Crystal Vilkaitis
Rooted in Retail
Running a store can be tough, but it doesn’t have to be lonely! Rooted in Retail is a show dedicated to helping independent retailers thrive in today's ever-evolving retail landscape. This show is made for Main Street retailers like gift shops, jewelers, pet stores, boutiques, florists, home decor and furnitures stores, hardware stores, toy stores, craft, quilting and sewing shops; tea and coffee shops, specialty retailers and more. Join your host Crystal Vilkaitis, The Wolf of Main Street, as she explores topics that are vital to the success of your store. From marketing to mindset, money to...
Author
Crystal Vilkaitis
Category
Podcast website
Latest episode
Mar 22, 2026
Where to listen?
Podcasts in the app Replaio Radio Coming soonPodcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts
Episodes
Your Success Is Inevitable: Aligning with Growth - After the Show 11.03.2025 14:55
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Success isn’t just possible—it’s inevitable when you align with the right mindset and actions. In this episode, we’re breaking down why your brain can’t fully grasp the level of success you’re cap...
The Secret to Building a Million-Dollar Retail Business with Heidi Hardman 09.03.2025 28:17
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. -- In this episode of Rooted in Retail, we dive into what it takes to build a million-dollar store. Our returning guest Heidi Hardman shares how being obsessed with your products and truly understan...
Building a Business with Precision and Passion with Rose Kishner 07.03.2025 42:52
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Running a dance studio takes more than just a love for movement—it requires strategy, discipline, and smart decision-making. In this episode, Rose Kishner, owner of SF Dance Gear, shares how she app...
The Three-Second Rule: Capturing Your Customer’s Attention - After the Show 04.03.2025 16:06
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Loving your product isn’t enough—your customer needs to love it too. In this After the Show segment, we’re diving into what it takes to truly connect with your audience. From the three-second rule...
Mastering Retail Curation & Customer Insights with Ginny Carosso 02.03.2025 34:12
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. -- It’s a special episode as Rooted in Retail celebrates its 2nd anniversary! Joining us is Ginny Carosso from Port Gamble General Store, a seasoned retail expert with a degree in Retail Business a...
Collaboration Over Competition: The Power of Relationship Building in Retai 25.02.2025 13:36
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Success in retail isn’t a solo journey—it’s built on relationships, mentorship, and an abundance mindset. In this After the Show segment, we’re diving into why collaboration is key to growth. We&a...
Retail Success Starts with Your Team: Bob Negen’s Training Secrets for Thriving Businesses 23.02.2025 1:03:17
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. In this episode, retail expert Bob Negen from WhizBang! Retail Training shares the essential role employee training plays in building a thriving retail business. With decades of experience, Bob dive...
Mastering Visionary Leadership in Business Featuring Maureen & Kareen Walsh 20.02.2025 50:41
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Running a successful business goes beyond day-to-day operations—it’s about leadership, vision, and leveraging the right frameworks to scale. In today’s episode, we’re joined by Maureen and business...
Flipping the Script: Fresh Ways to Spark Your Imagination - After the Show 18.02.2025 18:32
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Feeling creatively stuck? You’re not alone—but there are ways to reignite that spark. In this quick After the Show episode, we’ll explore three simple yet powerful methods to inspire creativity and...
Unlock the Power of Book Publishing in Gift Retail with Lisa Bach 16.02.2025 29:50
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. In this episode, Lisa Bach, a passionate leader in book publishing and the gift industry, shares insights on how retailers can boost their offerings with curated book collections. From her early ret...
The Key to Retail Success: Strategic Budgeting, Brand Awareness, and Consistency - After the Show 11.02.2025 18:25
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Building a retail brand takes more than just hard work—it takes strategic planning and continuous investment in long-term success. In this After the Show segment, we dive into how you can shape your...
Boost Your Retail Profits with Christyne Gray 09.02.2025 47:15
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Tired of high sales but low profits? It’s time to flip the script. In this episode, retail finance expert Christyne Gray brings over 20 years of experience to help creative entrepreneurs master th...
Reconnecting with Your Business and Yourself - Retail Therapy Session with Andrea of All About U 06.02.2025 45:38
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Running a business isn’t just about profits and products—it’s about purpose, passion, and, sometimes, pivoting when things don’t go as planned. In today’s Retail Therapy episode, we’re diving into a...
The Hidden Reality of Entrepreneurship: Finding Balance in Business - After the Show 04.02.2025 13:10
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Running a business means embracing both the highlights and the honest struggles. In this After the show episode, we explore the raw reality of entrepreneurship and discover practical ways to navigat...
Time is Money - How to Transform Your Retail Success with Colleen Carswell 02.02.2025 38:09
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Drowning in to-do lists? Your retail time management revolution starts here! Join powerhouse Fractional COO Colleen Carswell as she unlocks the vault of game-changing time hacks that transformed he...
Inside the World’s Most Iconic Stores - A Tour of Design and Innovation - After the Show 28.01.2025 25:02
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Retail spaces are more than just stores—they’re immersive experiences designed to captivate, inspire, and connect. In this After the Show segment, we dive into some of the most memorable store tou...
Transforming Your Retail Strategy This 2025 26.01.2025 55:41
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Are you spending your time and energy on what really matters for your retail business? In this solo episode, Crystal Vilkaitis dives deep into the essentials of modern retail marketing, customer con...
Your Business, Your Asset: Why Exit Planning Matters - After the Show 21.01.2025 12:43
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Your business isn’t just a source of income—it’s an asset and a reflection of your vision. In this After the Show segment, I explore the power of exit planning and how setting clear goals can unlo...
Mastering Your Business Exit Strategy: Expert Tips from Pete Mohr 19.01.2025 42:04
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Ready to step away from your business and ensure its continued success? In this episode, fan favorite Pete Mohr returns to share essential insights on creating a solid exit strategy, building long-...
Pause, Recharge, Succeed: The Retailer’s Guide to Balance - After the Show 14.01.2025 11:33
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Running a retail business doesn’t mean running on empty. In this After the Show segment, I talk about the importance of slowing down and reconnecting with yourself—even when life gets busy. We’ll...
Famous in Oregon: How a Houseplant Shop Became a Social Media Sensation 12.01.2025 45:27
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. What happens when passion meets strategy in retail? Tanner and Erika, the dynamic duo behind "Famous in Oregon," turned their love for houseplants into a multimillion-dollar brand by harne...
Building Your Business One Step at a Time – After the Show 07.01.2025 15:36
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Are you giving your business the time it needs to grow? I’m reflecting on my recent conversation with the Subscription Box Queen. One recurring theme? Patience. We often want results fast, but bui...
Box Office Success: How to Launch A Thriving Subscription Box Business with Sarah Williams 05.01.2025 42:13
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Want to know the secret to having 75% of your revenue guaranteed? Sarah Williams, the “subscription box” queen, is here to share how you can turn a simple idea into a thriving business that generate...
Business Lessons I’ll Take Into 2025 with Crystal Vilkaitis 22.12.2024 20:49
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Welcome to the final episode of Rooted in Retail for 2024! It’s just me, Crystal, flying solo today, and we’re closing out the year with a bit of reflection and a look ahead to 2025. This episode is...
Why Assumptions Are Your Biggest Roadblock - After the Show 17.12.2024 17:01
Connect with host Crystal Vilkaitis and join her newsletter at https://thisiscrystal.com . Retailer? Visit https://indera.co for retail education, training, and community. Founded by Crystal Vilkaitis. Ever thought about why you believe what you believe? It’s time to question it. One takeaway that really stuck with me from my last episode with Ulla Hald was her advice to question your assumptions...
Similar podcasts
Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.