Scale Your Video Business with Den Lennie

In this episode, Den kicks off the New Year with a reflective and actionable episode. He emphasizes the importance of revisiting past achievements and lessons to set the tone for success in 2025. 🚀 Den introduces a simple yet powerful exercise to identify wins and lessons from 2024, encouraging listeners to align their goals with their most significant insights and aspirations.  The episode highl...

🎄Merry Christmas! In this special holiday episode, Den Lennie reflects on the past year in the video industry and shares a heartfelt message about rest, resilience, and the road ahead. He emphasizes the importance of taking time off to rest, reflect, and recharge during the holiday season. Den acknowledges the challenges faced by many in the video industry over the past year and highlights the va...

What does it take to thrive in a male-dominated industry? 🎥 With only 4% of filmmakers being female, Alana Tompson knows the challenges firsthand. A talented DP, Alana shares her journey from working on Whale Wars to launching her all-woman production company, Said & Done Media . Often the only woman on set, those experiences fuelled her passion for creating inclusive spaces and driving chang...

In this episode, Den shares insights from recent events, including a business growth summit and a mastermind session for videographers. He reflects on 2024's wins and challenges, offering actionable strategies to help listeners plan for a productive and fulfilling 2025. 🚀 Topics include the importance of self-reflection, setting creative and business goals, leveraging marketing platforms lik...

Boo!  Have you ever had a client on the hook and then poof ! Gone...👻   Today, the Mentors dive into the challenges of ghosting in business, especially in client relationships and sales. They share personal stories of being ghosted and explore strategies to combat this issue, emphasizing the importance of follow-ups and nurturing leads. This episode also highlights the role of CRMs in managing cl...

Are you feeling the pinch in your video production business? 📉 In this episode, Den Lennie explores why many video businesses are struggling and share strategic ways to overcome these challenges. Tune in for practical advice on client engagement, sales strategies, and a special opportunity to scale your business with the "30-Day Close a Whale Sprint." 🐋 Don’t miss this chance to level...

What does it really take to be a reliable creative?  ✅  We chat about why trust and reliability are so important in building great client relationships and how having a clear process can help you deliver every time.  We bust the myth that being creative means putting your own vision ahead of your clients' needs, and share how systemizing your business can actually give you more space to be c...

🎙️In this episode, Den dives into new approaches for running and scaling a successful video business.  He discusses the importance of testing formats to boost listener engagement, shares a personal journey of balancing work and life while traveling in New Zealand 🌄, and previews the upcoming Video Business Accelerator One Day Summit in Melbourne 🎟️.  This exclusive event will gather industry expe...

If a filmmaker creates amazing work but has barely any clients, are they really in business?  Grant Jamison breaks down how to turn your talent into a brand that attracts clients! 🎥 As a video mentor and filmmaker, Grant shares how he transformed his business, Lift, into a success by embracing the power of marketing. From early mistakes to those pivotal "aha" moments, he explains why ma...

How do you focus on landing the right clients rather than simply chasing more Many people focus on simply getting clients, but having the right clients can make all the difference. 💡 We explore how identifying who your ideal clients are, understanding the problems you solve, and knowing why you’re the best fit is key to success. We also break down the three steps to securing better clients: ident...

What does it really take to shift from being a freelancer to a business owner?  In this episode of The Video Mentors , we break down the mindset changes, tackle the challenges, and explore how finding the right community can make a huge difference in your journey. We also dive into the value of investing in paid coaching to boost your motivation, accountability, and overall growth, both in busines...

Mindset matters! The Video Mentors tackle the internal roadblocks that hold business owners back. They break down how filmmakers can move past fear, discomfort, and self-doubt to reach the next level of success. Sharing simple yet powerful strategies, like taking bold action, learning how to prioritise your time, and finding your “why” to stay motivated. 🧠🚀 TVM: Den Lennie, Alana Tompson, Andy J...

The Video Mentors dive deep into the world of niching, from targeting specific industries to honing in on geographic areas and stylistic approaches. The conversation unpacks both the benefits and challenges. You'll hear personal journeys from the team on how embracing a niche has shaped their business, boosted financial success, and created more satisfying client relationships. 💡📈 TVM: Den...

#JFDI! Take action and tackle tasks head-on. In this conversation, The Video Mentors explore practical ways to overcome procrastination, emphasizing the importance of prioritizing tasks, setting clear goals, and celebrating small wins. They share their own experiences and offer actionable tips and tools to help you stay focused and productive at work. 📈🎥✨ TVM: Den Lennie, Alana Tompson, Caleb M...

Are you tired of going it alone with your video business? In this episode, Den Lennie introduces The Video Mentors and the three established video production businesses that will be sharing their knowledge and experiences.  Andy Johnston, Caleb Maxwell, and Matt Smolen discuss the journey of transitioning from being a creative filmmaker to a business owner. They emphasize the importance of underst...

In this episode, Den announces a major shift in the show's direction. After years of providing valuable insights and guidance to video business owners, the podcast is evolving to offer even greater value through a new initiative. This change is driven by Den's desire to create a more supportive and collaborative environment for video professionals looking to grow and succeed. Here's...

In this episode, Den addresses the evolving landscape of the videography industry, emphasizing the need for videographers to adopt a business mindset, focus on niching, and leverage effective marketing strategies to thrive. Tune in to learn how to navigate the current market challenges and position your business for long-term success. Here's a sneak peek of what you'll hear: Current Chal...

In this episode, Den shares exciting updates about the VBA program, including new mentors, an enhanced curriculum, and an imminent price increase. Den discusses the importance of taking action to scale your video production business and introduces the Video Mentors, designed to provide advanced, real-world education for creatives. Here's a sneak peek of what you'll hear: Introduction and...

In this episode, Den shares essential tips for managing finances and maximizing tax benefits as a video business owner. As the end of the financial year approaches, Den provides valuable insights on handling your accounts, utilizing financial tools, and considering strategic investments to reduce tax liabilities. He also discusses the importance of proper bookkeeping and the benefits of engaging w...

This week, Den shares a personal story of being scammed while buying firewood and the valuable marketing lessons learned from the experience. Discover how this mishap underscores the importance of speed, honesty, and customer-centric responses in business. Tune in to uncover insights that can help you avoid similar pitfalls and enhance your marketing strategies. Here's a sneak peek of what yo...

In this episode, we delve into the topic of procrastination and its impact on your business growth. Den shares his personal experiences as a recovering procrastinator and offers valuable strategies to help you shift from a freelancer mindset to a business owner mindset. Learn how to identify and eliminate low-value tasks, implement effective systems, and focus on what's truly important to ach...

In this enlightening episode, Tim Arch shares his evolution from a solo freelancer to the owner of a thriving production company. He delves into the strategies and mindset shifts required to scale his business, manage a team, and maintain a healthy work-life balance. Tim's candid discussion about the challenges he faced, including cash flow issues and client management, provides valuable insi...

In this episode, we delve into a new AI chat box tool embedded on Den's website. This tool is unique as it is trained solely on Den's content, including books and podcasts, to provide personalized answers and enhance user engagement. Den shares insights into using this AI tool effectively and discusses its potential impact on video business owners. Here's a sneak peek of what you&ap...

Dive into this inspiring episode as Den explores Sam's entrepreneurial voyage from a passion for video to spearheading a successful business in the live streaming and AV industry.  From navigating the complexities of COVID-19 to acquiring another company, Sam offers invaluable insights into the trials and triumphs of business expansion, the efficacy of active marketing, and the indispensable...

In this episode, Den addresses a pressing concern echoing through the video business community in March 2024: the challenge of articulation. This episode is a deep dive into why so many videographers are finding it difficult to communicate the unique value they bring to their target markets, directly impacting their ability to attract and secure work.  Den unpacks the essence of marketing as not j...