ASLAN Training and Development

SALES with ASLAN

Business EN ↓ 248 episodes

Selling is serving. Let us serve you with tips, stories and experts on topics you care about. Buyer behavior has changed dramatically. Customers have more information available to them, and therefore are unreceptive, or closed, to sellers. And the harder we sell, the more closed customers become. Traditional selling approaches are working against sellers. ASLAN helps sellers make that shift, from 'typical' selling to a different approach that makes us more influential because we embrace the truth that the customer's receptivity is more important than your value prop or message.

Author

ASLAN Training and Development

Category

Business

Podcast website

www.aslantraining.com

Latest episode

Jun 1, 2026

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Episodes

Ep. 146 - 7Ks of Confidence (Part 2) 07.07.2022

This week on SALES with ASLAN, Tom and Tab continue their discussion from the last episode on what drives confidence. It's a critical ingredient in the recipe for influence and success, especially for those of us in the world of sales. Based on their experience working with thousands of top-performing sellers over the years, Tom and Tab highlight the remaining keys to building confidence.

Ep. 145 - 7Ks of Confidence (Part 1) 01.07.2022

In the latest episode of SALES with ASLAN, Tom and Tab discuss what drives confidence . It's a critical ingredient in the recipe for influence and success, especially for those of us in the world of sales. Based on their experience working with thousands of top-performing sellers over the years, Tom and Tab highlight seven keys (things you need to know) to build confidence.

Ep. 144 - The Mistakes That Make Us 23.06.2022

In the latest episode of SALES with ASLAN, Tom and Tab discuss the power of making mistakes and the importance of learning from our failures, even more so than our successes. They unpack some of their own mistakes over the past three decades of selling, what they've gained from failure, and how those moments of error can be leveraged to elevate our capacity to learn and grow.

Ep. 143 - 2 Pro Tips for Effective Negotiation in Sales 17.06.2022

In the latest episode of SALES with ASLAN, Tom and Tab discuss the difficulty and importance of negotiating in sales, especially when it comes to defending the value of your solution. They highlight two of the most surprising things about negotiation (that most sellers miss!), as well as a strategy that can help you change the emotional temperature of the buyer/seller relationship, moving it...

Ep. 142 - Achieving the Impossible 09.06.2022

On this week's episode of SALES with ASLAN, Tom and Tab discuss our ability to accomplish truly remarkable things - not only in sales, but in any aspect of life. We can all bring to mind an example of someone who has achieved something incredible, overcome unbeatable odds, or found success beyond what seems possible. How do they do it? We often think that there is something unique, different, or s...

Ep. 141 - Mental Fitness with Bobbi Kahler 03.06.2022

This week on SALES with ASLAN, Bobbi Kahler joins Tom and Tab to discuss mental fitness and its importance for all of us, especially those of us in the world of sales. Mental fitness is our ability to respond to life's challenges, stressors, and opportunities with a positive mindset. Why does this matter? When we respond with a positive mental mindset, we are more resilient, more creative, we nego...

Ep. 140 - How to Navigate Selling a Total Solution 20.05.2022

On the latest episode of SALES with ASLAN, Jason Smith joins Tom Stanfill to discuss how sellers often get very comfortable selling just a couple of products from their portfolio, and customers become interested in only those few products. With his extensive sales experience, Jason shares his insights on how can sellers move from selling a single hot product, to selling a total opportunity an...

Ep. 139 - Tips for Technical Selling 13.05.2022

In this episode of SALES with ASLAN, Marc Lamson joins Tom Stanfill to discuss a common challenge in many sales organizations: when technical sellers represent a solution, they are often very adept at communicating complex information, but may have some difficulty with influence and soft skills. With his sales and engineering background, Marc offers up key insight to help highly technical sellers...

Ep. 138 - The Price is Right: How to Defend the Value of Your Solution 06.05.2022

This week on SALES with ASLAN, Tom and Tab take on a topic that is dreaded amongst most sellers: price objection. They deliver a positive approach to this tough subject, sharing how to defend the value of your solution and respond to those objections that may crop up when discussing price with your customers and prospects.

Ep. 137 - Do You Need a Jumpstart? 15.04.2022

In this episode of SALES with ASLAN, Tom and Tab talk about a new book that helps you kill the past, leverage your mistakes, and come up with a plan to Win the Day.

Ep. 136 - High Trust Selling with Todd Duncan 07.04.2022

On this week's episode of SALES with ASLAN, Tom and Tab interview Todd Duncan, the world’s #1 authority on Sales Mastery, author of 17 books, and host of his own podcast, " Where SUCCESS Happens ." They discuss how to increase trust and reduce tension, conversational productivity, how to "make fear and failure your friend," as well as the key truth that "transactions will make you a living, b...

Ep. 135 - Six Habits of Highly Effective Sellers (Part 2) 31.03.2022

Chris White joins Tom and Tab again to continue their discussion about his best-selling book and share the habits that make or break our success when making a technical sale.

Ep. 134 - Six Habits of Highly Effective Sellers (Part 1) 24.03.2022

Chris White joins Tom and Tab to discuss his best-selling book and share the habits that make or break our success when making a technical sale.

Ep. 133 - 10 Tips for Selling Virtually from a Pro (Part 2) 10.03.2022

Tom Stanfill and Tab Norris continue their conversation with Genna Lepore about her success selling virtually. She reveals the remaining tips and shares how she was able to close deals 50% faster and crush her number during the pandemic.

Ep. 132 - 10 Tips for Selling Virtually from a Pro (Part 1) 03.03.2022

Tom Stanfill and Tab Norris talk with Genna Lepore about her success selling virtually. She reveals how she was able to close deals 50% faster and crush her number during the pandemic.

Ep. 131 - The 5 Drivers to Confidence & Speaking with Authority (Part 2) 25.02.2022

Tom and Tab continue their discussion about the 5 simple questions that will help you discover what is keeping you from being the ultimate influencer.

Ep. 130 - The 5 Drivers to Confidence & Speaking with Authority (Part 1) 18.02.2022

Tom Stanfill and Tab Norris share 5 simple questions that will help you discover what is keeping you from being the ultimate influencer.

Ep. 129 - Is your life out of balance? Should you join the great resignation and find a new gig? 11.02.2022

In the latest episode of SALES with ASLAN, Tom Stanfill & Tab Norris interview Marc Lamson about the struggles we all face balancing a career while raising a family-until he found his passion, and 2 simple, life-changing tools.

Ep. 128 - The Tom Brady of Selling 04.02.2022

Tom and Tab (the newly dubbed Chuck Norris of Sales Training) chat with Tyler Bergman , the #1 seller in his firm for 2021. There is much to learn from this former QB turned sales star who outsold the #2 seller by 2X.

Ep. 127 - Speaking Made Simple - Mastering a Sales Presentation 27.01.2022

Tom Stanfill and Tab Norris interview master communicator and keynote speaker Kelly Talamo . To help you nail your next presentation, Kelly shares what he has learned in his 30+ years of standing on stages. He talks about his secrets to preparation, stage fright, nailing down your core message and how to keep the audience engaged.

Ep. 126 - 22 Pro-tips for 2022 19.01.2022

Tom Stanfill, Tab Norris & Rob Houghtlin share 22 things to shout about in 2022. Hear what these sales veterans have to say about travel, food, music, relationships, and, of course, selling.

Ep. 125 - Rising to the Top of One of the Largest Sales Organization in the World 13.01.2022

Tom Stanfill and Tab Norris interview Austin Peterson. As a senior consultant at Aflac, hear what Austin has to say about what the top 10% of leaders do to consistently hit their number.

Ep. 124 - Lessons from a 9/11 Survivor & Hero 05.01.2022

In this episode, Tom Stanfill and Tab Norris interview John Cerqueira. Hear what John has learned from his 9/11 experiences, his meeting with Oprah, and over 20 plus years of selling.

Ep. 123 – The Number One Driver to Changing Beliefs - Emotions (Not Logic) 30.12.2021

In this episode, Tom Stanfill and Tab Norris discuss Part 4 of Tom’s new book UnReceptive – Changing Beliefs. They unpack the formula for building value (Action = Belief + Care) and a simple but effective strategy to ensure the customer instantly grasps the impact of your recommendation.

Ep. 122 – Influence Begins Here – Discovering the Truth 23.12.2021

In this episode, Tom Stanfill and Tab Norris discuss Part 3 of Tom’s new book UnReceptive – Discovering the Unfiltered Truth. They discuss three strategies to getting the decision maker to open up about the good stuff – the informal decision drivers.

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