Scaling Your Clothing Brand Podcast

In today's episode, we talk about the 4 things your website needs in 2019: Less Clutter - Keep your website simple and impactful. Big companies like, Apple, take this approach on their sites. Get rid of unnecessary clutter. You should be able to convey your message in a concise and straightforward way. Attention spans are getting shorter and shorter. Also, break down text into more digestible cont...

What's up, everyone? For today's episode,we have our second guest for 2019 - Nickquolette Barret! She's the author of the “You’re Hired!" book series, career & interview prep coach,resume & linkedin profile writer, speaker and founder and CEO of iRockResumes. With Nicquolette's experience, we wanted toknow what she could share about herself and her business! On today's episode, we talk abo...

Today, we talk about what reputation management is and how it can help your business! Reputation management in our own words is the active monitoring of your brand online. Most businesses are aware that they have reviews online, but are not active with monitoring it. Reputation in a competitive marketplace, when a single negative review can cost you business, it’s even more important to monitor ho...

Today, we talk about what reputation management is and how it can help your business! Reputation management in our own words is the active monitoring of your brand online. Most businesses are aware that they have reviews online, but are not active with monitoring it. Reputation in a competitive marketplace, when a single negative review can cost you business, it’s even more important to monitor ho...

In this episode, we talk about 5 Ecommerce Marketing Tools You Need In Your Website: Email Collection - HelloBar or Sumo are great options here. You want to make sure you’re always growing your most valuable asset; your email list. Remember to entice your audience with something in exchange for their email; 10% off your next order. Cart Abandonment - We have generated so many more sales for our cl...

Hey, y'all! This episode is super special because not only will it be useful for moms out there, but we also officially have our first guest for 2019 on The Marketing Natives - Abbie Alter creator of Plano Moms! We were super excited to record this episode because Abbie is a good friend of ours and Plano Moms has built a really awesome community for all of the moms out there. So, in order to get t...

In this episode, we talk about how to build an audience for a brand new clothing boutique: Try going live - Social networks are pushing live content. So if there’s any piece of content we would recommend you to go after is live video on any platform. Now for a clothing boutique, we would definitely recommend Facebook and Instagram as your go-to platforms. Don’t forget to boost and retarget to view...

In this episode, we talk about what we've learned after spending $250,000 in Facebook Ads: You must have a strategy. Work backwards from your goal, and then find out what steps of the buying or lead process that works out to in ads manager. Successful ads take time and monitoring daily. Everyone talks about Facebook as some magic pill where if a business owner uses it they will instantly get busin...

In this episode, we talk about How To Never Run Out Of Content Ideas For Instagram: Take a deep dive into your business, culture, people. Figure out 7 to 9 categories or types of posts. For example, for us its Family/Friends, Posing, Ninja Turtles, Books, Our Work, Cross Promo, Food.. When it comes to caption you can talk about that particular post or just talk about whatever comes to mind. The po...

In this episode, we have Maria-Paula Carrillo as a special guest. She's a registered Dietitian Nutritionist, our next door neighbor, and owner of LifeCycle Nutrition -- a nutrition consulting private practice here in Allen, TX. Today, we asked Maria-Paula key questions regarding her and her business: On today's episode we cover: Why nutrition is important. ‍ Diet and nutrition myths. ‍ Quick tips...

Track your time - You really can’t manage what you can’t measure. If you’ve never used any tool for time tracking, you’re basically guessing how long it takes to finish projects. The first step in being more productive is seeing how you’re spending your time. Some tools you can check out Toggl and Clockify . Kill big meetings - Here’s a quick fact for you… US businesses spend $37 billion a year in...

Research - This is the most important step of choosing the best website design company. First, you’ll want to check out their website along with any social media presence they have. This will give you an idea of their capabilities as well as their company culture. Next up, make sure to visit the portfolio page and actually visit the websites in the portfolio. You’ll want to look at the features th...

In this episode we talk about 4 Tips To Effectively Market Your New Doctors Office: Make sure you have a website. As you start your practice, there a few things that people are going to look at, but your website is on the top of the list. Choose a local website design company to help you build a custom site that will meet your needs. Make sure the site is mobile friendly and is easy accessible for...

In today's episode, we talk about How To Get More Online Reviews For Your Roofing Company: Make it simple for them to leave a review. Don’t bombard them by asking to leave a review on three sites, they won’t do it. Pick 1-2 that they can choose from that you need reviews from the most and then give them a link to make it happen in a few clicks. Once the job is finished. Let them know you are going...

In this episode we talk about Why Your Online Business Should Hire A Local Website Designer: Probably a little unorthodox and against conventional thinking, but when you choose a local website designer their reputation has more at stake. For example, if you hire a company overseas or even across the country, if you have a bad experience, the worst thing you can do is leave a bad review. However, i...

In this episode we talk about The Top 5 Software Tools We Use In Our Business And You Should Too: Slack - Hands down the best messaging and complete project and communication software. Slack was just getting started when we started the company and it allowed us to live in two different states to start the company. Sumo - The full suite. We use Sumo to collect email addresses and grow our website t...

In today's episode we talk about 3 Ways A Restaurant Can Use Video In Their Marketing Strategy: You’re selling food. Pictures are going to go a long way, but if you had videos of your signature pieces you are going to stand out. They don’t have to be long videos. 5-10 seconds of the dish will do plenty. About video. Telling your story in an easy to digest way helps cement the infinity people have...

On today's episode, we discuss our Top Tips To Get A Roofing Blog Ranked Online Use/Repetition of Primary Keyword - Using your keywords in a natural way in your blog posts isn’t bad SEO practice. But, don’t over do it, you will get penalized by search engines. Adding the keyword to headlines, paragraphs and alt text for images is a good way to include your keywords in the post. Page’s user experie...

On today's episode we talk about 3 Tips Dentists Can Use To Grow Using Instagram Stories Use Instagram Stories regularly! Have some sort of consistency when it comes to stories because the more that a user interacts with your Instagram Stories, the more likely your posts will show up in their feed. Make sure to use all of the features available to you. Try adding stickers, location tags, hashtags...

In today's episode, we talk about 5 Unique Video Ideas To Grow Your Lawn Maintenance Business: Create a great “about video” of your company. Video is one of the most effective ways to communicate your value proposition. This type of video makes for excellent marketing material. Make sure to use real images and video. Show the leadership team and showcase some of your workers. Do regular testimonia...

  Christian: [00:00:00] I had to go ahead with that one because I think with especially with gyms people want to feel included and be part of a community or a family. Aaron: [00:00:25] Howdy friends and that's "Hello" for Texas people and for those who are listening outside of Texas we say hello to you as well. This is the Marketing Natives where you get to listen to us dissect exactly in our own...

In today's episode, we talk about 3 Ways To Optimize Your Clothing Website To Increase Sales: 1. Get rid of the hamburger menu and automatic sliders - Automatic sliders have become quite famous in the last few years. But nowadays you want to avoid these. They are distracting and deter people from your CTA. You will need hamburger menus for mobile but it is recommended that you include text with th...

In today's episode, we talk about how a real estate agent can win on LinkedIn: 1) Use LinkedIn native video to your advantage - The relative new service is being underused by professionals. Including ourselves. Make sure to use it effectively by providing value, guidance, expertise instead of selling. Your job is to establish yourself as a professional in your industry. 2) Connect with other agent...

Today's episode we talk about 4 benefits of having a graphic designer in your team: Pride and productivity. Yeah, you would be surprised hearing this headline, but as we explain it will make sense. Employees and employers alike have pride in the work they perform when the brand is stronger. A good graphic designer can bring the brand to life in your office, work environment, and the work you perfo...

On today's episode we are discussing 7 FREE and proven tools to drive growth in your business. We cover: Social Media - What social platforms are most popular and how you can use it to leverage sales. Slack - Slack just makes internal communication a breeze. Instead of back and forth emails, text, calls you can use Slack’s cleaner and easier conversation flow. This tool also integrates with hundre...