Rethink Real Estate

In this insightful episode of Rethink Real Estate, host Ben Brady delves into a compelling concept from Scott Galloway's latest book, "The Algebra of Wealth." The idea discussed is 'don't follow your passion, follow your talent,' which has resonated deeply with Ben, both personally and professionally, and is something he sees exemplified by the most successful real estate...

Join host Ben Brady in this enlightening episode of Rethink Real Estate as he sits down with Jeffrey Revoy, a seasoned entrepreneur and innovator across various industries. Jeff’s latest venture, Joyst, is set to transform how real estate agents engage with their clients long after the sale is closed. In today’s real estate market, the relationship between agents and clients often concludes at the...

Join host Ben Brady in this episode of Rethink Real Estate for a comprehensive breakdown of the real estate market in May, with a special focus on the non-distressed auction process. This episode kicks off a new monthly series aimed at providing transparency and detailed insights into the successes, strategies, and challenges faced by Harcourts Auctions in the North American market. Ben discusses...

In this thought-provoking episode of Rethink Real Estate, host Ben Brady explores the concept that being misunderstood is often a precursor to making a significant impact. Drawing inspiration from a recent statement by Airbnb's CEO Brian Chesky, Ben discusses the importance of embracing unconventional ideas and the courage to be different in order to revolutionize the real estate industry. Thi...

In this episode of Rethink Real Estate, host Ben Brady is joined by Karen Cuskey-Hartman, a standout real estate agent from Coldwell Banker in Dallas, Texas. Today, they delve into Karen's decision to utilize the non-distressed luxury auction process for one of the most unique properties on the market. Karen shares her strategic thinking behind choosing the auction route and how it aligns with...

In this enlightening episode of Rethink Real Estate, host Ben Brady is joined by Bob Wolff, one of the top real estate agents not only in the nation but globally. The focus of today's discussion is the National Association of Realtors (NAR) lawsuit settlement, a pivotal event with significant implications for real estate professionals everywhere. Bob brings decades of experience and a deep und...

Join host Ben Brady in this insightful episode of Rethink Real Estate as he sits down with Chris Cochran, Director of Marketing for Harcourts Auctions. In today’s discussion, Ben and Chris explore the recent shift in digital advertising towards more unpolished, organic-looking ads, which are resonating strongly with audiences and driving significant success. They dive deep into how real estate age...

In this episode of Rethink Real Estate, host Ben Brady welcomes Eric Preston, a former real estate agent who has transitioned into a skilled digital marketer. Today, they delve into an essential topic for any real estate professional: lead generation. Moving away from the common practice of purchasing leads from platforms like Zillow, Eric advocates for a strategy that empowers agents to generate...

This exciting episode of Rethink Real Estate Ben Brady sits down with Rachael Ashley, a fast-rising star in the Orange County real estate scene from Harcourts Prime Properties - Monarch Beach. Rachael has quickly built a formidable repeat and referral business, and today's discussion focuses on her highly successful marketing campaign for a recent property sale in Laguna Hills. Rachael utilize...

Ben Brady sits down with Tara Morawski, the Broker and Owner of Harcourts Carolinas, to explore her incredible journey of relocating her real estate business from Orange County, California, to the East Coast of the United States in Columbia, South Carolina. Tara's story is a testament to the power of prioritizing family and personal needs, even if it means leaving behind a successful real esta...

In this episode of Rethink Real Estate, host Ben Brady dives into a topic that's more relevant than ever: building a robust repeat and referral business in light of the recent National Association of Realtors (NAR) buyer side commission lawsuit settlement. With many agents seeking to avoid the daily grind of cold prospecting, Ben explores the opportunity that lies in maintaining relationships...

In this informative episode of Rethink Real Estate as he sits down with Lyle Donan, a prominent figure in the InsurTech and PropTech industries. Lyle has been instrumental in founding and co-founding several businesses that focus on investigating damage, understanding risk, and innovating property insurance workflows across North America. In this discussion, Ben and Lyle explore the common causes...

In this pivotal episode of Rethink Real Estate, host Ben Brady addresses the recent settlement of the National Association of Realtors (NAR) lawsuit, focusing on the critical subject of commission structures in listing presentations. With the landscape of real estate rapidly evolving in light of legal developments, Ben provides valuable insights into how agents can adapt their approach to presenti...

In this fascinating episode of Rethink Real Estate, host Ben Brady welcomes Joel Friedland, a veteran with over four decades of experience in the industrial real estate sector. Joel, who co-founded Epic/Savage Realty Partners and later started Brit Properties, shares his comprehensive insights into what he calls "The Playground for the Wealthy" - the industrial real estate market. Joel d...

In this timely episode of Rethink Real Estate, host Ben Brady delves into the contentious NAR lawsuit that's stirring the real estate industry, examining its potential effects and public perception. Despite the industry's buzz, independent studies suggest that the impact on the general public's mindset might be less significant than anticipated. Ben further explores a shocking statisti...

In this innovative episode of Rethink Real Estate, host Ben Brady is joined by Mark Podolsky, author of "Dirt Rich," to explore the often-overlooked realm of buying and reselling land as a lucrative income stream. Mark shares his expert insights into his journey of locating, researching, and reselling parcels of land across the country, providing listeners with a blueprint for success in...

Join us on this intriguing episode of Rethink Real Estate, where host Ben Brady welcomes Chase Boruff, a seasoned Auction Associate recently joined Harcourts Auctions from another premier North American luxury auction company. Chase brings a wealth of knowledge and experience to the table, offering a unique perspective on the auction process within the luxury real estate market. This discussion pr...

In this compelling episode of Rethink Real Estate, host Ben Brady is joined by returning guest Cynthia Cummins, the visionary Founder, CEO, and Realtor at Kindred SF Homes. With an in-depth understanding of the nuances of the San Francisco real estate market, Cynthia brings her unique perspective on navigating the complex interplay of greed among buyers and sellers, especially in the aftermath of...

Ben Brady is joined by Chris Cochran, the Director of Marketing for Harcourts Auctions, to delve into a topic that's becoming increasingly crucial for real estate professionals: online reviews. In an era where buyers and sellers are more inclined to conduct their own research before choosing an agent, especially in challenging markets, the significance of having a strong online presence throug...

In this engaging episode of Rethink Real Estate, host Ben Brady explores the complex dynamics of social media marketing within the real estate sector with guest Karlyn Ankrom, Founder, CEO & Lead Strategist of 'Oh Snap! Social'. Together, they delve into the often polarizing views on social media's role in real estate, discussing why many agents perceive it as a necessary yet chall...

In this episode of Rethink Real Estate, host Ben Brady is joined by Brittany May, Business Operations Manager of Harcourts Queensland, and Troy Hillier, Business Performance Manager of Harcourts Queensland. Together, they delve into a groundbreaking initiative in Australia focused on harnessing office and agent data to reveal untapped business opportunities within real estate offices. Ben, Brittan...

In this invaluable episode of Rethink Real Estate, host Ben Brady welcomes Tom Murphy, Vice President of National Sales at CSSI- Cost Segregation Services, LLC, for a deep dive into the pivotal role of cost segregation in real estate investments. Specializing in both investment and commercial properties, cost segregation is a strategic tax savings tool that accelerates depreciation, effectively bo...

Time to delve into the crucial aspect of sales that often goes overlooked: the relationship between the salesperson and the prospective client. Ben emphasizes the importance of being intentional in building rapport and a genuine connection before diving into the sales pitch. He argues that the art of selling is much more than just closing a deal; it's about laying a solid foundation that paves...

In this must-listen episode of Rethink Real Estate, host Ben Brady engages in a dynamic conversation with Bill Pipes, the renowned coach behind CoachPipes Coaching. With a coaching lineage that includes work with industry giants like Mike Ferry, Tom Ferry, and Keller Williams, Bill brings an unparalleled depth of knowledge to the table. Since 1995, he has been instrumental in guiding thousands of...

Today, we take an in-depth look at the auction landscape within the real estate market, specifically addressing the challenges and misconceptions surrounding the auction process. As a leader in non-distressed real estate auctions, Ben discusses the differences that set their method apart from competitors, many of whom may contribute to a misunderstood perception of auctions through high marketing...