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Welcome to another weekly marketing and advertising news update from The Radcast! In this episode, host Ryan Alford and co-host Reiley Clark, dissect this week's marketing and advertising headlines. These are Today's Topics: Lil Nas X and Nike Lawsuit. Voltswagen Rebrand. Covid Vaccine Incentives. Chipotle is giving away 100k in Bitcoin. If you enjoyed this episode of The Radcast, leave us a revie...

In this episode on The Radcast, host Ryan Alford talks with Samrat Saran, Head of Client Solutions at Neuro-Insight, discussing TikTok for brands, and how to optimize your content on the world's most dynamic social media app. Ryan and Samrat break down the following questions: Why do some videos perform well on TikTok? What is the best way to optimize your video content as a brand? How can brands...

Welcome to another weekly marketing and advertising news update from The Radcast! In this episode, host Ryan Alford and co-host Reiley Clark, dissect this week's marketing and advertising headlines. These are today's topics: The future of TV channels and streaming is changing. With the ongoing shift to streaming, The NFL is beginning to shift too.  Big brands are creating their version of TV Shows...

Welcome to another episode on The Radcast. In this episode, host Ryan Alford talks with the CEO and founder of ShipMonk, Jan Bednar. Jan started this company in 2014 with a mission to help small to medium-size businesses "stress less and grow more". The company has brilliant branding, an engaging mission, and an established list of satisfied customers. Ryan and Jan discuss the following topics: Ma...

Happy Friday and welcome to another episode on The Radcast! In this episode on The Radcast, host Ryan Alford and news co-host Reiley Clark, break down this week's game-changing marketing and advertising news. These are today's topics: E-commerce Data: Spending has already increased online with $121 billion accounted for in 2021. What does this mean for your business? How can you optimize your e-co...

In this episode on The Radcast, host Ryan Alford talks with two of the founders from HopinTech, Erich Ko and Boyd Reid. What is Hop In? Why did it start? What problems is this company solving? All these questions and more are answered in today's episode on The Radcast. In this episode on The Radcast, host Ryan Alford talks with two of the founders from Hop In Technologies, Erich Ko and Boyd Reid....

Happy Friday! Welcome to another weekly news update. Friday's episode on The Radcast covers weekly marketing and advertising topics that keep you in the know. Host Ryan Alford and producer Reiley Clark, break down the following topics: 1. Avocados from Mexico loyalty program, personalized website experience, and more. 2. Smirnoff and SideBarre match up, giving introductory courses to barre session...

Welcome to another episode on The Radcast!  In this episode on The Radcast, host Ryan Alford talks with MasterChef top 4 finalist, Noah Sims, about personal branding, the service industry, and the reality behind reality TV. Ryan and Noah talk about the audition process for MasterChef. They also discuss what it means to be a chef, and the art of creating  big, bold, beautiful flavors.  Noah is not...

Welcome to this week's marketing news update. In this episode on The Radcast, host Ryan Alford and co-host Reiley Clark, talk about this week's marketing and pop culture news. Here is today's breakdown: Deepfake video of Bob Ross is painting a scenic view with Mountain Dew. The episode premieres tomorrow, March 6. Snapchat is teaming up with IKEA to create an escape room... what are you escaping f...

In this episode on The Radcast, host Ryan Alford talks with the CEO and Founder of Sheets & Giggles, Colin McIntosh. In Denver, he's known as the sheet guy, and for good reason! He's generated a million dollar revenue in sheets monthly. He's one with the environment, and is happy to discuss any and all things bedding, sheets, puns, and of course, good marketing. Get ready for a super fun and i...

Welcome to this week's news update on The Radcast! In this episode, host Ryan Alford and news co-host Reiley Clark, address this weeks top marketing and pop culture highlights. This episode dissects what's going on in the marketing industry and what should be on your radar for the weeks ahead. The topics they cover today are: Spotify HiFi Bacardi Snapcode Avocados from Mexico partners with Missio...

In this episode of The Radcast, Arjun Rai, the CEO and founder of HelloWoofy.com, and a serial entrepreneur, talks about the latest developments in digital marketing and media with host Ryan Alford. Arjun and Ryan talk about the use and benefit of emoji's in digital marketing  and about all the platforms Arjun has created. Find Arjun Rai on LinkedIn, Instagram, or visit HelloWoofy at hellowoofy.co...

Welcome to this week's marketing news from The Radcast! We have some great topics for you today. Host Ryan Alford and producer Reiley Clark break down this week's hottest marketing headlines. Take a look at the headlines we cover below: Old Spice digital content studio and barbershop, opening March 1. McDonald's Crispy Chicken  Sandwich is hitting the fast-food giant's store, as so is new merchand...

In this bonus episode on The Radcast, Tyler Lewis joins us again to share how the Super Bowl Ads really played out. Did they have a positive impact for the brand? Well, we answer that question and more in this bonus episode. Tyler shares how this how process works, by dissecting how our brain processes what it's seeing, what exactly the ad meter is, and how to understand the memory encoding proces...

Happy Tuesday, and welcome back to another episode on The Radcast. In this episode on The Radcast, host Ryan Alford talks with serial entrepreneur, Michael Loeb. Michael Loeb is the founder and CEO of Loeb Enterprises and Loeb.nyc. Loeb Enterprises and Lowb.nyc covers a wide variety of business ventures and investments. Michael has had his hands in several e-commerce brands, marketing and sales de...

This week's marketing news is naturally focused on Valentine's Day Weekend. There's so much happening in experiential marketing. In this episode, Ryan and Reiley share what Lowe's, Dunkin Donuts, and 7-Eleven have in mind for the sweet holiday.  The Shoe Surgeon, Dominic Ciambrone, is creating some pretty hot sneakers for Chips Ahoy. People who vote on their favorite sneaker are entered into a swe...

In this episode on The Radcast, host Ryan Alford is joined by guest Tyler Lewis, the Director of Client Solutions with Neuro-Insight. This is a loaded episode discussing Super Bowl ads and why neurology is such an important part of the marketing and advertising process. During the episode, guest Tyler Lewis shares with Ryan, Josh Hill, and Mike Weston, how people process information through neuro-...

Get ready for this week's marketing and pop culture news update! In this episode on The Radcast, host Ryan Alford and news co-host Reiley Clark, discuss this week's biggest marketing news... and with the big game on Sunday, you can guess a big topic for today! These are the following topics we hit in today's episode: Which brands will have ads in the Big Game, and which brands won't have commercia...

Today's Ad Gab topic is all about search retargeting. Host Ryan Alford and co-host Josh hill dissect what search retargeting is and the best ways to utilize it in your strategy.  In this bonus episode on The Radcast, Ryan and Josh first address what search retargeting is and why it's worth your time. They also share the benefits of having relevant keywords and ensuring your creative matches the ov...

Happy Tuesday! We have a great episode for you today, and we think you'll enjoy it.  Ryan talks with guest Mike Ham, Commercial Sales Executive at Fidelity National Title Group and host of The Morning Spotlight Podcast, to discuss the growth and engagement of the audio-based social media app, Clubhouse. Both Ryan and Mike were invited to the app within the last couple months. They both discuss the...

Welcome to this week's news episode! We have a lot of topics for you today. Host Ryan Alford and co-host Reiley Clark break down some of the week's biggest marketing headlines. Links to The Radcast merchandise is in the episode notes below.  The Stock Market and what happened with GameStop. Walmart working towards being a top 10 ad seller. Walmart and Coca Cola partner to deliver coffee to  single...

Welcome to another episode on The Radcast! In this episode, host Ryan Alford chats with CEO and Founder of Whoop, Will Ahmed. Whoop's mission is to help everyone learn about their body, so they can perform at their best.  Whoop tracks your sleep, recovery, respiratory rates, and more. Will discusses what lead him to start Whoop, and the impact Whoop is having in the health, fitness, and sports ind...

Happy Friday, and welcome to another Weekly News Update from The Radcast! In this episode, host Ryan Alford and co-host Reiley Clark, break down this weeks biggest marketing headlines: Netlfix Shuffle Play is coming soon! ATL Hawk's Jersey to honor MLK is blessed by the Pope. Truly Hard Seltzer target millennials with their 'Try January' campaign. Walmart aims to become THE delivery and pick-up se...

What does it mean to focus on mobile first in a mobile world? You may think you're already optimizing your mobile content and strategies. Today's Ad Gab wants to challenge you to create everything with mobile in mind, first. In this episode, Ryan and Josh give you everything you need to successfully produce and create mobile content. If you enjoyed this episode, leave us a review on Apple Podcasts...

Good morning! Today is Tuesday, January 19th, 2021. We're excited to share this killer episode with you. We hope it's one you'll enjoy! Wine Enthusiast ranked Austin Hope's 2018 Cabernet Sauvignon (Paso Robles) as #7 on their top 100 best wines of 2020. This episode dives into the creation and celebration of that wine, with the owner of Hope Family Wines, Austin Hope. If you enjoyed this episode,...