Rewrite The Playbook with Rachael Bonetti

This episode explores one of the biggest shifts happening inside the Executive Assistant profession right now:  Why many highly capable Executive Assistants are already operating strategically, while still undervaluing or under-articulating their contribution. Rachael Bonetti unpacks the growing gap between strategic Executive Assistant capability and strategic visibility, and why Executive A...

How do you train EAs to think strategically? “Be more strategic.” It’s one of the most common pieces of advice executive assistants hear. It’s also one of the least explained. Strategic thinking isn’t a personality trait and it’s not something you either have or don’t have. It’s a skill, and like any skill, it can be trained. In this episode, Rachael Bonetti breaks down: Why some EAs develop strat...

How should executive assistant performance actually be measured? Most organisations still assess executive assistant performance through responsiveness, output and how smoothly things run. Those things matter, but they don’t explain where the real leverage of executive support sits. In this episode, Rachael Bonetti introduces The Executive Support Performance Lens™, a framework for measuring execu...

Most organisations measure output. Very few measure stability. In this episode, Rachael explores the invisible work EAs quietly hold that keeps decision-making, workflow, and pace from breaking under pressure. From reading the room and managing bottlenecks to holding context and reducing friction, this is the layer of work that rarely shows up in KPIs but is immediately felt when it disappears. Th...

Personal brand is already shaping your career, whether you engage with it or not. In this episode, Rachael unpacks why capable executive assistants are often categorised as “helpful support” rather than talent, and how that distinction quietly affects trust, opportunity, and protection inside organisations. This isn't  a conversation about visibility or self-promotion. It’s about reputation,...

The EA role is at a crossroads. Not a trend. A decision point. Organisations are consolidating. AI is reshaping work. Executives are relying more on judgement and context than ever, yet many EA roles are still being designed for a world that no longer exists. In this episode, Rachael explores what’s changing, why timing matters, and what happens when EAs and organisations actively shape the role v...

If your calendar never really settled in 2025, this episode will help you understand why. After spending the year inside organisations training and working closely with executive assistants and executive teams, one pattern kept repeating: constant reprioritisation. Not as a time management issue. Not as a capability gap. But as a signal of deeper capacity strain. In this season-opening episode of...

In this final episode of the season, I’m answering six questions from the community in a rapid-fire mentoring format. Think career clarity, mindset shifts, becoming more strategic, and turning your passions into something more. This episode is for you if you’re: Sitting on years of experience and wondering if there’s a business in it The first EA in your company, trying to figure out where to star...

What exactly is Biz Rizz?  It’s your ability to build powerful relationships in a professional setting. It’s executive presence with a rebrand. And if you’ve never thought about how others experience you at work, you might be missing out on career-changing opportunities. In this episode, we’re breaking down Biz Rizz—business charisma that opens doors—so you can command a room, influ...

Simplicity gets mistaken for laziness—but it’s actually your sharpest strategy. Most of us overcomplicate things to prove our worth… and it’s killing our impact. We confuse busy with valuable, and complexity becomes a default. But clarity is what really cuts through. In this bite size episode, Rachael dives into the power of simplicity—why it’s misunderstood, how to strip back without losing value...

Thinking about stepping up into a new role within your organisation? Internal opportunities can be a powerful way to accelerate your career—but only if you’re set up for success. Beware the fake title, the silent trap and the false promise! In this episode, we break down: The real risks of internal promotions and secondments that nobody talks about How to spot red flags before you say yes Why some...

How often do we let fear, insecurity, or competitiveness hold us back? In this episode, we’re flipping the script on competition and looking at how our so-called 'rivals' can actually be our biggest expanders—showing us what's possible and helping us accelerate our own success. What You’ll Learn in This Episode: The Hidden Power of Competition – How seeing others as expanders rather than threats c...

In this episode, we dive into the delicate balance of building a visible personal brand while being an employe e— without putting your career at risk. We’re in an era where having a digital footprint is almost a requirement, yet the internet never forgets. So, how do you create a compelling and authentic online presence that opens doors rather than closes them? This Episode Explores: Why having an...

AI is an incredible tool—no doubt about it—but relying on it too heavily? That’s where things get risky. In this episode, Rachael shares a cautionary tale for anyone letting AI do all the heavy lifting in their work. Whether it’s emails, content creation, or reports, it’s easy to spot when the personal touch is missing—and it’s costing people their originality, impact and influence. What You’ll Le...

Welcome Back: New Name, New Energy!
 In this raw and honest relaunch episode, Rachael shares the story behind stepping into disruption as her theme for 2025 and how questioning “Who the hell does she think she is?” almost stopped her from building a business and pursuing bigger ambitions. If you’ve ever held yourself back because of self-doubt or fear of what others might think, this episode will...

In this episode, Rachael delves into the critical issue of "toxic loyalty" in the Executive Assistant (EA) profession, using the recent news about Matthew Perry’s assistant as a catalyst for the discussion. Rachael highlights the complexities and ethical dilemmas that EAs often face, shedding light on the hidden challenges that come with the role. Being an EA is not just about supporting someone e...

Your work isn't who you are it's what you do ,and that's what we  dive into in this bite size episode on the concept of labels and how they shape our professional identities. Too often, we define ourselves by our roles—entrepreneur, trainer, project manager, designer, CEO, executive assistant—without realising the limitations these labels impose. Inspired by recent observations in her busines...

In this bite size episode recoded from her hotel room during a Sydney visit, Rachael shares a very personal insight on the rollercoaster of body image as a late 40's woman, and the shift in mindset it takes to move through the changes with grace and acceptance.  In this raw and honest, but uplifting and empowering episode you'll hear: How perimenopause and the seasons of life impact our body...

In this bite-sized solo episode, we delve into a story about a pivotal moment on TikTok and the reflections it spurred. From celebrating admin professionals to facing unexpected backlash with a post that was on the cusp of going viral, this episode navigates authenticity, social media dynamics, and the cost of online engagement. Tune in for insights on staying true to yourself amidst the noise of...

In this captivating episode, we sit down with a multifaceted talent, Dean Head ACS, an award winning cinematographer,   producer and director who has contributed to some of Hollywood’s biggest blockbusters.   His impressive career portfolio includes Hollywood hits such as Tomb Raider , Rush Hour 2 , Enemy at the Gate , Double Impact , and Transformers 4 . He is also a TED Talk speaker an...

In the first episode of season four I'm joined by the incredible and inspiring Lou Kelle for a soulful conversation on all things self discovery, authetic living and the liberation of living our truth. Lou has dedicated the last nine years to teaching yoga full-time in Melbourne, Australia, while also co-facilitating international yoga teacher training programs in Thailand and hosting transformati...

In this heartfelt and deeply personal episode, we delve into the personal journey of becoming a caregiver for an elderly family member who is living with Parkinson's disease. We explore the challenges and emotions that come with this responsibility, emphasising the need for open conversations about health and care before reaching this juncture. You'll hear insights on supporting elderly individual...

In a world where answers seem just a click away, it's easy to feel off balance when faced with uncertainty. In this bite sized episode, we explore the power of leaning into the unknown. Discover how great leaders navigate change with grace, and why embracing ambiguity can lead to powerful self-discovery. Learn why radical self-trust and self-compassion can revolutionise your approach to life and w...

In this impromptu, bite size episode Rachael shares how she uses returning to intentions as a compass to keep her connected to her purpose, values and mission. She talks about the unexpected ways her personal passions bled into her work, creating imapct in ways she hadn't anticipated. You'll also hear: How yoga changed her life, connecting her more deeply to her purpose than ever before How heart-...

In this short and sweet solo episode Rachael shares the behind the scenes of her recent elopement. It's a refelctive episode that explores the pressure we can all feel to live up to what others want for us and why living our lives on our terms is essential for happiness.  In this very personal episode you'll hear: The internal tug of war of whether to do what everyone else wanted for them, or...