Roadmap to Referrals

Have you ever heard the saying, "Complexity is the enemy of growth"? When it comes to building a referral-based business, this couldn't be more true. That's why, in this episode, we're going to talk about applying the KISS method to your referral strategies to keep things simple.  Resources and links mentioned in this episode can be found on the show notes page at  www.staceybrownrandall.com/ 246...

Recently, I came across an interesting concept that really resonated with me: the difference between being a pinball and being a bowling ball. The idea was inspired by a book I was reading, and I found it particularly applicable not just to referrals, but also to business as a whole. So which one are you? Listen in to find out! Resources and links mentioned in this episode can be found on the show...

Can you go a week, or even a day, without encountering AI and ChatGPT in articles, emails, or conversations? If not, you're not alone. In this episode, I will be sharing AI's shortcomings regarding referrals—because you can't rely on AI for everything… yet. Listen in to hear my thoughts on ChatGPT's advice for increasing client referrals and why you should be focusing on referral strategies based...

Are you tired of being bogged down by administrative tasks? Discover the secret to unlocking success through referral delegation in today's episode as we sit down with Mark MacIntosh, CEO of RevGrow, and his virtual assistant Lori Reichner.  Listen in to hear what it's like as a business owner to have somebody execute and implement your referral strategy, the importance of having someone operation...

When you're putting a referral strategy in place, how much of it do you have to do yourself, versus how much of it can be delegated? In this episode we'll talk about what you can be delegated (or outsourced) and what should not be delegated when it comes to referrals. Resources and links mentioned in this episode can be found on the show notes page at  www.staceybrownrandall.com/242  

Sometimes referral success is found in the ability to notice, or recognize, the opportunity in front of you. In this episode, I'm sharing another eavesdrop from my coaching program, Building a Referable Business, which is a concept that I introduced a few episodes back for those who listen regularly! Resources and links mentioned in this episode can be found on the show notes page at www.staceybro...

Every 10th episode, I answer your questions, and today isn't any different. I will be selecting three questions from my clients, my free Facebook community, Referrals Without Asking, or you (the listeners), and will be answering them to the best of my ability. In this episode, we will cover everything from referral strategies to nurturing referral sources, so stay tuned! Resources and links mentio...

Do you describe referrals as "happy accidents"? If so, don't miss this episode because I'll be taking you through what you can do to take control of your referrals and make 2023 the year that you get serious about the referrals coming into your business. Resources and links mentioned in this episode can be found on the show notes page at www.staceybrownrandall.com/239  

There are many strategies that I teach every day because they're the foundational strategies you need in your business. Those three foundational strategies consist of having a referable client experience, a strategy where you can generate referrals from your existing referral sources, and a strategy for turning new folks into referral sources. But we know the one constant in life is change, and as...

We made it! This is the final episode of the year, and what a year it has been. In this episode, I'm sharing the top three business lessons I learned this year that will carry me forward into 2023 and beyond. These are lessons that I hope you can also learn vicariously through me and take with you into next year! Resources and links mentioned in this episode can be found on the show notes page at...

As the year comes to a close, I think it's important to reflect on lessons learned. I'm not talking about the things that you should be doing to take care of your referral sources or how to identify your referral sources—I've spoken in depth about that practical stuff plenty of times in previous episodes. Instead, I will be sharing four reflections on referral lessons learned. Resources and links...

It's time to wrap up our two-part series on reversing your way forward. Last week we talked about reflecting, and this episode is all about how we reverse our goals so that we can crush them. You'll learn about a key thing people miss when setting goals and a process I created to help plan out your goals with the big picture in mind and a way to accomplish them. Resources and links mentioned in th...

There are lots of ways to set goals and prepare for next year. This could include systems, processes, journals, or retreats. When I am preparing myself and my business for the coming year, I prefer a strategy that holds me accountable with a focus on the why and an action plan to make it happen. In this episode, I will be sharing how I prep for every new year and the process that I teach others so...

Have you ever wondered how to respond when you're tagged or mentioned on social media? You don't want to miss out on that opportunity to be referred, so today I'm sharing some tips and key insights on how referrals work best and what we should be doing as soon as these online referrals happen. Listen in as I let you eavesdrop on part of a Building a Referable Business call, where you will hear my...

Saying "no" can be difficult. It can make you feel guilty or it can make you question yourself. But regardless of if it's hard, it is an important skill to have. So, in this episode, we'll be discussing 30 ways to say no. I'm pretty good about saying no, but there are moments when I know I need a better strategy. Enter my friend's podcast, They Don't Teach This in Business School , hosted by Julie...

Just because we are closing in on the end of the year does not mean you should slack off on your business's most valuable asset. Instead, now is the time we should be focusing on adding value to our referral sources to ensure we stay top of mind for the year ahead. So, in this episode, I will share 3 things you should be doing right now for your referral sources. Resources and links mentioned in t...

In today's Q&A episode, I'm answering two excellent questions about referral seed language and the difference between keeping in touch and being top of mind. First I will share how the referral seed language that I teach works. Next, I will discuss whether there is really a difference between keeping in touch with someone and staying top of mind with someone. Make sure to tune in! Resources and li...

We often talk about how to get referrals, but what about giving them? Generally speaking, what we put out into the world is what we get in return. This means that when we are focusing on getting referrals, we should also be considering giving them—not to everyone you work with, but at least a few individuals that you truly believe deserve it. This begs the question: do you know how to give referra...

Growth doesn't just happen, you have to be intentional about it. But something many business owners don't discuss is being intentional about how you grow your business, and this can make all of the difference. Denise Pough is the founder of A-Jay Interiors by Dee, where she specializes in combining lifestyle, personal needs and the space you live in to create a home that's uniquely yours. In this...

Tracking isn't the most exciting thing to do. It does, however, reveal some amazing data to help you better your business. It shows progress and decisions, including the outcomes of those decisions. As we continue into Q4, it's more important than ever that you have the right metrics when it comes to referrals. With the right metrics, you will feel informed on what type of decisions you need to ma...

Hopefully, you can tell that this title is sarcastic because getting more referrals isn't complicated and it's not complex.  All it comes down to is identifying your referral sources and then taking care of them in the right way. Many people second guess the basics because they seem too simple and they're not very mind-blowing to read. Instead, they want a silver bullet solution. Something that is...

Defining your core values allows you to identify what's truly important to you now or what you want more of in your life. They're the essential foundation to finding purpose, and knowing your core values helps you to make value-aligned decisions—which in turn makes hard decisions that much easier. So, in this episode, I will share my core values in hopes of helping you create your own company's co...

How many times have you heard it's important to figure out your why ? The truth is that it is important, but determining your why isn't just for finding your life's purpose—it's for everything you do. Your why keeps you motivated and will always bring you back to center. In this episode, I will share the top three business goals you should focus on in order to generate referrals naturally. Resourc...

When we start putting a game plan into action within our business, there can be some confusion around referrals and repeat clients. This confusion comes from an overlap in the sales training space when it comes to turning prospects into clients, getting clients to work with you again, and getting clients to refer you. In this episode, I will explain exactly what it is that you need to do to genera...

"What do I need to do to take care of my referral sources the right way?" It's one of the most asked questions that I don't answer, and there is a very specific reason why. I teach a number of different strategies that are foundational to the success of your business. I also teach strategies that are situational and next level. These strategies are generally for existing or current referral source...