Dave Jackson

School of Podcasting: Expert Tips for Launching and Growing Your Podcast

You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.

Author

Dave Jackson

Category

Education

Podcast website

www.schoolofpodcasting.com

Latest episode

Jul 6, 2026

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Episodes

Behind the Scenes of the Horse Radio Network 23.01.2017

Today we go deep into running the business that is The Horse Radio Network . We talk with America's Horse Husband Glenn "the Geek" Hebert SPONSOR: Emerald City Productions Get your first four episodes edited for $15 each (and only $40 after that - for shows up to 30 minutes). Just go to www.emeraldcitypro.com/sop  (other companies are charging $99 an episode) Because of my Podcast: Ravi Jayagopal...

Spreaker Introduces Ad Revenue System 16.01.2017

Because of My Podcast Dana Gould I was reading an article where West Word was interviewing Dana Gould (Who I find hilarious) and they asked him he still does his podcast (the Dana Gould Hour) while now running/writing the show Stan Against Evil . Here is what Dana said, “ I cite the podcast as the things that literally made everything else possible. It keeps my name out there and connects my audie...

A Great Example of Podcasting For Your Business 09.01.2017

Because of My Podcast: My Family Was Fed A Giant Meal Cale Nelson of Ham Radio 360 sent in a great story where a listener told him NOTt to make dinner the Thursday before Christmas. Then sent Cale a giant box of Barbecue. When you've got a houseful of kids, and your wife is happy because the food is excellent, and she didn't have to cook it - it's a big win. Check out Cale's show at HamRadio360.co...

This is Your Podcast Wake Up Call 02.01.2017

Here it is 2017. Congratulations you made it through another year. Some of you were going to start podcasting last year, some of you go back to 2015. Some of you, are going back even further. Today I want to give you some ideas and strategies to launching your first podcast. What Do You Need To Start Your Podcast An idea A microphone A media host A website (optional, but STRONGLY encouraged) Some...

My Favorite Podcast is 2016 Edition 26.12.2016

This Year SOP Listeners said the following list was "Their Favorite Podcast" This means if they could only listen to ONE, this would be the show. Here they are in alphabetical order 4:00 Adam Carolla Show - http://adamcarolla.com/ 4:42 Bloodround - http://www.bloodround.com 6:58  Freakonomincs - http://www.freakonomics.com 9:18 Hollywood Bable On - http://www.smodcast.com/channel/hollywoodbabbleon...

What Can Podcasters Learn From Amazon.com 19.12.2016

Because of My Podcast I Got Media Passes - Cheri Field Cheri Fields has at least 7 children, and produces the Creation Science for Kids Podcast http://creationscience4kids.com/ What Podcaster's Can Learn From Amazon.com Amazon is an amazing company. Recently I purchased an Amazon Echo , and Later and Amazon Dot . These devices allow me to do things through voice activation system known as Alexa. Y...

Podcast Guest and Hosting Duties 12.12.2016

Call the Show 888-563-3228 Because of my Podcast Cale Nelson Last week, a listener contacted me via email. He is one of my Pateron Supporters. He said he noticed on my Pateron page the goal for buying a new Mixer. He went on to inquire about which mixer I was interested in. I sent him a note back telling him about the 12 ch Behringer mixer I had been saving for (which was the lowest cost mixer wit...

Creating and Growing Your Podcast Brand with Marketing Manager Lauren Nelson 05.12.2016

Branding and Marketing Your Podcast: Lauren Nelson Interview Today on episode 543 we talk with fellow podcast Lauren Nelson who is the Marketing Manager for Crowdspring.com  She produce the audio drama podcast " The Box " and share her insights on how podcasts ban boost their marketing efforts to stand out. Realize there are no rules to podcast. For Lauren she takes as much as she needs to tell he...

Standing Out Leads To Better Opportunities and A Six Figure Podcast Income: Michael O’Neal Interview 28.11.2016

Today we talk with Michael Oneal. Michael has over 500 episodes of his Solopreneur Hour , and also a co-host/producer of the Hines Ward show . Michael talks about how standing out leads to better relationships which lead to better opportunities. He also talks about his new " Art of the Interview " course. Sponsor: Emerald City Productions Your first four episodes edited for $15 each, and after tha...

What Goes Into Making a Podcast Episode? 21.11.2016

Today I want to share what I do to put together an episode.  My example will be the the latest episode of the Logical Weight Loss Podcast. I also do a podcast microphone shootout with microphones in the $300 range (last week we did a shootout with microphones that are under $100) This Week's Sponsor: Emerald City Productions This week's show is sponsored by Emerald City Productions. Get your podca...

Is The Audio Technica ATR2100 Still the Best Podcasting Microphone? 14.11.2016

Today we are going to get our gear on. All you gear heads are going to love this. We are going to talk about some of the best places to purchase gear, we are going to talk about mixers, and we are going to compare three microphones that are under $100 Because of My Podcast - I Had to Quit My Podcast John Dennis is the co-organizer of the Thrive Make Money Matter conference, and the moderator of th...

Lee Silverstein is a Messenger, and Guardian of his Target Audience 07.11.2016

Lee Silverstein got a call on New years Eve to let him know he had cancer and needed Chemotherapy. Lee is the man that gave "The Messengers: A Podcast Documentary" film it's name. He is a messenger for his audience. He delivers stories that provide hope, information, and inspiration. Check him at out www.thecolorcancerpoddcast.com Today's Show it brought to you buy  Emerald City Productions SPECIA...

Grow Your Audience Using the KFC Approach 31.10.2016

Hindenburg Journalist Noise Reduction The latest version of Hindenburg Journalist Software (slowly becoming one of my favorites for people who "Aren't too technical"). They have a new noise reduction feature that is super easy to use, and actually not bad.  Here is a video of it in action Grow Your Audience Using the  KFC Approach If you live in the US, and maybe outside you are familiar with a ce...

How I Got a Sponsor On My Podcast 24.10.2016

Today I share my story on how I secured a sponsor for my show. I'm doing this as an experiment as I prepare to update my book More Podcast Money Next year. I also share the behind the scenes of what it was like to take on a sponsor. There are some things that I have to tackle mentally. Emerald City Productions - Our Sponsor 1:15 Emerald City is running a special go to www.emeraldcitypro.com/sop an...

Corey Fineran's Podcast Lead Him To Start His Own Business 17.10.2016

Comments" Call 888-563-3228 I've spoken about Corey Fineran before and how his Chicago Cubs podcast Ivy Envy  helped get a rule changed in Major League Baseball. Corey's boss saw the impact podcasting creates and talked Corey into starting a podcast for his job. Corey's podcast helps high school students with special needs transition into the workplace. It went over well. It lead to him starting N...

Is It Time for You To Zag? 10.10.2016

Today we have some lessons from fast food that apply to podcasting, and I talk about zagging when everyone is zigging, Bernie's Greatest Hits 1:58 My cat is pretty popular on this show as he chimes in all the time. When I went to Pittsburgh last week apparently he got a record deal. He's releasing "Bernie sings the hits" Someone Is Doing a Show Like Mine - So I Didn't Start my Show 3:07 One of the...

You Never Know Who Is Listening 03.10.2016

Today we in this episode: We have a great because of my podcast story that has someone getting paid to do something they would do for free We tackle some of the podcast jargon starting with the A's We revisit the File For Download debate in a podcast smack down! A tale of sleazy guests And we remind you that you never know who is listening. Because of My Podcast Lucas Apps Podcast leads to relatio...

Are You Ready To Give Up on Podcasting? Why I Believe What I Believe 26.09.2016

Becuase of My Podcast - Rick Seizemore of VRStudio Workforce  Rick Seizemore from VRStudio Workforce shares how your podcast will help you land guests, and those guests can then point people to your website. Your site then becomes an audio business card that can capture people’s attention. This is what the VR Workforce Studio Podcast Does   Is Podcasting A Ponzi Scheme? I got an email from a frien...

Awaken Your Confidence - Rachel Smets 19.09.2016

Rachel Smets is the author of Awaken Your Confidence  and stops by to share some insights into building your confidence. You can find her at Racehsmets.com as well as @rachelsmets and Facebook . and YouTube We talk about overcoming imposter syndrome, and how telling someone "just start" doesn't work. Here are three things you can do to help boost your confidence: Don't compare yourself to others....

Podcast Mid-Atlantic Relfections 12.09.2016

Today I'm fresh back from a trip to Podcast Midatlantic where I spoke on a panel about podcasting. On Sunday I had some time before I flew home so Rob Greenlee and I Went to see the Liberty Bell in Independence Hall in Philadelphia. There are some things that learned in this visit that I thought we could apply to podcast. - When there is no great entertainment, people will flock to ANYTHING. Case...

Content You Can't Get Any Place Else with Jennifer Briney of The Congressional Dish Podcast 05.09.2016

Today I am excited to have Jen Briney of the Congressional Dish podcast on my show. Jen reads legislation that is going through the house of representatives. She then reports back to you with no slant on democratic or republican slant but more of a intelligence vs moron slant. Her passion to help people understand what is happening right under our noses oozes out of her. Any conversation about pol...

Keep Your Audience By Losing the Jargon - Busting Podcast Myths 29.08.2016

I can handle some people explaining their strategies of launching a podcast, but there are some things that are just blatantly WRONG. Here are a couple that get my goat. Episodes Get Downloaded When People Subscribe If you simply launch with only one episode on your first day, and someone subscribes to your podcast, then you only get one download. BUT, if you launch with five episodes and they sub...

Podcast Q & A From Podcast Movement 22.08.2016

How Do I Grow My Audience? Know Who Your Audience Is Know What They Want Go Where They Are Make Friends With Them and Bring Value to Your Conversations Tell them About Your Show Make it Is To Find, Share, and Remember How Long Should My Podcast Be? Don't do the "Dave Jackson Power Hour" if you only have 18 minutes of content. There is no such thing as too long , only too boring (Valeria Geller - B...

What Podcasters Can Learn From Geese, Ringo Star, and Michael Phelps 15.08.2016

Today shares his thought on Podcamp Pittsburgh, the death of blab.im, and what geese, Ringo Star, and Michael Phelps can teach podcasters. Comments 888-563-3228 The Messengers Are Coming! If you live within driving distance of Akron, Ohio you might want to make a trip this Saturday the 20th of August as the Film Crew of The Messengers (a documentary about podcasting) will be joining our Northeast...

The Three Things Your Podcast Needs That Have Nothing to Do With Microphones, Downloads, or Hosting 08.08.2016

Today I'm going to share three things your podcast needs to be successful, I'm also going to share some podcasting news, and a product review on a blab.im replacement.   Call the Show at 888-563-3228 Blubrry Launches Adverting Partner Plan If you are looking for an advertiser for your show, Blubrry was one of the first companies to try to pool a bunch of smaller shows together to attract sponsors....

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