Sales Pipeline Radio

Host, Robert Pease welcomed Justin Johnson, CEO LeadMethod. This is about the challenges and opportunities of a scaled distribution model - through partners, resellers, distributors, outside reps. Some of what LeadMethod tackles is the fundamental challenge unique to channel partners distribution vs. opt in, direct method. To get the critical feedback to better understand who is where in your pipe...

Our guest today is Jim Ninivaggi, Senior VP of Strategic Partnerships at Brainshark, Inc. Some of what we are covering in this episode is: How do you define sales enablement? Can you walk us through the evolution of the sales enablement function? What did it look like five years ago? What’s the state of sales enablement today? Where do you see sales enablement one year from now? What are some key,...

Campaign refined emails are the key. Can't just put it in the byte bucket. Everyone is too busy. Lead Gnome is that solution to find the pockets of value the rest of the market is ignoring. Matt didn't see any solution to accomplish what he needed, so he built it. It's looking for insights into the internal buying machines. Surprising enough you can gain a lot of insights from "out of office" mess...

Our guest, Jamie Shanks tells us he was doing Sales 2.0 and went BK doing so. He needed to change with the buyer and he was missing that step. Social Selling became a survival mechanism. He reversed the selling process to leverage social media. That's how it started. 03:45 :  Matt asked, "What is your definition of social selling in late 2016 and what does it mean for professional sales people?" J...

Sales and sales training have been our guest, Deb Calvert's, passion since she was a child earning money for extra weeks at summer camp. You need to catch the beginning of this show to hear how she was originally motivated to get into sales.  She talked about 8 reasons we'd ever ask a question are summarized in DISCOVER (this is an acronym). Most sales people only ask questions for 3-4 reasons. If...

Our guest is Lara Shackelford of Altify. Altify sells to sales professionals. With their software, every sales rep can sell like your BEST sales rep. More reveals followed at DreamForce as it ties to AI and Einstein. Matt asked what AI means to sales and marketing leaders. Lara told us, "It's important to bring the augmented intelligence piece to help humans perform better. An example - a sales re...

Our guest today is Joe Chernov. He's VP of Marketing  @InsightSquared . He also lends a hand to startups and wildlife causes when he can. Diving right in, he says, "It's unbelievable what you can get done if you don't care if you get fired!" Talking about his experience at Eloqua, "If we were to publish something that is valuable, we could edge our way into deeper coverage by the media."  Scorecar...

Nationally respected business etiquette coach, Arden Clise is our guest for this episode. She has just published her book, "Spinach in your boss' teeth" available on Amazon, Barnes & Noble and on her site:  CliseEtiquette.com . This is a great gift for your team or for you. Many of the tips SHOULD be obvious, but perhaps you weren't paying attention when your mother tried to clue you in. She cover...

Jim Obermayer sitting in for Matt today with guest, Ken Thoreson, of Acumen Management Group. Their firm is focused on execution, discipline, accountability to the sales organization. He has just published his fourth book in a series: SLAMMED: for the first time sales manager. The other three in the series are: Recruiting High Performance Sales Teams Leading High Performance Sales Teams Creating H...

Content Marketing, the term didn't exist 12 Years ago - let's review - We used to create a 10 second TV ad to send consumer to a website to fill out a form. We've evolved into industry, job level, geographic filters, rather than simply send the inquiry to IT. The precision of targeting has become so much more sophisticated. There is then a splintering of attention. We are talking MICROSECONDS for...

It starts with the sales managers, and it then goes to the training, coaching and support THOSE managers receive. How can they pass it down unless they know it as they breathe? Steven Rosen has over 15 years of executive experience. His fresh approach to corporate leadership, strategy development, execution and team-building in the pharmaceutical and packaged goods sectors defined his success. His...

Let's start with her first book, Predictable Revenue. Page 42 - formula in the Predictable Revenue book. Dogear it, bookmark in your Kindle version. This is what you need to focus on. Her latest book, Predictable Prospecting, is the result of the thesis of page 42. She spent five years developing this book by working with clients in the field to consolidate and fine-tune, grow the formula, scienti...

Mark Hunter is here to talk about sales. His new book: High Profit Prospecting, and his best seller give him the credibility that you need to listen in, take notes. We dove right in. If you have to discount the price to close the deal, that means you are prospecting the wrong people. You can't make a WalMart shopper into a Nordstrom Customer. Social Media without Social Community is Social Stupidi...

Guest host, Robert Pease went through this pipeline performance checklist. Get your notepad out for this one. A few of the steps included: 1. Understanding our target customer.  What makes the best customer for the product you sell? What makes for the longest term customer? The goal is to get into the consumption patterns of this optimal customer. You have to be stingy with sales time and efficien...

Reviewing your pipeline, making sure you have your fundamentals in place, taking a look at what’s working and making sure your reps and your team are performing optimally...all are vital to your sales success. Today’s guest, Steve Richard, is a perfect fit for our recent conversations. Steve Richard is the founder of Vorsight and Chief Revenue Officer of ExecVision. “Chop the dead wood out of your...

We’re walking you through some ideas and tactics you can employ right now if you are already behind on your sales pipeline goals; there are things you can do from a marketing perspective, you can take a look at your pipeline and get yourself back on track. What can you do at the beginning of the sales cycle to set the tone and feel successful? Get yourself positioned to hit your number. What are y...

What are we really doing to get prepared for the next selling season? We’re taking a look at why a lot of people don’t hit their number. Any time there’s an end of month or end of quarter, it’s a good time to reflect on what went well and perhaps what didn’t.  We’ll take a look at some things companies can do monthly or quarterly to review how sales and marketing is working. “Everyone has a plan u...

Listen in as we hear from Sedric Hill, Entrepreneur, Author, Thought Leader, Business Coach, Consultant, Sales Expert. The journey to creating a more profitable business can only begin when people identify specific knowledge and skills that are necessary to skyrocket their businesses. In order to do so, they must learn how to unlock implicit cognitive skills present in everyone. Consciously applyi...

Brian Hansford has been with Heinz Marketing for over four years running their marketing department. He's the head of Marketing Technology. They started with the overall landscape and Matt asked: How do you recommend a strategy? Brian says to: Assess your current state: what people, what workflow, what tools, what data, are you currently using. Identify what are your objectives are: customer engag...

Joining us for this episode is  Norman Behar,  CEO & Managing Director at Sales Readiness Group and co-author of:   The-High Impact Sales Manager.    This book draws on over 30 years of personal experience and our proven sales management training methodology. What makes this book unique is that it is highly practical and provides sales managers with the systems,processes, skills, and techniques to...

Our Guest this week:  Sanjay Puri, Co-founder & Partner  at  9Mile Labs 9Mile Labs is a high-tech accelerator based in Seattle, WA, focused on Enterprise / B2B software and cloud technologies. Are there fewer start ups in the B2B space? If so, why? Consumer side startups sometimes have good crazy and some bat-poop crazy ideas - that's what innovation and entrepreneurship are about. The ideas flow...

What an honor to have  Jill Rowley  with us, the queen of social selling herself.   Keynote Speaker ** Social Selling Evangelist ** Startup Advisor ** Modern Marketing Expert ** Change Agent During this episode Jill shared her thoughts on social selling and the fact that it can be a differentiator, but it is sitll an incremental channel. Traditional channels are not dead: phone, email.  Social sel...

Join us as we talk to Dave Stein, co-author of BeyondTheSalesProcess.com . Sales people are focused on the immediate deal. We get that. You may win that deal, but that isn’t the way to build a long-term relationship with your customer. And we all know that acquiring the next new customer is far more expensive than growing with your exiting ones. Dave and Steven’s book has some very positive and in...

Guest  Jay Baer , to most, needs no introduction.  We know he helps business people fundamentally rethink their approach to marketing and customer service, helping them gain more customers and keep those they’ve already earned. Jay and Matt talk about Jay's book "Hug Your Haters"  Jay Baer is: An experienced pro, having given hundreds of insightful, humorous presentations world-wide to audiences a...

Listen in on Dave Crenshaw's discussion with Influencer,  Matt Heinz as they touch on (among other things): Dave Crenshaw's connection to Chuck Norris Focusing on what you do best Why it makes sense to make your strengths stronger vs. working on your weaknesses How to create a rhythm in your schedule and allocate, protect, and devote time to the things most important to you Keys on how to make the...