Roadmap to Referrals

I've bet you've set goals before…and probably new year's resolutions. But there is a reasons so many goals get set and then NEVER accomplished.  Same with New Year's Resolutions (in fact research shows that 92% new year's resolutions fail).  There is some good stuff when it comes to setting goals but also, much of it is wrong which keeps us from setting and CRUSHING our goals.  In this episode, I...

It's about to be that time of year when the mailboxes begin to overflow with Thanksgiving cards followed by Hanukkah, Christmas and other holiday cards.  So what do you need to know about those Thanksgiving cards - or any holiday card - BEFORE you send it. Let's find out in today's episode! You can find the show notes for the episode - including the pictures of card samples that I mention in the e...

Raving fans, referral compensation, referral tracking and turning a snowflake into an avalanche...today's episode can only mean one thing.  Today I am answering listener questions.  The show notes for today's episode of the Roadmap to Grow Your Business podcast can be found at www.staceybrownrandall.com/20 . 

Who doesn't love snagging free promotional stuff from companies? Come on - most of us do. The koozies, the hats, the water bottles! But why are promotional items - or promo swag - a big no-no in your referral strategy?  You can find all links referenced in the show notes at www.staceybrownrandall.com/19  for this episode of the Roadmap to Grow Your Business podcast!

Moments...most of them seem so insignificant. But we all have some moments that changed everything. Maybe not instantly but they were the first domino to fall changing our direction, path, purpose. Some are amazing, some not so much. In this episode we are diving in to a few course altering moments for me. Why am I sharing these - some so embarrassing? Let's find out in this episode.  You can find...

Knowing who are your referral sources is powerful. In fact, your list of referral sources is more valuable than your clients.  Yes, that's right. In today's episode we will dive into why you should identify who your referral sources are and how to do it.  You can resources and more information on the show notes page found at www.staceybrownrandall.com/17 .   

Do you think you have captured all of the referrals you have ever received? I mean Every. Single. One? And what about capturing the source of all prospects, not just referrals.  Well, it starts with a fail-proof process to capture or track every referral and a few solutions for common issues with not capturing...how to ask for the information, how to get to your team to ask and more.  You can find...

If you think generating referrals takes a ton of time...like hours and hours of dedicated time each week...then I cannot wait for you to learn my 5 step process to generate referrals. Yep - just 5 steps and on today's episode I will walk you through each one.  You can download the 5 steps cheat sheet to follow along with the episode on the show notes page at www.staceybrownrandall.com/15

Owning a business can be a bumpy ride...very few of us - if any - are immune to the bumps, dips, ups and downs of starting and running a business. Our special guest Neil Trya shares his mistakes but also what worked as he grew his law practice over that last 12 years.  You can access links to the resources mentioned on the show notes page at www.staceybrownrandall.com/14 .  

Admit it, "no more selling and still grow your business," it's like music to your ears. But is it real? What does it mean, exactly? How do you make it happen in your business. Is this just smoke and mirrors? Let's find our in this episode of the Roadmap to Grow Your Business podcast.  You can download the resources for this episode - including the Referred Prospects Meeting Outline - and find link...

We are following up to last week's episode on building your prospecting plan. In this episode we tackle the three parts of the sales funnel and filling the pipeline.   You can download the sales funnel at www.staceybrownrandall.com/11and12 .  Don't forget to leave a rating and review of the Roadmap to Grow your Business podcast. 

One of the most dreaded terms and activities - for most people - in building your business is prospecting...a dreaded but necessary part of the sales process. So how do you build a prospecting plan that will work for your business and for you? Let's find out in this two part episode.  Find all the resources mentioned in episode #011 and #012 including the sales funnel activity at www.staceybrownra...

In our special episode this week I am answering questions submitted from podcast listeners or members of my free community, Referrals Without Asking Facebook group.  We are talking generating more referrals from corporate clients, not sounding desperate or awkward when you let clients know you have availability (this one is important!) and 3 ways to overcome market saturation to stand out to recei...

Lies. Just flat our lies. And we shouldn't believe them. No matter how long they have been around or persisted. These lies about referrals should be banished...so let's shine the truth light on them today.  There are lies about referrals that have been around for a really long time that are holding us back from fully embracing what referrals can do for our business. Check out the show notes page a...

Do you know what a referral really is? It's true definition - its two unique parts that separate it from other lead generation terms.  And more importantly, do you know when you've actually received one? Unfortunately we commonly confuse other lead generation terms or sales lingo as referrals which dilutes the definition of a referral. This dilution over time has turned referrals into more of a ca...

In this episode #007, we are diving in to the final two steps of the four steps process to increase the number of referral sources. This is a follow up episode to #006 so to pick up the first two steps and learn some easy misconceptions on who referral sources are...start with #006 first. Make sure to check out the show notes page at www.staceybrownrandall.com/7  and download the episode mini-work...

Unfortunately referral sources don't magically appear or grow on trees. But to receive referrals consistently, you need a dedicated group of referral sources...so what do you do when you need more referral sources? You follow these four steps.  Let's dive in together on Episode 006.  We will define referral sources, determine who are our best referral sources and determine your unique mix of types...

Ever wonder why you don't receive referrals? Or wonder why the referrals you do receive are sporadic and inconsistent? In today's episode we are looking at the 4 reasons you might not be receiving referrals and what to do about it.  These reasons are easier to overcome than you think - you just need the quick fixes to apply in your business today! Make sure to check out the show notes page at www....

Without this key ingredient you cannot receive referrals - there is just no way around it. Without this ingredient it is fundamentally impossible to receive referrals. Stick around for this episode to find out and how to implement it in your business.  In today's episode we are going to examine the one key piece - the main ingredient - that makes receiving referrals even possible. You do deserve r...

If you are asking for referrals, then you are doing it all wrong. Asking for referrals negatively impacts your referral generation in three major ways. I bet you've experienced one of the ways, but let's see if you know the other two? In this episode, we uncover a few reasons why you shouldn't ask for referrals and what you should do instead. We dive into defining the referral process, the 3 playe...

Did you know your business needs three distinct and specific plans focused on growing your business? That's right - three. In today's episode, we're unpacking all three - so stick around and I'll demystify your business development strategy - and I'll make it painless. In this episode, we uncover why you need a prospecting plan, a marketing plan and referral plan. Yes they are three different plan...

Going from a business failure to a business success, you learn a few things. Today's episode we are diving in to the seven things I did different to make business #2 a success. And if you aren't doing #3, Houston, we have a problem.  In this episode, I am sharing some of the best lessons I learned when my business failed and helping you process through each of them. Some of the tips include protec...