Reuben Swartz
Sales for Nerds
The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.
Be sure to visit the podcast's website and support the creator: www.salesfornerds.io
Author
Reuben Swartz
Category
Podcast website
Latest episode
Jan 15, 2025
Where to listen?
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Episodes
S4N 079 Mark Firth on YouTube Video Marketing 15.11.2022 35:52
Join guest Mark Firth as he shares his journey in digital marketing (and around the globe, from London to Bogota to Florida), and how he realized that posting on social media didn't give long last results. But YouTube's algorithm is different, and can help you connect with an audience. Find out more at www.salesfornerds.io . And check out Mimiran, the fun, anti-CRM for independent consultants at w...
S4N 078 Michael Buzinksi on Doubling your Revenue with the Rule of 26 24.10.2022 42:24
Doubling your revenue seems like a big task, but in this episode, Michael Buzinksi, author of The Rule of 26, shows you how you can improve 3 key metrics by 26%, to double your business. He also discusses the order to address the different metrics, and how to handle common problems. Of course, this advice pairs well with Mimiran CRM for independent consultants. Get the show notes and other links a...
S4N 077: Jonathan Stark on how to ditch hourly billing 15.09.2022 48:13
Hourly billing is the industry standard, but it creates perverse incentives for consultant and client. Jonathan Stark is a former software developer turned consultant, and host of the Ditching Hourly podcast. He shares his journey from realizing how hourly billing was hurting his firm to making more money with better clients and more success with value-based fees. He covers how to get more money u...
S4N 076 Corrie Loguidice on starting a consulting business 03.08.2022 38:15
Corrie Loguidice was set to inherit the family business, but a series of traumatic events led her to change course and strike out on her own. Applying the lessons she had learned as an art major (you read that right) and a marketer, she built her own consulting practice and now helps other professionals leave the corporate world to start their own consulting businesses. Learn how to do this the ri...
S4N 075 Julie Brown on how to network the right way. 26.06.2022 46:36
Julie Brown lauched never thought of herself as a master networker or professional speaker, but when someone asked her to give a talk on networking and the room was packed and people in the audience asked her to come talk to their firms, she knew she was on to something. In addition to being a captivating speaker, Julie puts in the "work" to build the "network". Learn how you can do that the right...
S4N 074 Cynthia Zhai on using your voice effectively 15.05.2022 31:08
We communicate not just with words but with tone and body language. Voice coach Cynthia Zhai discusses how we can communicate confidently by being intentional about voice. We can't all sound like Morgan Freeman, but we can improve how we talk to be more effective.
S4N 073 Ashley DePaulis teaches you to be nicer to your body 15.04.2022 47:25
As business owners, we spend a lot of time trying to make our minds more productive, often without considering that our minds are connected to our bodies. If we don't take care of our bodies, we miss out on joy and productivity, and we load up on stress. Ashley DePaulis, who helps large organizations prevent burnout and turnover, is here to give you tips that will make not just your business, but...
S4N 072 Rick Terrien on starting a business at any age 15.03.2022 40:51
If you read the business news, you might think that you have to start a business by dropping out of college, or you're too late. But Rick Terrien, who did start a successful business while in college, and now runs the Center for Ageless Entrepreneurs, shows you that it's never too late, and that you should be planning to start a business in your later years.
S4N 071 Melisa Liberman on going from employee mindset to business owner mindset 15.02.2022 45:13
Melisa Liberman loved working at a big consulting firm. But life had other plans and she ended up an independent consultant. She talks about how she struggled with the mindset shift from employee to business owner, and how you can make the leap much faster and with les stress.
S4N 070 Liz Steblay on starting your solo consulting business Video 14.01.2022 36:16
Liz Steblay details her journey from working mom at a Big 4 consulting firm, struggling to juggle everything, to becoming a successful independent consultant, and founding an organization to help others make the leap. Learn what she learned about managing money, finding clients, and staying sane.
S4N 069 Will Russell on Getting Clients as an Introvert 17.12.2021 54:27
Will Russell never set out to start a marketing agency, and as an introvert he wasn't excited about sales and marketing. But he knew his strengths and weaknesses, and created a spreadsheet to track his activities and their results. Almost everything he tried failed. But one tactic worked very well. Learn what he did and whether it will work for you.
S4N 068 Reuben Swartz on Strategic Planning Video 11.11.2021 32:31
Have you started (or finished?) business and life planning for 2022? Here are some thoughts on how to plan (and execute) effectively.
S4N 067 Shaily Hakimian on Being Unforgettable Video 08.10.2021 43:51
Can people tell how awesome you are from your website? Your social media profile? If not, why not? Social Media Sherpa Shaily Hakimian is here to help you be unforgettable and let people know how awesome you are.
S4N 066 Sarah Elkins on how to tell your own story Video 02.09.2021 38:13
Your stories don't define you-- how you tell them will. That's the title of Sarah Elkins' podcast and book, and the driving philosophy behind her communications consulting business. Learn how the stories you tell yourself and others can hold you back, and what to do about it.
S4N 064 Michelle Tillis Lederman on forging authentic connections Video 06.07.2021 33:45
As a "recovering CPA", Michelle Tillis Lederman never imagined becoming an author and expert on human connections. But you can benefit from her journey and learn how to forge authentic connections that will make your journey faster, easier, and better, and also more fun.
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