Sales Transformation

In this episode, host Colin Mitchell introduces Mike Swigunski, a bestselling author and nomadic entrepreneur. Mike shares his experiences of working and traveling around the world for the past decade. He also discusses his expertise in online transactions and buying and selling deals worth over $120 million. The episode emphasizes the importance of creating content to build trust and establish cr...

In this episode, host Colin Mitchell welcomes Andy Paul to discuss the importance of the buying experience in sales. Andy highlights data that shows the buying experience is the most important factor in a buyer's decision-making process. He emphasizes the need for sales teams to focus on creating a positive buying experience to compete and win against other vendors. He also discusses the importanc...

MAKE MONEY IN YOUR PAYMENTS PROCESSING  Payments industry expert David Carlin discusses how to cut out the middleman in the sales process and make residual income. Businesses can make money off every transaction made through their merchant account, and this income can continue for years to come. Learn more about David’s insights on making money from processing your own payments in this episode of...

YOU DON'T HAVE TO HAVE EVERYTHING SET UP AT FIRST It's definitely possible to make goals for yourself based on your 'why' even if it's not exactly present in your life yet. In today's episode, Collin has an insightful conversation with Kevin Bartlett, Regional Sales Manager at ExtraHop on how and why puts a lot of long-term thought into his every decision. There are a lot of nuggets of inspiration...

MASTERFUL STORYTELLING Writing books is not only about sharing information but also comes from a love of learning. In today's episode, we throwback to Collin's conversation with Jeremey Donovan, EVP of RevOps and Strategy at Insight Partners regarding the books he's written in the previous years. He shares golden nuggets not only on writing books but also on what inspired him to create the ones he...

ELEVATE THE PODCAST EXPERIENCE You never want the guest to question, "Why did you want me in the show in the first place?". Fortunately, it's very possible to get the hang of handling a podcast and providing your guest with a memorable experience from before the interview to post-recording! In today's episode of Sales Transformation, Collin tells us how you can create a meaningful experience for y...

HUMAN FORECASTING + ALGORITHMS = ACCURACY It's crucial to get forecasting as accurate as we can. And we have individuals who've made it their goal to make these forecasting algorithms as accurate for different companies as possible. In today's episode, we throwback to Collin's conversation with Jeremey Donovan, EVP of RevOps and Strategy at Insight Partners. Make sure you don't miss all the juicy...

BUILD TRUST AND RAPPORT FASTER There are a lot of steps to building trust and rapport if you want to position yourself as someone who can solve your customers' problems. In today's episode, Collin dives deep into how we can use a podcast to essentially speed through these steps. Learn more about what exactly this means in the latest episode of Sales Transformation . Get Fresh Sales Plays From The...

ATTAIN EFFICIENCY EVEN IN TIGHT TIME WINDOWS Every salesperson, at some point in their career, could ask "Did this need to be a meeting" or "Was this even an effective meeting?" One way to take accountability while also managing time effectively is to think in chunks or blocks of time instead! In today's episode,  Hamish explains exactly what that means and shares his experience on writing his fir...

ACCOUNTABILITY TAKES YOU A LONG WAY Sometimes sales leaders just manage more people than they can manage. Then they end up being part player, part coach in their role and essentially stop being accountable to themselves. In today's episode of Sales Transformation , Collin discusses accountability and why it can be so advantageous to have a full funnel. Get Fresh Sales Plays From The Trenches In Yo...

DO YOU HAVE FLUFF IN YOUR FUNNEL? OR NOT ENOUGH? Not many people think about it but it's amazing how much you can serve your prospects better when you have a healthy pipeline. This also means you feel a bit more freedom to say no especially recognizing that not all business means good business! In today's episode, Collin and Hamish talk about what full funnel freedom means and leading up to a heal...

I HAVE TOO MANY PEOPLE ON MY TEAM The reality is, some sales leaders are just managing more people than they can effectively manage. Today's episode has Collin in an insightful discussion with Hamish on how sales leaders can better approach time constraints especially when handling multiple people. Find out more in this edition of Sales Transformation. Get Fresh Sales Plays From The Trenches In Yo...

THINK ABOUT WHAT'S ACTUALLY IMPORTANT "Are we even going to hit our numbers?" A lot of times some sales leaders just want to talk about the fun stuff that they're going to do for the weekend and not even bother to ask this question. In today's episode, Collin is joined by Hamish Knox to talk about crippling beliefs common in salespeople and even in sales leaders, only here in the latest episode  o...

Is podcasting already a reliable way to sell without selling? Collin shares some tips and tricks to leverage podcasts to build relationships and get people curious about you and what you do. In today's episode of Sales Transformation , Collin also talks about how you can add value after recording and help them better determine if you're a good fit. Get Fresh Sales Plays From The Trenches In Your I...

HOW DO I GET STARTED? What's the worst thing that can happen when you start a podcast? The easy answer is when no one listens to your show. But what we don't often think about is the value and special learning experiences we get to go through along the way! In today's episode of Sales Transformation , Collin explains how to stay realistic so that you can start your own podcast. Get Fresh Sales Pla...

ACHIEVE CONSISTENCY IN PODCASTING How often should you release podcast episodes? 1 in a month? 7 in a week? In today's episode of Sales Transformation , Collin dives into how he started doing podcasts, the time he was told to do 21 episodes consecutively, and what he's learned about how to do his podcast recordings effectively over time. Get Fresh Sales Plays From The Trenches In Your Inbox ST New...

PODCASTS ALLOW YOU TO OPEN NEW DOORS Connections, pipeline, revenue - no matter how you think about it, these are all about building the right relationships with the right people. Collin dives into how podcasts help you do just that. Additionally, it's a reliable way to engage with people in a different context beyond just asking for meetings. You can learn about all of this and more in this lates...

FAILURE TO PREPARE IS PREPARING TO FAIL What’s the #1 mistake that sellers make when they get the chance to negotiate? Sellers fail in the negotiation stage of their selling process because they fail to prepare properly for it. Collin explains the importance of preparing properly for every negotiation, big or small. Tune in to learn more in this latest episode of Sales Transformation. Get Fresh Sa...

LEADERSHIP INVOLVES GOING THROUGH CHANGES AND PUSHING CHANGES Teams are one of the most difficult things to manage in a sales environment, especially when it comes to advocating change. But how do you push your team to change? In this episode, Collin talks about motivating your team to change. He breaks down the top 3 things you can do to push your team to change, and you will find out these 3 in...

“ENGAGE” IS THE SOCIAL LOVE LANGUAGE How do you engage with your ICP? How do you make a strong connection with them and start building relationships? In this age of social media-based selling, It is imperative that you engage in valuable content, and that is what Collin talks about today. Tune in now and find out from Collin how you can use the content as a surefire tactic to engage with your ICP,...

THE TRANSFORMATION TO TRANSITION What is it like to transition from one selling approach to another? Today, Collin talks about transitioning from being a transactional seller to a strategic seller. He emphasizes the importance of patience since strategic selling takes more time and effort. Collin also explains that strategic selling requires a consultative approach and the knack for more creative...

SOMETIMES, IT’S TRICKS THAT YOU NEED, NOT THE SMARTS Are you a great leader? How sure are you? Do you really have what it takes to be a great sales leader? In this episode, Collin explains that it’s not always about the smarts and experience that you need to be a great leader, it actually needs the right tricks of the trade. Tune in as Collin presents the top 3 tricks to mastering sales leadership...

ARE YOU INTERESTING ENOUGH? Many of us sellers are scratching our heads about why we can’t keep our prospects in the conversation or even in the sales process. The question is, are we interesting enough for the prospect to spend time with us? In this episode, Collin breaks down how listening, understanding, sharing relevant information, being authentic, and engaging can help us become more interes...

HOW DO YOU NAIL YOUR SALES PROCESS? Well, Collin has 3 sure-fire tips for doing it. Nail your targeting and perfect your ICP, fine-tune your entire sales process, and leverage technology to automate your process. Tune in as Collin breaks down these 3 tips, only here in the latest episode of Sales Transformation. Get Fresh Sales Plays From The Trenches In Your Inbox ST Newsletter . TRANSFORMING MOM...

FROM THE BEGINNING, UNTIL THE END Many sellers treat personalization as a transactional approach, where they only apply it in prospecting, and off they go. But personalization is so much more than that. It can be applied up to the very end of the process, from prospecting to closing deals. Stay tuned as Collin shares a game-changing tip that will make your full process personalization easy as taki...