Mae Digital
SaaSy
Welcome to SaaSy, the podcast that highlights remarkable women making their mark in Software as a Service. In each episode, we’ll explore the journeys, challenges, and triumphs of inspiring women in this dynamic industry. Join us as we dive into career paths, from humble beginnings to pivotal moments. We’ll uncover the obstacles shattered and lessons learned as we share practical advice and empowering tips for women looking to grow their SaaS careers.
Where to listen?
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Episodes
The Lessons from a Female Founder with Oana Manolache, CEO at Sequel.io 19.02.2026 20:38
In this episode of SaaSy, host Annie Murkowski interviews Oana Manolache, CEO of Sequel.io, about her journey from marketing leader to tech founder. Oana shares candid insights on navigating male-dominated spaces, overcoming fundraising challenges, and building confidence through preparation. She emphasizes the importance of humility, authentic leadership, and fostering a supportive company cultur...
Can You Really Have It All? The Balancing Act of a Tech Sales Leader with Meggie Dials 29.01.2026 36:56
In this episode, Maggie Dials shares her journey from Salesforce to Data.ai and now Iterable, revealing how career pivots and persistence drive success in tech sales. She discusses the importance of work-life integration, setting boundaries, and choosing companies that align with your values. Maggie's powerful story about embracing her femininity in a male-dominated industry demonstrates how authe...
Breaking the Mold with Bo Bandy: Redefining Leadership in a Male-Dominated Industry 08.01.2026 24:42
In this episode of SaaSy Annie Murkowski interviews Bo Bandy, CMO at Alchemer, about her journey as a marketing leader in tech. Bo discusses building scrappy marketing teams, the importance of early marketing investment, and the impact of AI and data on personalization. She shares her collaborative, empowering leadership style and offers practical advice for women in tech leadership: be direct, bu...
Embracing Change: Patricia DuChene on Merging Cultures and Products in Tech Leadership 11.12.2025 41:21
In this episode of SaaSy Annie Murkowski sits down with Patricia DuChene, SVP of Marketing and Growth at Sendoso, to discuss her unique path from agriculture to tech leadership. She delves into the challenges and opportunities of merging company cultures and products during a major M&A, sharing how she navigated organizational change and led teams through the transition. Patricia also emphasiz...
Navigating Change and Championing Diversity: Insights from Conga's New CMO Celia Fleischaker 13.11.2025 18:05
In this episode of SaaSy host Annie Murkowski interviews Celia Fleischaker, the new CMO at Conga. Celia shares her journey from coder to five-time CMO, highlighting the importance of self-advocacy, supportive networks, and transparent leadership. She discusses navigating change, fostering inclusive cultures, and the evolving landscape for women in tech. Celia offers actionable advice for aspiring...
Breaking Barriers: How Women are Redefining Marketing Operations with Arianna Cignarale 30.10.2025 54:31
In this week's episode Anne interviews Ari Cignarale, co-founder and CEO of Nomad, about her journey as a female founder in technical consulting. Ari shares how she built Nomad’s innovative flat-fee business model, fostered a collaborative in-person culture, and prioritized talent development—especially for women in marketing operations. The conversation covers evolving martech trends, the importa...
Breaking the Silence with Lindsay Rios: How to Confront Microaggressions in Your Career 20.10.2025 42:12
In this episode of SaaSy, Annie Murkowski interviews Lindsey Rios, a fractional CHRO and LinkedIn content creator, about the subtle microaggressions women face in tech leadership. Lindsey shares personal stories that inspired her to raise awareness on LinkedIn, highlighting the importance of authenticity, advocacy, and community-building. The conversation explores the realities of fractional work,...
From Bossy to CEO: Alina Vandenberghe's Journey of Empowering Women in Tech 02.10.2025 24:59
In this episode of SaaSy host Annie Murlowski interviews Alina Vandenberghe, CEO and co-founder of Chili Piper. Alina shares her journey from aspiring Fortune 500 leader to tech founder, discusses embracing authentic leadership as a woman in tech, and highlights the impact of building in public on LinkedIn. She reflects on motherhood’s influence on her leadership style and her commitment to mentor...
From Enterprise to Startup with Kate VanLue 18.06.2024 35:55
In today's episode of SaaSy Kate VanLue, VP of Sales and Partnerships at The Juice shares her journey from larger companies to a small startup, highlighting her transition challenges, especially as a working mother. She discusses the importance of work-life balance, gender bias, and pay transparency in the workplace. Kate also emphasizes the value of strong leadership, mentorship, and self-advocac...
Navigating the Work-Blur with Christina Vanecek 06.06.2024 32:27
The pandemic has transformed work-life balance into a "work-life blur." Christina Vanna Check and I discussed how our roles as tech leaders and parents have evolved in this new normal. From juggling late meetings to attending children's activities, Christina emphasizes the importance of setting boundaries and giving oneself grace. Flexibility has become essential in our interconnected world, enabl...
Earning your seat at the table with Lauren Thompson 21.05.2024 32:06
In this episode of "SaaSy," host Annie Murlowski talks with Lauren Thompson about her non-linear career path from fashion to marketing, highlighting the importance of adaptability and passion in finding one's niche. Lauren discusses the challenges of agency work, the transition to remote work, and achieving work-life balance, particularly in the context of changing family dynamics. She shares pers...
Fostering Collaboration in a Virtual Work with Ada Pally 07.05.2024 29:55
In this episode of "Sassy," host Annie Murlowski talks with Ada Pally, VP of Marketing at Dealpath, about the evolution of marketing and leadership in tech. Ada shares her career journey, from early marketing roles to her experiences at Shopify and building a digital agency. They discuss the challenges of marketing measurement, the impact of remote work on company culture, and the importance of me...
Embracing opportunities and the power of sponsorship with Latané Conant 23.04.2024 23:31
In this SaaSy episode, host Annie interviews Latané Conant, a leader MarTech and CRO of 6Sense. They explore Latané career evolution from CMO to a customer success and revenue alignment role as CRO. Latané discusses the importance of customer empathy, maintaining a strong voice in strategy, and the trend of marketing reporting to sales. She shares her personal journey, overcoming dyslexia, and the...
Redefining Success in Tech with Grit and Grace with Tenisha Griggs 09.04.2024 34:32
In this episode of SaaS we interview Tenisha Griggs, CEO of 37x, who shares her transition from layoff to leadership, tackling imposter syndrome, and striving for work-life balance. Tenisha discusses client relationships, strategic marketing, and the importance of trust and clear metrics. She opens up about the biases faced as a black woman in tech, the pressure to assimilate, and the need for inc...
Breaking Barriers and Building Bridges: Women in Tech Leadership with Jane Serra 27.03.2024 36:18
In this episode of SaaSy we chat with Jane Serra about her career in B2B marketing and her podcast "Women in B2B Marketing," aimed at amplifying women's voices in the field. We discuss the challenges women face in tech leadership, including the low representation in senior positions amd covers the rise of fractional roles and their impact on marketing teams, work-life balance. Topics Discussed ...
Embracing Creativity and Authentic Leadership with Andrea Galvez 12.03.2024 31:42
In this episode of the "Sassy" podcast, host Anne Murlowski interviews Andrea Galvez, VP of Client Success at Lionize, about her journey in the tech industry and her role in influencer marketing. Andrea discusses her accidental entry into marketing and her passion for the evolving field of marketing, where she helps clients develop strategies as part of her role. Andrea also talks about the challe...
Evolving your career as part of an early-stage start up with Carmen Cedeño 27.02.2024 29:30
In this episode of "Sassy," host Annie Murkowski talks with Carmen Cedeño from Alma about her career in demand generation and the company's mission to improve mental health care access. Carmen shares her experiences with company growth, the challenges of adapting to change, and the importance of aligning with a company's values. They discuss overcoming age bias, maintaining work-life balance, and...
The Art of Work-Life Balance with Rosalyn Raj 13.02.2024 29:05
In this episode of SaaSy host Annie Murphy interviews Rosalyn Raj, who shares her experiences as a woman in tech and head of marketing for LG's digital health business. Rosalyn reflects on her career journey, the importance of storytelling in her role, and how she overcame a toxic work environment to prioritize her mental health. She discusses the biases she faced, her approach to defining success...
Navigating the Evolution of Tech Roles with Corthay Zakrzewski 30.01.2024 24:52
In this episode of "Sassy," host Annie Murphy interviews Corthay Zakrzewski, Lifecycle Marketing Consultant at Evernow. Corthay shares her career trajectory from advertising to marketing at Dyson, then to the tech industry, and eventually launching her own fractional consulting business. She discusses also discuss the future of fractional consulting and remote work's impact on productivity and wor...
The Importance of Building a Personal Board of Directors with Shannon Curran 16.01.2024 31:19
In this episode of the Sassy, host Annie Murphy talks with Shannon Curran, VP of Marketing at MadKudu. Shannon shares her journey from art school to the tech industry, emphasizing the importance of aligning career choices with personal values. She discusses navigating work-life balance as an expectant mother and addresses the challenges of being a woman in tech, including facing bias and advocatin...
The importance of investing in yourself with Kayla Kirkeby 02.01.2024 30:28
Join us for this week of SaaSy where we chat with Kayla Kirkeby, VP of Partner and EMEA marketing at Quantum Metrics. In this episode we talk about the importance of understanding how your season of life impacts the decisions you make in both your career and personal life and tips for taking time to get the headspace you need to be your best self.
From Female Founder to Agency Guru with Colette Nataf 19.12.2023 29:12
During this week's episode we explore the realities of of being a part of an early stage start-up, and how to evaluate what that means for your career, including how to value equity (and percentage of equity) as a part of your compensation plan. Colette Nataf is a fractional CMO and founder of Lighting Media, after spending time both in MileIQ prior to their acquisition by Microsoft and founding...
Growing your Career in Start-Up Tech with Trinity Nquyen 05.12.2023 25:15
Join us for the newest episode of SaaSy where we chat with Trinity Nquyen, VP of Marketing at UserGems, as she shares how her career has evolved as an early hire in a startup and how to overcome imposter syndrome. Hosted by Annie Murlowski, SaaSy brings to life the stories of remarkable women leaders in the tech industry.
Building foundations that scale your career with Esther Flammer 21.11.2023 37:51
During this week’s episode of SaaSy we chat with Esther Flammer, CMO at Wrike as we learn about her career journey from marketing foundations to a focus on the rev gen engine. Hosted by Annie Murlowski, SaaSy shares the stories of women leading in the tech industry. In her role as Chief Marketing Officer Esther uses her experience as a full stack marketer to build a connective layer to drive strat...
Exploring the power of marketing with Tracy Kraft 08.11.2023 30:00
Join us on the first episode of SaaSy as we chat with Tracy Kraft, the Vice President of Global Revenue Marketing at DemandBase. Hosted by Annie Murlowski, SaaSy brings to life the stories of remarkable women leaders in the tech industry. In her role, Tracy Kraft is at the helm of marketing functions that drive pipeline and revenue, from account-based marketing to integrated marketing, web and di...
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