Sales [UN]Training

In this episode of Sales [UN]Training , Kelly Riggs tackles a critical yet often overlooked question for sales leaders: How long does it actually take to bring a new salesperson up to speed? Riggs argues that most leaders have no real metrics or benchmarks for the ramp-up period, often relying on vague estimates like "two weeks" to six months. However, he points out that understanding the true tim...

In Part 3 of the Crush Your Number series, Kelly sits down with Rich Gaffney, VP of Commercial Operations at Sentry Equipment, to explore how aligning sales with operations can drive both short-term wins and long-term success. Rich shares his insights from over 20 years of experience leading sales teams, emphasizing the critical role of integrating sales with backend functions like engineering and...

In this third installment of the "Sales Training Dumpster Fires" series, Kelly Riggs dives deep into one of the most persistent and problematic issues in sales management: promoting top salespeople to management roles without proper training or preparation. Kelly argues that many companies are making a critical mistake by assuming great salespeople will naturally make great managers. As he puts it...

In this episode of Sales [UN]Training , Kelly delves into the crucial role of goal setting in driving sales performance. He explains how setting high, specific goals that align with personal motivators can significantly outperform the traditional approach of simply assigning sales quotas. Drawing on his early experiences with iconic sales figures like Zig Ziglar and personal anecdotes, Kelly highl...

In Part 2 of the Sales Dumpster Fires series, Kelly tackles one of the most common and frustrating mistakes in sales: talking too much. As he explains, this issue is often a result of poor sales training that focuses too heavily on product knowledge and not enough on creating meaningful customer engagement. Kelly argues that salespeople are trained to fill every silence with information, overwhelm...

In this episode of Sales [UN]Training , Kelly examines one of the most common yet flawed approaches to sales training: training for the sake of training. He explains how many sales organizations rush to implement training as a quick fix for low revenue or flat sales without properly identifying the root causes. Kelly emphasizes that tactical sales training—like learning how to handle objections or...

  This episode originally aired on April 22nd, 2024 In this episode of  Sales [UN]Training , host Kelly Riggs talks with Graham Hawkins, founder of SalesTribe , about why traditional sales training often misses the mark. Hawkins explains how his extensive research into modern buyer behavior revealed that most sales training programs are outdated and ineffective. He highlights the need for a shift...

In this episode of Sales [UN]Training, host Kelly Riggs kicks off the "Dumpster Fire" series by addressing one of the biggest issues in sales training: generic claims. Riggs highlights how generic, unprovable statements like "we have the best quality" or "our service is unbeatable" erode trust and credibility with potential clients. Through his direct and engaging style, Riggs explains why these c...

In this episode of Sales [UN]Training, host Kelly Riggs sits down with Chris Lancaster, VP of Sales for Spectrum Paint, in the second installment of the "Crushing Your Number" series, talking to real people making real sales decisions every day. Chris, with over 25 years of experience in the paint and coatings industry, shares his journey from salesperson to VP, highlighting the challenges and tri...

Kelly will be back next week with Part 2 in his series Crush Your Number, talking with real salespeople about real sales problems. Until then, enjoy one of our most popular episodes on training salespeople to be believable. Is it even possible? In this episode of Sales [UN]Training, Kelly examines critical issue of trust in sales, exploring why salespeople are often not believed by prospects. Rigg...

In this episode of Sales [UN]Training, host Kelly Riggs discusses how to "play the long game" in sales relationships, a crucial yet often neglected aspect of effective selling. Kelly emphasizes the importance of nurturing long-term relationships with potential clients, even when immediate sales are not on the horizon. He challenges the traditional notions of relationship-building in sales, urging...

In this episode of Sales [UN]Training , host Kelly Riggs explores the critical importance of understanding the "Forgetting Curve" in sales training. He breaks down the alarming statistics behind the numbers 50, 70, and 90, which represent the percentage of information forgotten by trainees after an hour, a day, and a week, respectively. Kelly emphasizes that without proper reinforcement, most of t...

In this episode of Sales [UN]Training, host Kelly Riggs kicks off a series with real sales leaders by featuring Brian Key, Director of Aftermarket Sales at Multivac USA. With 16 years of experience, including the last four in leadership, Brian shares his insights on the challenging process of hiring and training top-tier sales talent. He discusses the difficulties of finding candidates who not onl...

In this episode of Sales [UN]Training, host Kelly Riggs addresses the dangerous assumptions sales leaders often make when hiring and evaluating their teams. Kelly identifies three critical assumptions that can undermine a sales force: believing past success and industry experience guarantee future performance, assuming salespeople can effectively manage pipelines, and thinking they have strong pla...

In this episode of Sales [UN]Training, host Kelly Riggs dives deep into the critical topic of sales call preparation. Drawing from his extensive 40-year experience in sales and sales training, Kelly highlights the alarming trend of salespeople showing up unprepared, leading to ineffective sales calls that meander aimlessly. He discusses how proper preparation can prevent the common pitfall of focu...

In this special compilation episode of Sales [UN]Training titled "Sales Process Playbook: 7 Key Insights on Training, Coaching, and Executing a Sales Process," Kelly Riggs delves into the often overlooked but crucial concept of the sales process. Joined by esteemed guests Dave Kurlan from Objective Management Group and David Newman, author of Do It! Selling , Kelly draws parallels between football...

In this episode of Sales [UN]Training, host Kelly Riggs delves into the critical issue of trust in sales, exploring why salespeople are often not believed by prospects. Riggs highlights alarming statistics showing that salespeople are trusted as little as lawyers and politicians, raising the question of whether traditional sales training is to blame. He critiques the common sales approach where re...

In this compilation episode of Sales [UN]Training, Kelly Riggs shares his best insights into the crucial distinction between sales coaching and sales training, highlighting how effective coaching can be the key differentiator for successful sales organizations. The episode features strategies from industry expert Dave Kurlan, founder of Objective Management Group, who underscores the shortcomings...

Kelly Riggs sits down with Alex McNaughton, co-founder and co-CEO of Grw AI, to dissect the persistent issues plaguing the sales industry. McNaughton shares his journey from a young salesperson at 19 to an influential leader in the AI-driven sales management space. Together, they explore the staggering statistics revealing that 75% of salespeople are failing to hit their numbers and discuss the sy...

  In this episode of Sales [UN]Training, host Kelly Riggs tackles the challenging question: Can salespeople truly be trained? Kelly confronts the widespread belief that great salespeople are simply born, not made, by highlighting the critical role of mindset in successful sales training. Drawing on his extensive experience and research, Kelly argues that without the right mindset, even the best tr...

In this episode of Sales [UN] Training, Kelly Riggs hosts a discussion on the importance of mindset in sales success. But he doesn't do it alone! Kelly brings in top industry experts to share their insights.  David Newman, Author of 'Do It! Selling' explains how mindset influences sales outcomes more than tactics. Graham Hawkins, Founder of SalesTribe , emphasizes the need to change beliefs before...

In this episode of 'Sales [UN]Training,' Kelly Riggs is talking about one of his favorite topics - role play. Would a sports team play against another team without having practiced? Of course not, and neither should sellers. He discusses common objections, the benefits of live practice, and shares insights on how to properly implement role play. He stresses the need for coaching and continuous pra...

In this special compilation episode of Sales [UN]Training, host Kelly Riggs presents "The Prospecting Playbook," featuring seven of his best insights on the art of prospecting. Kelly dives deep into why prospecting is essential for sales success, addressing common pitfalls like mindset, structural issues, and targeting strategies. He emphasizes the importance of going beyond small opportunities an...

Today on Sales [UN]training, Kelly describes one of the easiest ways to create a high performing team - culture. He demystifies the creation of a great sales team with three key steps and explains the critical role of culture in determining organizational success and the common misconceptions about it. Through practical examples, he illustrates how consistent standards, clear expectations, and rig...

In this episode of Sales [UN]Training, Kelly Riggs explores the challenges salespeople face in today's volatile, uncertain, complex, and ambiguous (VUCA) marketplace. He talks about the importance of deeper discovery, emphasizes the importance of adaptive performance, effective questioning, and practical training techniques like role-playing. Kelly also discusses the need for sales leaders to cult...