Dave Jackson
School of Podcasting: Expert Tips for Launching and Growing Your Podcast
You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
Author
Dave Jackson
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Podcast website
Latest episode
Jul 6, 2026
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Episodes
How To Rebrand Your Podcast Without Losing Your Audience 10.06.2019 30:01
You picked a name for your podcast (need help with picking a name, check out this episode of Your Podcast Consultant ) and you've decided that maybe you went a little too "inside baseball" and you want to change the name of your podcast without losing your subscribers. How To Change Your Podcast Name Step one would be to let your audience know what is happening (you might even get them involved in...
Don't Worry About Things You Can't Control 03.06.2019 25:20
There are so many things that are changing in podcasting that can cause stress as you worry. Some things you have no control over. You may need to take some steps, but after that it is out of your control. Being Seen in Google Podcasts If you've followed the directions to set up your website, or you are using a media host like Libsyn.com or Blubrry you are good to go. From there, you just have to...
The Biggest Pain in Creating a Podcast 27.05.2019 44:37
Starting a podcast is not hard. Starting a GOOD podcast takes time, dedication, talent, etc and today I asked my audience, "What is the biggest pain in starting and creating a podcast." Here is what they answered: Your Biggest Pain in Podcasting 01:23 Thanks to everyone who contributed Positioning My Podcast - from Timothy of kdoipodcasting.com Running Out of Content - Chris Nesi from the House of...
Does Your Podcast Name Need a Trademark? 20.05.2019 36:03
Thinking Outside the Box Today's talk about Podcast Trademarks was inspired by a Facebook post. As a tech support person for Libsyn I see a large number of podcasts on a weekly basis (get a free month at Libsyn.com using the coupon code sopfree ). I always find it interesting when people are launching a NEW show and when I go to look up their account, I see that there is another show with the same...
Podcoin App Pays Listeners to Listen to Podcast 13.05.2019 40:01
There is more money coming into Podcasting and Geoff and David Cook are hoping to get some of it by building a podcast app that focuses on helping you find new podcasts, integrate social ingredients (likes, etc), and pay you one podcoin (1-4 cents) for every 10 minutes. I wanted to find out more about this app. Podcoin was created by David Cook who credited the idea to a speech his brother Geoff C...
Podcast Pre-Interviews - Ensuring Valuable Conversations 06.05.2019 49:50
I came across Kent Convington's Fast Lane Podcast University Podcast and I liked the content I was hearing. I was lucky enough to have Kent ask me to be on his show. Then he did something only one other person has done. He asked for a pre-interview. He started off by asking about any stories in my life and my career in podcasting. If I wasn't so long winded it would've lasted about 15 minutes, but...
Is It Possible to Air Check My Own Show? 29.04.2019 43:04
Back on episode 655 , we talked about how do you know if your show connects with your audience? That focused on making sure your content was great. Your podcast is a presentation of information. As someone who speaks at conferences, and use to teach in the corporate world there are always three presentations. The presentation you planned The presentation you delivered The presentation you wish you...
Focus Is More Important Than Microphones 22.04.2019 47:00
Every podcaster has one thing in common: they all have 24 hours in the day. Today I'm going to share a ton of research and strategies to get your more productive. Last week I talked about five things that you think will grow your audience but don't. This is continuing on with that theme of determining what you want to do, and then getting it done. One of my favorite quotes from Abraham Lincoln is...
Five Things That WON'T Grow Your Audience 15.04.2019 33:16
We only have so many hours in a day, and today I'm starting a two-part series on being more productive. The first thing you need to identify is activities that take up your time and provide no benefits. Today I have five. Asking For Subscriptions Before You Deliver Value 2:11 The podcast audience may see this as a commitment. In the same way that I have test driven every car I've ever purchased,...
Saying More With Less - The Power of Editing Your Podcast 08.04.2019 35:12
So many people fear they will sound stupid or unprofessional but this is not something you need to worry about as even a show that is recorded live can be edited before being sent to your audience. Today I share some examples of the theories I used to edit my show Because of My Podcast: I'm Up For A Webby Award 1:49 Emily Prokop from The Story Behind podcast has been on the show before as she got...
Listening, Talking, Planning, and Adjusting with Big Podcast Author David Hooper 01.04.2019 58:29
David Hooper has a background in the music and entertainment business, the music business, and has spent the last four years writing the Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show . It's one of the best books I've read on podcasting (and I'm only about 50% of the way through the book). David and I go back to 2006 when I was doing the...
The Top Podcasting Crutch Words and How To Stop Saying Them 25.03.2019 50:50
What is Your Crutch Word - How Did You Get Rid of It? Crutch words are we words we use when our brain can't come up with something to say. They are used to fill up silence that some feel is awkward. We all have them, and they are only an issue when they are used so much that it becomes distracting/annoying. Please realize that never having a crutch word may be impossible. Often we don't even hear...
What Does it Feel Like to Be a Podcaster? 18.03.2019 31:45
I got an email from someone struggling to start their podcast, " The biggest issue I’m dealing with is psychological: the show is not coming together in the format that I really wanted—and at this point there seems to be nothing I can do about that— but that, combined with fear, uncertainty, and doubt, and the inevitable self-comparisons to what others are doing as well as my own personal expectat...
My Weekend with Procasters: Start with the Story 11.03.2019 42:19
Podcast Industry Leaders Gather in NYC I attended the On Air Festival in NYC in New York City where what some might describe as "Procasters" were in attendance. When I went to talk to people instead of finding people who spoke into microphones I found: Producers Editors Writers and I was amazed to find that: Some episodes of Radiolab take up to two years for ONE episode Missing Richards Simmons to...
Podcaster Burnout: Sources, Symptoms, Solutions 04.03.2019 49:30
I was on the Podcasters roundtable with Ray, Bandrew talking burnout. We talk about The Signs of Burnout The Sources of Burnout Solutions to Burnout SPONSOR: Alitu Web Based Podcast Maker It's a web app, where people can log in on their web browser and then use it to edit and produce their podcast episodes. Mobile app coming soon too. Podcasters record their show as normal, then upload their reco...
Your TOP Podcast Peeves 2019 Edition 25.02.2019 47:24
Podcast Pet Peeves 2019 06:13 A peeve is defined as "a source of annoyance or irritation." Today we are talking Podcasting Pet peeves, but not just pet peeves but your TOP pet peeves. When you listen to a podcast and you hear this you reach for the unsubscribe button. Contributors: Stephanie - Ex Pat Rewind at stephfuccio.weebly.com Jonathan - Weekly Awesome Scott McCarthy - Moving Forward Leaders...
Finding Love in Podcasting - Being Found By Google 18.02.2019 36:40
As valentines was this week so we have a special edition of "Because of My Podcast," and speaking of finding things, today we talk about some tools to help you be found in Google. Because of My Podcast We Found Love: John Bukenas from Audio Editing Solutions is dating Samantha from I Shake My Head With Lisa and Sam Chris and Krissie from I Am Salt Lake share their story of dating, marriage, and BA...
Word of Mouth is Your Army 11.02.2019 48:24
Spotify Buys the Best and Worst in Podcasting Spotify bought Gimlet and Anchor. Does this have any effect on "Joe Independent podcaster?" not immediately, but it is a big company, with big pockets, who will spend money to promote podcasting (and that's is a good thing). As for Anchor, I will be making a video to explain the many things wrong with that system in the future. Spotify my want their mo...
Building Community The No BS Approach to 1000+ Members 04.02.2019 34:25
Last week we spoke about making sure you have great content, today we have tips on building your community. Because of My Podcast - I've Got press Passes to the On Air Festival On-Air Fest is advancing the culture of audio. We bring together an expansive range of emerging and established voices to explore the creative possibilities of sound. Across multiple spaces in Brooklyn's Wythe Hotel, over 1...
How Do You Know Your Podcast is Connecting With Your Audience? 28.01.2019 52:19
Before you start promoting your show, how do you know if it's good? How do you know if it will connect with your audience? Ready to Start Podcasting? Imagine you want to start a lawn mowing business and the only way you know how to cut the grass is one blade at a time. That's how I felt about my podcast until the coaching session I had last night with Dave Jackson. I'm Zita Christian host of Ritua...
The Podcast Launch Attitude 21.01.2019 44:50
2019 Prediction I see more and more people getting into podcasting who Want to spend zero money Spend very little time on creating content Make large amounts of money - quickly My prediction is 98% of the people who get into podcasting for the SOLE reason of making money fast will quit and say podcasting does not work. This episode is to educate you with knowledge so you can make an educated decis...
Three Opinions on the Rode Rodecaster Pro 14.01.2019 1:00:19
The Rode Rodecaster Pro has caught the attention of many podcasters, and some have pulled the trigger. Jim Harold (Paranormal podcast) and Jeff Bradury from Teachercast have purchased the unit. I want to thank Rode for shipping me a unit to play with. Their first impression was amazing. Is It Worth the Money? If purchased a four channel mixer a popular mixer is the Behringer Q1202USB is $119 A Mac...
Smarter Podcasting - Avoid These 7 Time Wasters 07.01.2019 40:32
This is another episode where I share some of the "mistakes" that I see people are making in the podcasting space. We need to focus on our audience, not the technology. There are times when we focus on the technology because you are using the wrong tool. Here are things some thing that may be burning you out, wasting your time, and stopping your podcast from being successful. Sometimes Obsess Over...
My Favorite Podcast Is 2018 Edition 31.12.2018 1:13:03
Sponsor: Focusrite [1;23] I got to play with a Focusrite 2i2 and if you are looking for an easy to get your microphone into your computer (and have the option to have a co-host as well) without having to look at a TON of knobs, check out the Focusrite 2i2 . As I'm on a PC, I downloaded a driver, plugged in the unit, and was ready to record. If you're on a Mac computer, you just plug it in. If y...
Turn Your Podcast Into a Book with Dave Chessen 24.12.2018 36:42
Dave Chessen is known as the Kindlepreneur and is the host of the Book Marking Show and has turned his blog into a podcast. His show has a great format as he talks about a strategy in his show and then interviews someone who is using that strategy. Where I've Been: 2 Minute Tips Podcast 1:40 I was interviewed on the 2 Minute Tips podcast where we talk about my experience as a presenter and my 20 y...
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