Brandi Starr

Revenue Rehab

Business EN ↓ 172 episodes

For Chief Marketing Officers and Chief Revenue Officers; transparent (and entertaining) conversations to develop collective solutions and takeaways to the biggest challenges faced by revenue teams. Relax, Re-ignite, Re-evaluate, Re-build and Re-connect with Brandi Starr on Revenue Rehab; it's like therapy, but for marketers. Continue the conversation online using the hashtag #RevenueRehab and follow us on IG/Twitter @RevenueRehab.

Author

Brandi Starr

Category

Business

Podcast website

www.revenuerehab.live

Latest episode

Aug 6, 2025

Where to listen?

Podcasts in the app Replaio Radio Coming soon

Podcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts

Get it on Google Play Install for free Android 5M+ downloads · 4.8 rating iOS soon

Episodes

The #1 Reason CMOs Get Fired: Lack of Alignment With Their CEO 22.02.2023

This week our host Brandi Starr is joined by Kip Knight, author, coach, and Operating Partner at CMO Coaches, a national coaching network for marketing leaders. Kip is also an Operating Partner at Thomvest, a $500 million VC fund based in the Bay Area Kip, a Board member at Netbase Quid, a leading consumer analytics company, and a Senior Advisor with Drake Star Partners, an investment bank special...

Brand Positioning: Achieving Growth, Even with Non-Mission Critical Offerings 15.02.2023

This week our host Brandi Starr is joined by Brendan Dell , Messaging Expert & Tech Executive at Brendan Dell. A positioning and messaging expert to top technology brands, Brendan's clients include Expedia, ADP, HP, YC and 99 Start Ups portfolio companies, and many others. His book the 12 Immutable Laws of High-Impact Messaging shares rules for standing out in crowded markets. Brendan's new course...

In-House vs Outsourced: The Debate 08.02.2023

This week our host Brandi Starr is joined by B2B marketing leader, Adi B. Reske. Adi has many years of experience as a B2B marketing leader, she is an entrepreneur with a love of coffee and traveling and is an aspiring birthday cake baker living in Boston, MA. In this week's episode of Revenue Rehab, join Brandi and Adi on the couch as they discuss a hot topic in marketing; In-House vs Outsourced:...

The Modern Marketing Playbook: Advice for Early-Stage Tech Start-ups 01.02.2023

This week our host, Brandi Starr, is joined by Joseph Reynoso, founder and CEO at Tierra Nueva Interactive. Joe is a sustainable growth advisor with 12 years of integrated experience designing, activating, measuring, and optimizing go-to-market strategies for early & mid-stage tech companies. A B2B Demand Generation Strategy firm, Tierra Nueva Interactive is focused on helping SAAS founders and th...

Ad Privacy Legislation: What It Means, What It Doesn't, & Why There's No Need to Panic 25.01.2023

This week our host, Brandi Starr, is joined by Gary Kibel, a partner at law firm Davis+Gilbert LLP in New York City, in the Digital Media, Technology & Privacy Practice Group. Gary is a Certified Information Privacy Professional (CIPP) and a member of the Publications Advisory Board of the International Association of Privacy Professionals (IAPP). He advises ad tech companies, advertising agencies...

My Journey with David Meyer: Starting From 6 People in a Livingroom 18.01.2023

This week our host Brandi Starr is joined by David Meyer, Managing Director SD Services / Chief Revenue Officer at Clarify. As a co-founder of Clarify, David has been intimately involved in every aspect of growing the business from 6 people in a living room to the 180 people they are today. Clarify services global and scale-up technology companies to help create sustainable revenue growth through...

Kickstarting Lead Flow: Strategies and Tactics to Becoming a Content Machine 11.01.2023

This week our host, Brandi Starr, is joined by Carly J. Cais, Founder & CEO at RevvSpark. Carly is an expert in streamlining B2B technology companies to ignite rapid growth. One of her most effective strategies in achieving this is her 5-step process which focuses on Sales, Positioning, Acquisition & Assessment, Responsibility, and Kickstarting Lead Flow. She helps SaaS companies gain market tract...

Influencer Marketing: Leveraging Leaders & Advocates to Drive Demand 04.01.2023

This week our host, Brandi Starr, is joined by Dan Dillon, Chief Marketing Officer at Reveal Mobile. Dan is responsible for all aspects of Reveal Mobile's marketing strategy, execution and measurement centered on generating qualified demand, sales pipeline and MRR. He has nearly 20 years of software marketing experience with expertise in marketing and sales alignment, revenue marketing, positionin...

Marketing & Sales Divide: Perspective from Both Sides 14.12.2022

This week our host Brandi Starr is joined by Amelia Taylor, Strategic Sales & Lead Evangelist at regie.ai and Tara Pawlak, Head of Marketing at GetAccept. Amelia is known as a daily challenger of the status quo, a devoted mother of 2, a former D1 athlete, and highly skilled in the art of sales communication.  She specializes in content creation for modern GTM teams, meeting buyers where they ""liv...

My Journey Mike Simmons: An Uncommon Career Path to GTM Leadership 07.12.2022

This week our host Brandi Starr is joined by Mike Simmons, Fractional (CRO) Sales & Success Leader at Catalyst Sale. Mike has worked in high growth tech companies over the past 22+ years as an individual contributor and leader. With pivotal roles at UPS, SmartForce (acquired by SkillSoft), O'Reilly Media, and with clients such as Intel, Microsoft, MIT, the Walt Disney Company, Full Sail University...

Gated vs Non-Gated Content: Taking Sides on the Issue 30.11.2022

This week our host Brandi Starr is joined by Wendy White and Jaime Romero in a conversation centered around Gated vs Non-Gated Content: Taking Sides on the Issue . Wendy is the CMO at Daxko and Jaime is the Vice President of Corporate Marketing at Fortinet. With an agile mindset of a start-up CMO combined with the broad operational, financial depth of a F100 executive, and as a high-tech marketing...

My Journey with Tyler Shields: Analyst, Investor, CMO 23.11.2022

This week our host Brandi Starr is joined by Tyler Shields, CMO at JupiterOne. Tyler advises, guides, and operates high tech start-ups primarily in the B2B cyber security space. As a former market analyst, engineer, product manager, marketing leader, and partnership manager, Tyler builds and grows businesses – in all aspects. He is a board advisor or board member at multiple firms and an investmen...

Competitive Intel vs. Competitor Obsession: Striking the Right Balance 16.11.2022

This week our host Brandi Starr is joined by Tiziana Barrow, Founder and CEO at Tilagia and Gerardo Dada, CMO at Catchpoint.  On the couch Brandi, Tiziana and Gerardo will tackle Competitive Intel vs. Competitor Obsession . Tiziana Barrow has spent the last 20+ years of her career in the B2B high tech Industry in key positions, including VP of Marketing, Principal Marketing Consultant, Director of...

Collaborative Not Cookie Cutter: A New Approach to Event Sponsorship 09.11.2022

This week our host Brandi Starr is joined by Phil Stanley, Senior Strategist at InVision Communications. Phil lives in the Boston area with his wife and has a son, 28 years old, and a daughter who is 25 years old.  Phil is focused on the B2B space and is adept at listening and consulting with his clients to understand their aspirations, goals, and objectives to create unique experiences. Phil is r...

CMO Exit: Securing a Coveted Board Seat 02.11.2022

This week our host Brandi Starr is joined by Coco Brown and Sabrina Hannam. Coco is the Founder & CEO at Athena Alliance and Sabrina is the CEO & Board Chair at Boardswell.  On the couch Brandi, Coco and Sabrina will tackle CMO Exit: Securing a Coveted Board Seat . Athena Alliance has helped thousands of leaders grow and advance in their executive careers and has brought over 400 women to corporat...

Aligning with Sales: Listening, Saying No, and Creating a Positive Feedback Loop 26.10.2022

This week our host, Brandi Starr, is joined by John Brezinsky, VP of Global Product Marketing for Searchmetrics. A technology company, Searchmetrics helps enterprises increase revenue by leveraging insights from search data. John has also worked for some of the largest companies in the world, like Pearson, as well as feisty start-ups like FiscalNote. In that time, he has built product marketing te...

Web3: What it Means for B2B Marketers 19.10.2022

This week our host Brandi Starr is joined by Hana Jacover, the Chief Hype Officer & Coach at Hype House Consulting. After 10+ successful years of building and executing marketing and marketing operations strategies for B2B Tech companies, Hana started seeing a critical pattern. Not around campaign performance or KPIs, the latest marketing jargon, tools, and technology...but around the people. This...

Event Sponsorships: Value or Waste 12.10.2022

This week our host Brandi Starr is joined by Elizabeth Irvine, the VP of Marketing for MarketMuse, where she drives the content, demand generation and sales enablement initiatives for the organization. Elizabeth spent over eight years at TechTarget, five of which were in London where she built the site marketing department for the new European branch spanning four international markets and languag...

Managing Through Rough Times: How to Lead with Vulnerability and Authenticity 05.10.2022

This week our host Brandi Starr is joined by Max Stoddard, Chief of Staff at Tegrita. Max is passionate about enabling growth and success and loves seeing anything run more smoothly and people achieve more because of her contribution.  Throughout much of her career, at both start-ups and within established companies, Max has successfully flipped existing, outdated processes on their heads to strea...

Growth & Scaling: Achieving a Successful Exit as CMO 28.09.2022

This week our host Brandi Starr is joined by Meagen Eisenberg, CMO of TripActions. Meagen has spent over 20 years in high-tech, previously at MongoDB (Nasdaq: MDB) and on the board of G2, Terminus and Reactful. Before MongoDB, Meagen was VP of Demand Generation at DocuSign (Nasdaq: DOCU). Named Top 25 for B2B Marketing Influencers, Meagen has advised over 30 tech companies such as Loom, Branch.io,...

Growth is a Holistic Objective: Measuring Success Across the Revenue Cycle 21.09.2022

This week our host Brandi Starr is joined by Duane Dufault, Head of Revenue at SellingSaas & 1build. Duane is a college dropout, construction worker who made a complete shift in his life over a decade ago so he could be home for his kids. He's sold just about everything from newspapers, toilets and flooring, printers door to door, to SMB Saas and mid-market, all the way up to fortune 100 Enterpris...

Secret Sauce of Data: Leveraging Product Data for SaaS Marketing Leaders 14.09.2022

In this episode of Revenue Rehab, Brandi Starr is joined by Mona Akmal. Mona is the CEO and co-founder at Falkon ,  a  go to market  intelligence  platform  with  a  mission  to replicate  successful  deals  for  sales  and  marketing  teams.  As a product  and  engineering veteran  with  over  10  years  of  managing  product  teams  at  companies such as Microsoft,  Zulily, Code.org and Amparity...

Considering Being a Fractional CMO? Tips to Get You Started 07.09.2022

In this episode of Revenue Rehab, Brandi Starr is joined by Angus Robertson. Angus is a fractional  CMO  with  Chief Outsiders and co-chair  of  the  Comp  TIA  business applications and advisory council. Chief Outsiders consists of more than 100 fractional CMOs, who help companies grow through best-in class marketing strategy and execution. Previously, Angus was CRO at a business continuity firm...

Un-Siloed: Leading a Single Revenue Team 31.08.2022

This week our host Brandi Starr is joined Helen Baptist, a COO and member of the executive team at PathFactory.  Responsible for all revenue and customer satisfaction, Helen also leads sales, marketing, partnerships, and customer experience and is the executive sponsor of the DE&I committee. Helen started her career as a secretary and has held numerous GTM team positions, including marketing, cust...

Journey + Process: Unlocking the Values of Existing Customers 24.08.2022

This week our host Brandi Starr is joined by Ed Frame founder of Exemplify based in Melbourne, Australia. Ed designed Exemplify to help businesses work with customers that truly appreciate them, with a focus on getting qualified leads that turn into long-term, satisfied customers. Ed has established a "Customer Longevity Framework"; turning buyers into repeat customers, brand advocates and referra...

Listen to the Revenue Rehab podcast in Replaio

Radio and podcasts in one app - free, with no sign-up. Install today and do not miss the launch

Get it on Google Play

Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.