Lloyd Cremer

Scaling in the Sand

Business EN ↓ 5 episodes

I'm Lloyd Cremer, founder of Arah Talent and host of the Scaling in the Sand PodcastOn this Podcast, I speak to industry leaders across the GCC about their experience, challenges and successes in scaling organisations

Author

Lloyd Cremer

Episodes

Scaling in the Sand - Episode 5 - Cicero Hennemann on change management, leading culturally diverse teams and the real-world viability of AI 19.06.2026 50:12

Today, I’m joined by Cicero Hennemann, Director of Digital, Data & AI at Nagarro. Cicero has been scaling teams for over 15 years across Europe and the Middle East for companies such as Dunhumby, Reckitt, Agthia and now Nagarro, so brings a unique perspective on how to build Engineering teams in different geographies with different Cultural nuances. We’re going to dive into how he’s successful...

Scaling in the Sand - Episode 4 - Ridaa Shah on scaling start-ups in a highly regulated environment 27.01.2026 51:55

Today, I’m joined by Ridaa Shah, co-founder of Daleel, MENA’s first Financial Marketplace. Ridaa is an expert across all things Open Finance, prior to founding Daleel she ran operations for Tarabut Gateway, one of the region’s first and most successful Open Banking start-ups based in Bahrain. We’re going to be talking about the challenges of building in a regulated industry, the clutch control of...

Scaling in the Sand - Episode 3 - Natasha Corbin on Talent and scaling start-ups in the Middle East 20.01.2026 48:38

Today, I’m joined by Natasha Corbin, a Talent Acquisition Leader with experience at some of the highest growth tech organizations globally. Natasha was Global Head of TA at Badoo, who IPO’d as Bumble at a $7bn valuation in 2021, and Senior TA Director at Talabat who IPO’d in 2024 at a valuation of $10bn. She is Advisory Board Chair Certified, sits as a Talent Advisor to 500 Global and is the Direc...

Scaling in the Sand - Episode 2 - Yi-Wei Ang on how to successfully scale to a $10bn IPO 08.12.2025 40:58

Thank you for joining us on Scaling in Sand. Today, I’m joined by Yi-Wei Ang, Chief Product Officer at Talabat. Yi-Wei has been with Talabat for over 5 years and was a central figure in their journey to a successful IPO in December 2024, at a valuation in excess of $10 billion. We’re going to unpick some of that journey and discuss how to ensure a business is ready for such a significant event.

Scaling in the Sand - Episode 1 - Frank Amankwah discusses competing with big tech names for talent, and how to blitz-scale from 10-100 in 6 months 19.11.2025 44:51

Thank you for joining us on Scaling in the Sand. In this episode I will explore Frank Amankwah's experience in rapidly scaling teams, and how he navigated the challenge of competing with big tech names for talent while blitz-scaling from 10 to 100 employees in six months. Frank is somebody that I’ve been lucky enough to work with in many different capacities over nearly 15 years. Frank has lea...