MarketScale
Retail Refined
Retail Refined, hosted by Melissa Gonzalez, is designed for retail leaders and lovers alike, and explores the in-store technology of the future, challenges the industry’s preconceived notions and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.
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Episodes
What Can Retailers Expect in 2021? 22.12.2020 33:37
What lessons can retailers and brands look back on this year to make 2021 a better year? An expert on retail data and trends, consumer engagement, and predictive analytics, Greg Petro, Founder and CEO of First Insight, joins Melissa Gonzalez on this episode of Retail Refined. What Melissa asked Greg Petro: Why did First Insight launch the new Next-Gen Experience Management platform? What are the d...
Rewriting the Playbook for Predicting Consumer Demand: Retail Refined 15.12.2020 30:19
First Insight approaches retail with a forward looking view to consumers via predictive analytics. Through their extensive longitudinal data they are formulating insights around how consumers are being reconditioned. They are seeing a convergence of demographics and a shift to online happening as people shift to staples and stockpiling, but what does the future look like? More About Greg Pet...
Thinking Differently About the “Package Journey" 01.12.2020 30:18
Ned Hill is the founder and CEO of Position Imaging (PI), a pioneer in the field of advanced tracking technologies. Under Ned’s leadership, PI has successfully developed an industry leading tracking solution, utilized computer vision and laser guidance to simplify item delivery, and created unique AI-based technologies. These combine to improve logistics efficiency by providing continuous vi...
Why Robots are the Ultimate IOT Play for Retailers 24.11.2020 33:13
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How to Leverage IoT Solutions While Remaining Human-Centric 10.11.2020 28:05
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The Digitization of Offline Retail: Taking Your Store Online Video 10.11.2020 55:47
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Driving Sales in the Era of Remote Communication 20.10.2020 25:40
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Which Technology Integrations Will Ease Your Customers Pain Points? Video 19.10.2020 2:17
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Addressing Retail's Experience Challenges with Data 06.10.2020 40:21
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How to Prevent Your Retail Segment from Becoming the Next "Bookstore" 29.09.2020 27:02
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Merging the Physical and Digital Worlds: Retail Refined 04.08.2020 25:20
In a (bring your own device) retail world, the lines between the physical and digital worlds continue to merge thanks to the possibilities of computer vision. In this episode with guest Christian Floerkemeier, CTO and co-founder of Scandit, learn how Scandit is helping retailers automate end-to-end retail operations by moving routine processes and tasks onto mobile devices powered by high-performa...
The Possibilities of Next Generation Technologies with Adaora Udoji of RLab 28.07.2020 28:57
Computer vision and advanced algorithmic sensors have changed the possibilities of consumer facing technologies. From augmented reality to virtual reality, kinect technology to motion capture, host Melissa Gonzalez speaks with Adaora Udoji, Director of Corporate Innovation of RLab about the latest trends that are evolving and how COVID is accelerating adoption and testing, as well as some of the e...
How Do You Capture Customer Intent? 21.07.2020 25:44
A look into capturing customer intent and how brands and retailers will be positioned better than before post COVID. In this discussion, host Melissa Gonzalez dives into the possibilities of contactless data capture with Amanda Latifi, Co-Founder and CEO of Hafta Have. Technology has traditionally been cumbersome and heavily reliant on hardware but now solutions are becoming "lighter" weight and t...
The Modernization of Clienteling: Retail Refined 14.07.2020 27:57
With the evolution of the store, it has now become table stakes to invest in a modernized POS system- one that can be in service of contactless payments, omni-channel retail and clienteling. Having seen demand by brands and retailers to take the step to modernize skyrocket, CEO and Founder Nitin Mangtani speaks to Melissa about how to create a modular system that truly empowers store associates an...
Creating a Future in which the World is a Store: Retail Refined 07.07.2020 24:54
In this episode, Melissa speaks with founder Spencer Hewett on how the possibilities of RFID are involving with RADAR’s speed and accuracy around item-level analytics and autonomous checkout. With the goal of giving retailers insights to understand what is happening in their store locations at any given moment, they are helping their partners illuminate. what’s on the sales floor vs. in the stockr...
The Evolution of Reserved Shopping 30.06.2020 19:43
Originally launched to support their brand-owned locations, 3Den is now expanding their offerings to become an operator of spaces. With a simple check-in process, hear how their technology is creating operational efficiency and reducing costs for companies while also enhancing consumer experiences. Living in a time of COVID and beyond, 3Den is opening up real time visibility into space capacity, t...
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