Right About Now - Legendary Business Advice

Today's Ad Gab topic is all about search retargeting. Host Ryan Alford and co-host Josh hill dissect what search retargeting is and the best ways to utilize it in your strategy.  In this bonus episode on The Radcast, Ryan and Josh first address what search retargeting is and why it's worth your time. They also share the benefits of having relevant keywords and ensuring your creative matches the ov...

Happy Tuesday! We have a great episode for you today, and we think you'll enjoy it.  Ryan talks with guest Mike Ham, Commercial Sales Executive at Fidelity National Title Group and host of The Morning Spotlight Podcast, to discuss the growth and engagement of the audio-based social media app, Clubhouse. Both Ryan and Mike were invited to the app within the last couple months. They both discuss the...

Welcome to this week's news episode! We have a lot of topics for you today. Host Ryan Alford and co-host Reiley Clark break down some of the week's biggest marketing headlines. Links to The Radcast merchandise is in the episode notes below.  The Stock Market and what happened with GameStop. Walmart working towards being a top 10 ad seller. Walmart and Coca Cola partner to deliver coffee to  single...

Welcome to another episode on The Radcast! In this episode, host Ryan Alford chats with CEO and Founder of Whoop, Will Ahmed. Whoop's mission is to help everyone learn about their body, so they can perform at their best.  Whoop tracks your sleep, recovery, respiratory rates, and more. Will discusses what lead him to start Whoop, and the impact Whoop is having in the health, fitness, and sports ind...

Happy Friday, and welcome to another Weekly News Update from The Radcast! In this episode, host Ryan Alford and co-host Reiley Clark, break down this weeks biggest marketing headlines: Netlfix Shuffle Play is coming soon! ATL Hawk's Jersey to honor MLK is blessed by the Pope. Truly Hard Seltzer target millennials with their 'Try January' campaign. Walmart aims to become THE delivery and pick-up se...

What does it mean to focus on mobile first in a mobile world? You may think you're already optimizing your mobile content and strategies. Today's Ad Gab wants to challenge you to create everything with mobile in mind, first. In this episode, Ryan and Josh give you everything you need to successfully produce and create mobile content. If you enjoyed this episode, leave us a review on Apple Podcasts...

Good morning! Today is Tuesday, January 19th, 2021. We're excited to share this killer episode with you. We hope it's one you'll enjoy! Wine Enthusiast ranked Austin Hope's 2018 Cabernet Sauvignon (Paso Robles) as #7 on their top 100 best wines of 2020. This episode dives into the creation and celebration of that wine, with the owner of Hope Family Wines, Austin Hope. If you enjoyed this episode,...

Happy Friday and welcome to this week's news update! In this episode, host Ryan Alford and news co-host Reiley Clark, break discuss the following topics: The big rebrands this week: CIA, Burger King, etc. New ad placements for the NHL. 50 years of Uno is cause for a celebration! Mattle, the makers of Uno, has something planned for this special milestone. GM's new logo is done to encourage the push...

Welcome to a special edition on The Radcast. Get ready for a full episode filled with a quick history on both Ryan's and The Radcast's journey. This episode uniquely dissects Ryan's perspectives on hard-work, passion, and more. Ryan also gives a bonus 2021 marketing trend involving Live Streaming in Ecommerce. If you enjoyed this episode, share it on Instagram and tag us @the.rad.cast | Do you wan...

Happy Friday, and welcome to this week's news update! In this episode, Ryan and Reiley break down this week's most interesting marketing news and highlights. This is what they cover: What exactly is Clubhouse, and what is this doing for the audio industry? Amazon buys Wondery, one of the last independently run podcast platforms. Kia rebrands their logo with a clean minimal look. Lot's to unpack he...

Happy Thursday, and welcome to today's episode of Open Mic! In this episode, Josh Hill and Reiley Clark discuss a lot about time: How to make the most of the time we have. The best places to gather inspiration. The best ways to avoid comparing yourself on social media. And more... Enjoyed today's episode? - Share it and leave a review! We love hearing from you. The Radcast is a product of Radical...

Happy Wednesday and welcome to today's episode of Ad Gab! In this episode, Josh Hill and Reiley Clark discuss how to create effective story ads. There's a lot to unpack in just a few minutes, so they get right into it! Ad Gab today covers these questions: What's the importance of story ads? What's the difference of information you should put on a story ad verses an in-feed ad ? How can you make an...

Happy first day of 2021! Welcome to another marketing news update from The Radcast. In this episode, host Ryan Alford and news co-host Reiley Clark, highlight the best advertisements we saw in 2020, while also giving a recap from The Radcast's episodes in 2020. Happy New Year to all our listeners! We wish you the best in 2021. Stay rad! Enjoyed this episode? Then share it on Instagram and tag us @...

Happy Thursday and welcome to another episode of open mic. In this episode, host Ryan Alford sits down with Radical's Account Executives (AE), Alex Finley and Kaitlin Bowler. The conversation in today's episode highlights life as an AE,  2021 resolutions, goals, trends, and more. Alex Finley was Radical's first hire. She keeps up with all the latest trends and brings a refreshing realness to today...

In this episode of the Radcast Ryan and Josh break down the most pressing marketing trends for brands in 2021. After a crazy 2020, the consumer landscape has changed forever. Consumers are not going back to pre-COVID ways and the brands that lean into this will win in 2020. Key Trends: 1. Mass marketing is dead. The media landscape is splintered and consumers want highly relevant content that matc...

In this episode of The Radcast, host Ryan Alford and news co-host Reiley Clark, talk about holiday advertising, the Christmas Star, and wishing you all a happy holiday!     If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.    Learn how to build a 7 figure business from your personal brand by sig...

Happy Tuesday and welcome to another episode on The Radcast! In this episode, host Ryan Alford talks with Jann Parish, founder, President, and CMO of Girls Like You. Before starting Girls Like You, Jann was the CMO at Victoria Secret, VP of Marketing at Calvin Klien, and VP Marketing at Tommy Hilfiger. In this episode, Jann shares: Her marketing background. Why she started Girls Like You and disse...

Happy Friday and welcome to another weekly news update with your host Ryan Alford and co-host Reiley Clark. In this episode, Ryan and Reiley break down the best marketing news headlines from the week: McDonald's virtual barbershop in Sweden is bringing back the classic 90's haircut with a twist. The Super Bowl will look a little different in 2021, so what does this mean for the ads we'll see durin...

Happy Tuesday, and welcome to another episode on The Radcast! In this episode, host Ryan Alford talks with the host of Mind Pump, Sal Di Stefano. Ryan and Sal discuss the growth of Mind Pump Media, a media company that uses its digital platforms to transform the stereotypical conversation about health and fitness. Mind Pump Media differentiates itself by providing raw, entertaining, and insightful...

Welcome to another episode on The Radcast! In this week's episode, host Ryan Alford and news co-host Reiley Clark , give you this week's biggest marketing news. Today's Topics: Top Google searches in 2020 Lifetime Movies partners with KFC, making a film about Colonel Sanders. Coors Light is encouraging fans to make their own Beerman. The best Beerman gets a Winter Wonderland makeover at their home...

Welcome to another episode from The Radcast! In this news update, host Ryan Alford and news co-host Reiley Clark, break down the week's trending marketing news. Here are the topics: Coca-Cola gives you a way to share a coke with your holiday hero. Lady Gaga collaboration with Oreo's. In this collab, you'll see Oreo's launching exclusive flavors. Ryan Reynolds agency, Maximum Effort, created a clev...

Happy Tuesday! Welcome to another episode on The Radcast. In this episode, host Ryan Alford and co-host Reiley Clark, share Instagram data that you can use to your advantage. And when we say can, we really mean *should*. To see the charts we talk about in this episode, watch the full video on our YouTube channel. If you enjoyed this episode, share it on Instagram and tag us @the.rad.cast | Do you...

Happy Thanksgiving week and Happy Black Friday! In this episode, host Ryan Alford, and news co-host Reiley Clark, break down this week's Thanksgiving marketing news.  Pepsi is launching a new flavored drink, but you have to submit your Thanksgiving fails to Pepsi on social media for a chance to grab this new flavor! White Castle is teaming up with rapper Coolio while highlighting a new way to make...

Welcome to another episode on The Radcast! In this episode, host Ryan Alford talks with the Co-Founder and CEO of Salesflare, Jeroen Corthout. Salesflare is the #1 CRM platform on ProductHunt and Capterra. Ryan and Jeroen break down the following: What lead Jeroen and his partner co-founder, Lieven Janssen, to start Salesflare. Why Salesflare is a different software than other SAAS platforms. Jero...

Welcome to another news episode from The Radcast! In this episode, host Ryan Alford and news co-host Reiley Clark, chat about the following topics: Philadelphia Cream Cheese Campaign mocking release of gaming consoles. We  tell you why we think it's genius. Truly Hard Seltzer sends essential workers home on private planes. Did someone ask for more examples of empathy marketing strategies? We break...