Reuben Swartz
Sales for Nerds
The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.
Be sure to visit the podcast's website and support the creator: www.salesfornerds.io
Author
Reuben Swartz
Category
Podcast website
Latest episode
Jan 15, 2025
Where to listen?
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Episodes
S4N 041 Laura Briggs on SEO for the busy small business owner 30.07.2019 49:13
Former middle school teacher and TEDx speaker Laura Briggs just released her first book, Start Your Own Freelance Writing Business , and she joins Sales for Nerds to demystify SEO for the busy small business owner. Learn: Why you don't need to spend thousands of dollars on SEO to get some traction. How to find out the right keywords. How to write for both humans and Google. How to fit all this int...
S4N 037 Rick Middlemass on Sales Psychology 26.03.2019 47:38
VP of Sales and Marketing for National Association of Sales Professionals, so he's like an uber meta-sales person, but that's not how he started. He got a summer internship knocking on doors for a painting company. Learn about his journey, and hear Rick's insights on sales psychology.
S4N 036 Craig Elias on Trigger Event Selling 20.02.2019 42:28
Craig Elias goes from computer science degree to Canadian sales rock star and learns some things along the way, such as: How people end up in the Window of Dissatisfaction What they do when they get there How do be the first to know someone is in the window Why you need to analyze your wins more than your losses What kinds of words you need to use to sell
S4N 034 Terry Hansen on preventing objections in the sales process 18.12.2018 44:14
Terry Hansen was once on the verge of running away to join the circus. Literally. He's now an established sales trainer. It didn't happen overnight. In this interview, Terry shares his story, and how to prevent objections instead of trying to overcome them. Plus, learn Terry's PIMAT shorthand to make sure you've got a strong deal that won't get sabotaged by last minute objections.
S4N 032 Michael Zipursky on the Elite Consulting Mindset 26.09.2018 59:59
Michael Zipursky didn't mean to start consulting with giant Japanese corporations in his early 20s. It just happened. Hear how he pulled it off, and how he started multiple businesses, including his most recent venture helping consultants learn from his mistakes (this should sound familiar to long time listeners). Plus, learn to improve your results by improving your mindset, from the author The E...
S4N 031 Rusty Shelton on Authority Marketing and Writing Books 25.08.2018 1:00:52
"Author" is the root of "authority". In this episode, young media mastermind Rusty Shelton shares tips for gaining authority and control over your own marketing channels, moving beyond other people's social media platforms, plus mistakes people make with their marketing. Plus, he gets me to commit to write a book.
S4N 030 David A Fields- 6 steps to a great consulting practice 24.07.2018 58:09
Consultant and consultant to consultant David A. Fields shares wisdom from his latest book, The Irresistible Consultant's Guide to Winning Clients, including how to think "right side up", how to price deals, how he got started in sales, and more.
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