Rhymes with Odd

In this episode of the Rhymes with Odd podcast, Ryan Snaadt sits down with Nicolle McClure, President and Owner of Moche Marketing. With over two decades of experience in the healthcare marketing space, Nicolle shares her journey from being a marketing specialist to acquiring and growing a multi-agency empire. We dive deep into the world of independent pharmacy marketing, discussing how "the...

In this episode of the Rhymes Podcast, Ryan Snaadt sits down with Dr. Sarah Outlaw, a clinical nutritionist, herbalist, and founder of the Natural Health Improvement Center. Sarah shares her incredible journey from being a stay-at-home mom in New Jersey to becoming a "professional pivoter" and entrepreneur in Iowa. They dive deep into the differences between Western and holistic medicine...

In this episode of the Rhymes with Odd podcast, Ryan Snaadt sits down with Amber Robinson, co-founder of Crave Gym and host of the Chromosomes and Chaos podcast. Amber opens up about the "athlete mindset" required to scale a multi-location fitness empire, the scientific truth behind nutrition and carbohydrates, and her deeply personal journey raising a son with Down syndrome. Whether you...

This episode, we sit down with James Machamer, President and Chief Experience Officer of Walk Your Plans Des Moines. He discusses his transition from a 23-year military career and the fire department to launching a technology-driven business that projects life-size floor plans for homeowners and developers. Timestamps: (00:20) Innovative Business Model: James explains that "Walk Your Plans&qu...

In the world of Iowa business, few names are as synonymous with the "web" as Jeremiah Terhark. As the Founder and CEO of Webspec, a Des Moines-based marketing powerhouse, Terhark has spent over two decades navigating the volatile waters of technology, real estate, and seasonal retail. Recently, Jeremiah sat down with host Ryan Snaadt on the Rhymes with Odd podcast—Iowa’s premier show for...

What does it take to lead an Iowa legacy for over four decades? In this episode of the Rhymes with Odd podcast, we sit down with Rick Tollakson, the recently retired CEO of Hubbell Realty Company. From joining as a construction engineer in 1984 to steering the firm through 170 years of business history, Rick’s journey is a masterclass in local leadership, diversification, and "thinking bigger."Whe...

Is it time to quit your business? In this episode of the Rhymes with Odd podcast, Ryan Snaadt sits down with Chandler Faldet, the former co-owner of Hatch, to discuss the raw reality of building, merging, and eventually exiting a successful marketing agency. Chandler reveals the "accidental" origins of his entrepreneurial journey, the high-stakes transition from 100% commission sales to...

What does it take to walk away from a thriving, 40-person real estate brokerage in Austin, Texas, to start over in the Iowa classroom? In this episode, host Ryan Snaadt sits down with Dr. Chad Cardani-Trollinger, Director of Undergraduate Leadership Studies at Iowa State University. This conversation is a masterclass for Des Moines business leaders, hiring managers, and entrepreneurs who want to b...

"Western Medicine is for emergencies, but Holistic Care is for LIFE." 🌿In this episode of the Rhymes with Odd podcast, Ryan Snaadt sits down with Amanda Dirkx, the founder of Deeply Rooted Healing in Ankeny, Iowa. A former pediatric oncology nurse of 14 years, Amanda shares her powerful transition from the high-intensity world of Western medicine to building a scaling, multi-provider holistic cli...

Is the "Tattoo Boom" just getting started? 💉In this episode of the Rhymes with Odd podcast, Ryan Snaadt sits down with award-winning artist Jesse Drake, a veteran of the industry with 16 years of experience and over 50 hours of work on Ryan personally. Jesse shares his journey from "trap house" garage tattoos and eBay kits to dominating the convention circuit and winning back-...

Stop sacrificing your health for your business! 🚀In this episode of the Rhymes with Odd podcast, Ryan Snaadt sits down with fitness expert and entrepreneur Meg Corson. With over 20 years in the fitness industry, Meg is on a mission to prove that health is a business metric. From her early days folding towels at a gym to becoming a leader in cellular health and DNA testing, Meg shares how optimizi...

In this episode of the Rhymes Podcast, we sit down with Iowa-based growth strategist Adam Viet, founder of Big Creek Growth, to break down how small business owners can actually use AI—not just talk about it. While most people are distracted by the hype, Adam focuses on what matters: 👉 Practical AI workflows 👉 Saving time and increasing efficiency 👉 Helping solopreneurs and small businesses sca...

From the NICU to the espresso machine! In this episode, we sit down with Mel Clark , the founder of Vintage Road Coffee Co. , to discuss her incredible journey of turning a rusted-out horse trailer into a thriving coffee empire. Mel shares the raw reality of leaving a stable career in nursing to bet on herself, the "failure" that taught her the most, and how she’s single-handedly helping...

What does it really take to bet on yourself at 19 years old? In this episode of the Rhymes With Odd Podcast, we sit down with Alex Foley, a 23-year-old entrepreneur who dropped out of college to start her own nutrition business—and hasn’t looked back since. From selling duct tape wallets as a kid to owning and operating a thriving shop in Polk City, Alex shares the real, unfiltered journey of entr...

Ryan kicks off Season 3 of the Rhymes With Odd Podcast with a returning guest — his wife, Paige Snaadt. In this annual update episode, they discuss everything from launching a new content studio to Paige’s growth as a salon owner, adding high-ticket services, and preparing for their third child. Paige opens up about the realities of entrepreneurship, learning to ask for help, and finding balance b...

Ever wonder what is is like to live to nearly 100 years old? Meet my Grandma, Eileen Snaadt. Grandma is a walking history book, having lived through 16 different presidents, World War II, and many other prominent events over the last 9 decades. Hear how she grew up in rural Iowa dirt poor, riding a horse to school - build ammo and shells for the war effort after class in high school - married my g...

Meet Ramona Wink. Ramona is a licensed therapist, helping people through their problems. She also runs a business owner focused small group therapy and coaching program - giving business owners a safe place to discuss their issues and overcome them together. Hear her unique career path as a banker, pastor, therapist, speaker, and business owner. How followed her heart, divorced her husband and mar...

Meet Heather Fox. Heather is the Founder of She is Fox, a business consultancy where she helps founders clear the road to success. Hear how she has navigated multiple business failures, closing down her interior design business and re-invented herself after hitting rock bottom after her divorce. We talk about how she overcame her internal voice she calls Shelia and the steps she took to rebuild he...

Meet Amner Martinez, a Guatemalan-born business owner who is the founder of Infinite Resources, a staffing and headhunting company, as well as his most recent business - Amplified DSM - A podcasting production company. Hear Amner’s incredible story of coming the the US at 9 seeking political asylum with his family and creating his own version of the American Dream. He shares some moving stories ab...

Meet Chris Whalen. Founder of Hyper Energy Bar. A drive through energy drink concept that is taking the Midwest by storm. After launching in 2021, Chris and his team will have developed and constructed 13 locations across Iowa and surrounding states by the end of 2025. He shares what his family restaurant business has taught him about wowing customers with first class hospitality, how to create a...

Meet Billie Asmus - founder of Repaint Studios. After doing a google search for some re-useable paint supplies and seeing there were none on the market - she invented a re-useable silicone paint tray prototype from a Hollywood silicone mold. Once the first prototype was created she knew she was on to something. After a year of doing pitch competitions and getting the door slammed in her face by ma...

Meet Craig Crile - Con-Founder of Group C. A digital marketing firm in Des Moines Iowa. Craig took his career in traditional advertising and launched his own company with his wife - setting out to make a bigger impact. Hear how he has grown his book of business to work with larger clients in Iowa including marketing agencies, car dealerships, and even Fareway Meat and Grocery. Craig shares tactica...

Meet Kyven Gadson a wrestler and MMA fighter- a Division 1 National Championship Winning Wrestler for Iowa State. This week Kyven turned his athletic efforts on the mat, to the octagon debuting his first professional MMA fight - winning in the first round. I am catching up with him right after this huge victory to share with you how to develop a championship mentality and work ethic and How to be...

In this episode, Ryan Snaadt sits down with Madisyn Wasson, founder of Wasson Management & Marketing, to unpack how she built an operations and marketing company from scratch, grew a fully remote team, and is now developing an AI-powered marketing platform that could disrupt her own industry. Madisyn shares her journey from sports rehab and telepsychiatry sales to entrepreneurship, explains ho...

In this episode of the Rhymes With Odd Podcast, host Ryan Snaadt sits down with Whitney Warne — photographer, entrepreneur, and founder of Ivory House Photography and Evoke EQ — to unpack her incredible business journey from shooting headshots in her mom’s living room to leading emotional intelligence trainings for Fortune 100 companies. Whitney shares how she built a sustainable creative business...