ReVoicing the Future

Julia Rynkova has built her sales career across cultures, languages, and borders. Her philosophy through it all? Know your land. As the Sales Business Development Manager for D'Addario & Company, Inc., and based in Madrid, Julia joins Natalie to talk about adaptability, authentic connection, and what it really takes to build trust in sales. She shares the stories of two mentors who changed...

Growing up surrounded by music, Kim Koch had an inkling the family business would be part of her story,  just not yet. Before stepping into her role as President of Saied Music, she took the long way: studying opera, working at The Metropolitan Opera, teaching, and spending a decade as a full-time mom. In this episode, Kim shares what she learned from each chapter, why saying "not yet" w...

Sarah Yule noticed that the world would inevitably turn her into a statistic and decided to channel it for good.  Sarah didn’t take the expected route to the top of one of the music industry’s most iconic brands. Her path wound through recording studios, unexpected pivots, and a series of moments that had less to do with a five-year plan and everything to do with momentum. As Managing Director of...

For this Women’s History Month, Melinda Colaizzi, Founder of Women Who Rock, joins the table to draw the curtain back on the organization's mission of championing women in music and women’s health. Melinda shares her journey in music and how her own personal health journey inspired the beginning of Women Who Rock and their partnership with Magee-Womens Research Institute in Pittsburgh, PA, whi...

Live from the Idea Center at The NAMM Show, join Natalie Morrison, Stephanie Lamond, and Julia Olsen for a special conversation around their insights on the future of leadership. Great leaders know that real influence starts with connection. In this session, you’ll discover how to level up your leadership style through the art of meaningful conversation. The ReVoicing the Future team has spent the...

Theresa Hoffman got her start in the industry on the factory floor at Martin Guitar, and worked her way through every facet of the business to her latest achievement, building the Martin Guitar Custom Shop. She shares how following her curiosity led her each step of the way, why a supportive company culture is key to a career like hers, and stories from the custom shop, reflecting on the power of...

The topic of AI is polarizing. Some embrace it, some fear it. As a creative herself, Michelle Rose decided to embrace it. Michelle sits down with Natalie and Stephanie to talk through her career as a creative; how it’s okay to start your true passion later in life, and how embracing AI helped her, and in turn, teaches other creatives how it can help them. This jam-packed episode covers a lot of gr...

Chandra Lynn's multifaceted career has been defined and guided by her boundary-pushing instincts for growth. She joins Natalie and Steph to look back on her path from live music promotions to building her company, Glow Marketing. She digs into her coaching practice and book, Root to Rise, which is geared toward guiding individuals to live in their own authenticity.  Get your copy of Root To Ri...

Bev Fowler never expected her career would lead to the music industry; now, over 20 years into her tenure at PRS Guitars, she's behind some of the most iconic musician/instrument partnerships, from Orianthi to Carlos Santana to John Mayer. On the eve of her attending the 2025 Women of NAMM Summit, Bev reflects on the most rewarding aspects of building relationships over an artist's career,...

Women of NAMM has welcomed Morgane Devos, Director of Marketing at Shure, and Gayle Eline, Vice President at Menchey Music, to its leadership council. Morgane and Gayle join Natalie and Steph to share their stories that bring them to their current roles and their vision for this next chapter of Women of NAMM, exploring the relationship building, adaptability, and person-centered leadership skills...

Six years ago, Kristina London started a small project called Amplify Her Voice to highlight the statistics around the gender disparity within the music industry. Since then, alongside her team, she has grown Amplify Her Voice into one of the leading champions of gender equity in music and creators of opportunity for women in the industry. Kristina joins Natalie and Steph to discuss the journey Am...

The tables have turned! This month, Natalie, Steph and Julia are celebrating five years of ReVoicing the Future with guest host Katie Kailus, editor of Music Inc. Magazine. The trio reflects on the milestone, looks to the future, and answers some listener questions. – Donate to the ⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Women of NAMM Fund. ⁠⁠⁠⁠⁠⁠⁠⁠ – Learn more about Women at NAMM and register for the Deep Dive at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

For Lillian Werbin, CEO and Owner of Elderly Instruments, community is key, and they excel in creating spaces that support the music and the music-makers, either with Elderly, with their production company, Sturdy Roots, or within their many advocacy and board roles with the likes of NAMM, IBMA, Bluegrass Pride, and more. Lillian shares their story working their way up through the family business...

Through the organization she founded to advance gender equity in music, We Make Noise (formerly Beats By Girls), and in her role as Director of the Popular Music program at Arizona State University, Erin Barra has dedicated her career to pulling back the veil on music production and welcoming those eager to learn to the table, ensuring she's giving them the best chance of success in today'...

Beth Heidt, CMO at Gibson, is one of the music products industry's most warm, authentic presences and effective leaders through her emphasis on connecting with her team, the artists she works with through Gibson, and anyone lucky enough to cross her path. Natalie and Steph have a soul-filling conversation with Beth on how she developed this way of showing up in work, why the feminine aspects o...

While attending 2024’s NAMM Next after a series of happy accidents, Spicer’s Music’s Jessie Osborne found herself full of gratitude and inspired to bring that sense of educational camaraderie to Spicer’s hometown of Auburn, Alabama. This call became Spicer’s Music SheCollective (SheCo), which she founded to help connect, empower, and inspire women in music in the local Spicer’s community by creati...

The ReVoicing team is LIVE at NAMM 2025 in the Creator Lounge, and what better guest to sit down with onsite than Julia Rubio, Executive Director of the NAMM Foundation! Listen in as Julia looks back on the path that led her here, beginning with her earliest days in the classical music world, and her vision for the future of the Foundation. Julia models how great leaders learn from every step alon...

For our final episode of 2024 we are honored to welcome Dr. Kristal Walker, VP of Employee Wellbeing at Sweetwater. Dr. Walker shares her journey into human resources and to Sweetwater, the far-reaching framework behind their Women’s Career Development Program, and how companies and employees can ensure their DEI efforts are set up for long-term success. She reminds us that investing in your emplo...

Katie Kailus, the Editor of Music Inc. Magazine, has built a career crafting the destination for music products industry news and sourcing stories of creativity within it. Natalie, Steph, and Katie met up for their first ever IN PERSON recording in Long Beach, where Katie shares her journey through publishing, editing, and PR, before landing back at the helm of Music Inc., as well as her perspecti...

For Jenna Day, Co-Owner of Day Violins in Virginia, her mission in life is to pay it forward, whether that’s through her store or her day to day advocacy for music education, and even to her passion in social work and hospice care. Join Jenna and Natalie as they discuss how leaning into the vulnerable and uncomfortable makes us stronger in tough times and how she sees the music industry as the tap...

Ana Dobrian is quickly becoming a music products industry staple through her work with The Music People and her active involvement with NAMM YP and Women of NAMM. In this episode, Ana shares her journey from live sound into sales, her passion for mentorship, the importance of leaning into the uncomfortable and the power of bringing our authentic selves to work (and creating atmospheres where our t...

Mary Luehrsen is retiring after spending 22 remarkable years at the helm of The NAMM Foundation, and ReVoicing the Future is celebrating her singular impact as she leaves an incredible legacy of trailblazing advocacy for music education. Join Natalie, Steph, and Mary herself as they reminisce on Mary's own journey through the music industry, some of her proudest moments for the Foundation, and...

Meet Gillian Desmarais, the K-12 Music Production and Engineering Teacher for Maplewood Public Schools in Minnesota. Gillian joins ReVoicing the Future, to share her journey into the music industry, how her passion for music technology spreads into the classroom, and to educate other teachers about incorporating the curriculum into their programs through Sound Tech Ed. We talk about mentorship and...

This month on ReVoicing the Future we're joined by Jinting Zhao, the founder of SHE-Q Audio and an audio engineer, and community-builder extraordinaire, who "by day" works in strategy, governance, and public policy for the government of Alberta, Canada. Jinting reflects on SHE-Q's inaugural (fully grant-funded) journey taking a group of women engineers to the 2024 NAMM Show, why...

Join Natalie and Steph for a belly-laugh-inducing, enlightening, authentic conversation with Shira Yevin of Gritty in Pink. We trace Shira's activism from her famous crashing of the Warped Tour and starting the women's stage to the creation of Gritty in Pink and their most recent project, the INPINK marketplace, all while recording and touring with her band, Shiragirl. Shira has a lot to t...