Weekly W...
The Two Most Important Parts Of Your Podcast 18.04.2016 31:21
The Podcast Award Are Open If you've ever benefitted from this podcast, do please take the time and nominate the show (school of podcasting) in the EDUCATION category. The Two Most Important Parts of Your Podcast I was watching an episode of Live From Daryl's House (Daryl Hall of Hall and Oats Fame). He has all sorts of musicians of different styles and genres. There is always a small segment wher...
Create a Podcast Website For Free - Are You Making a $200 WordPess Mistake 10.04.2016 40:21
Feedback from Last Week's Show About Video Podcasting Hey there! I checked out your podcast today where you spoke about video podcasting. I think the way you explained it makes perfect sense. I was actually looking for a way to upload videos faster to YouTube and found a specific way to do it where you compress the file. There is free software called Handbrake that people suggest. (I think it h...
DBS 286 Vs Aphex Channel Master - Video Podcast Settings - Advertising Platforms 04.04.2016 49:07
Because of My Podcast: My Audience Fixed My Website Cale from Fotimepodcast.com was having a problem with his website (using Wordpress) when an audience member offered to help out. It turns out the audience member works for the creators of Wordpress. The DBS 286X vs Aphex 230 Master Channel Before I even start, you do NOT need either one of these to start podcast. It's a nice piece of icing on the...
Podcast Interview Wizard: Brainstorm With Yourself and Create Better Interviews, and Get More Exposure in Half the Time 28.03.2016 51:55
Today I look at tools available for podcasters to help them produce a better show. Podcast Interview Wizard and Who is Jim Edwards Jim Edwards is a guy I've known online for years. I loved his "I Gotta Tell you" email list. We are talking back in the day when I was teaching people how to make websites with Microsoft Front page, and making videos with camcorder. I bought one of Jim's products he ma...
Commitment to Community: How Danny Peña Grew His Podcast Audience 21.03.2016 1:00:24
Danny Peña got his first video game console from his Grandmother and his life was forever changed. Little did Danny know (who goes by the name of Godfree on his show) that he would someday be getting paid to fly around the world and play video games on his podcast Gamertag Radio . Did he think he would end up working for CBS and be featured next to podcasts like 60 minutes on play.it ? Probably no...
Are Review Swaps Hurting Podcasting? 14.03.2016 47:52
I went to Podfest.us a couple of weeks ago and I saw a person do a presentation that offered to help people launch their podcast for $8999. Just for that weekend there was a sale and they would only charge you $3990. This is America and if you can get people to pay for $4,000 for your advice, then GO CAPITALISM. I feel bad for your customers, because without an intimate knowledge of your product,...
Jim Harold Makes A Living Talking about Ghosts 07.03.2016 1:02:00
You will notice that I am in pursuit of people who have been able to make a living with their podcast. Today we interview Jim Harold who does the Paranormal Podcast t and the Campfire Podcast. Podcasting News In a nutshell, use podcastsconnect.apple.com to submit your podcast to iTunes, but don't mess with anything else in that platform for now (you can really shoot yourself in the foot). Understa...
Creating Compelling Podcasts - Podfest 2016 Reflections 29.02.2016 51:35
Podfest hapned this weekend in tamp Florida. Wow was it fun. I got to hang out with Hall of Fame podcasters like Danny Pena, and meet some people who are trying to get their podcast off the ground. I love, love, love, the podcast community. It's filled with helpful, loving ,caring people. I got to catch up with Dan and Jared from Podcast Movement, Glenn the Geek, some members of the School of Podc...
5 Voice Related Tools for Engagement and Podcast Promotion 22.02.2016 1:05:54
Because of my Podcast: I'm Working For Libsyn - Dave Jackson A couple of weeks ago I let you know that my "Day job" had gone away. A little update on the story, I reached out to the head of HR only to find she no longer works there, and I got an email stating that payroll would be postponed two days. So there I was, thinking about getting into training and support. So I asked myself. What do I wa...
Book Guest Spots On Other Podcasts: Are You Making These Mistakes? 15.02.2016 54:54
With so many people focusing on New and Noteworthy, I wanted to see how many people use New and Noteworthy. So I asked people how they found new podcasts and here is what they said. The number one way was hearing the podcaster being interviewed on another podcast. This data is from 100 respondents from my email list, and from social media. So it order with the number one answer first it was I hear...
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