Restoration Rundown Podcast

In this episode, Jon Isaacson from the DYojo podcast joins me to talk about his new book "Challenge Accepted: An Open Letter To Young People Entering The Workforce Career Development Book" and some of the challenges the new generations are facing in today's workplace along with some solutions for hiring managers. We also speak about this year's upcoming Socktember charity challenge in partnership...

CORE Group is one of the largest collectives of Restoration Contractors in the US. With an eye on education, culture, and excellence in the industry, they're mission is to provide outstanding service and industry leading support for all of their members. Diane Goheen, Vice President of Marketing and Jason Gilstrap, Executive Director of Contractor Operations joined the Restoration Rundown to talk...

If you want to get more water damage restoration leads, fire damage restoration leads, or cleaning jobs then you need to be leveraging SEO and ranking your company on Google. Tune in to this Restoration Rundown podcast episode where I demystify the art of Google ranking for restoration contractors with a seamless, seven-step playbook. From crafting keyword-rich content and optimizing images to mas...

In this podcast replay short, we are joined by Zach Garrett from Liftify as he explains the top 3 things you need to know when it comes to getting more Google Reviews. Check out the full episode for more!

I was recently a guest speaker at the Experience Conference in Fort Lauderdale Florida where I was able to educate Restoration and Cleaning Business owners on everything they should be doing in 2023 to get leads online. This presentation was put together using our very own case studies on what we do at my agency, Ironclad Restoration Marketing, to get our clients more leads via websites, SEO, PPC...

Google Guarantee or their LSA program is an amazing platform for Restoration Contractors to utilize to get qualified leads. IN this short replay episode, I walk you through the what and why of LSA.

Finally after 2 years of dealing with the headaches of Google Reviews not posting or disappearing all together, Google has added a new support feature. In this video I show you how the process works.

Getting Google Reviews is tough, but its especially hard for Restoration Contractors. With Google Reviews being such a huge driver of rankings and conversions, its crucial that you have some sort of system in place to consistently get reviews for your business. On this episode we are joined with Zach Garrett, the founder of Liftify, an online reputation and review building company whos comprehensi...

IN this special crossover episode, I had the honor to be interviewed on C&R Magazine's Restoration Today Podcast with Michelle Blevins. Enjoy

In this special podcast crossover episode, I had the pleasure of being a guest on the Let's Go Podcast with Gokul from Restoration Brokers of America. We talked marketing and some common problems in the industry that are keeping contractors from getting more leads. Check them out at https://rbasells.com/

When it comes to building a website for your Restoration or Cleaning Business, the platform you pick is very important not only for scalability but for search engine rankings. With all of the different platforms out there how do you know which is best? IN this podcast short, I will walk you through the two top platforms and crown a champ between Wordpress and Wix

An optimized Google Business Profile is a powerful tool that you should be leveraging for your business to get more jobs. One of the best ways to keep your profile fresh for our good friend Al Gorithm is to consistently update your profile with content. In this short episode I walk you through the types of photos you should be adding and why.

When it comes to running a Restoration Business few things are more important than sales. But a crucial element that is oftentimes missed with a lot of business owners is fully understanding WHO it is you are selling to in order to properly craft your messaging and approach to offer solutions to your target client's problems. The interruptive "candy and smile" type of marketing of the past just wo...

One of the biggest challenges Restoration Companies faces is billing and getting paid. Dealing with carriers and adjusters is a daunting task and takes a lot of time away from other important areas of your business. In this episode I am joined by someone who's company does just that - helps you get paid. Joshua Ehmke from One Claim Solutions sat down with me to talk about some of the challenges Re...

In this episode, I am joined by an industry Legend, a man with over 50 years of experience in the restoration and cleaning industry, a Former president of the IICRC, founder of the Experience Convention and trade show and the developer of some little things you may recognize like the s500, the s520, s100 and the s300. We are honored to have Larry Cooper join the podcast today to talk about his jou...

IN this short replay from our No BS Internet Marketing Plan Webinar, I explain why Pay Per Click should be part of your foundation for digital marketing leads.

Here's a short episode about something NEW I came across with a Restoration Contractor last week regarding verifying their Google Business Profile. If you want to get more leads from the internet then check out IroncladRestorationMarketing. Com or pick up my newly revised book, the No BS Guide to Internet Marketing for Restoration Contractors on Amazon today!

In this clip from my 2023 No BS Internet Marketing Plan presentation, I explain why, when it comes to marketing your company, you need to take an omnichannel approach.

For a lot of Restoration and Cleaning Business Owners, 2022 was a tough year for getting online leads. From the massive Google Algorithm updates, to not being able to rely on lead gen services for jobs, a lot of people struggled. Fortunately that's behind us (for now), and after diving into the newest updates to find out what it will take to win online in 2023, we all learned a lot here at Ironcla...

The word leadership is thrown around a lot these days and for good reason. A good leader in business is a visionary who's passion empowers and motivates everyone around him. On today's episode I am joined by Chris and Brandon from Floodlight Consulting Group, hosts of the Head Heart and Boots Podcast on why proper leadership is so important in today's business world.

I was recently a guest on the Amazing Head, Hearts, & Boots Podcast hosted by Chris and Brandon from Floodlight Consulting Group. We unpacked a ton of information on marketing and Google Business Profile. I had a blast with the guys. Give them a follow and make sure to subscribe to the Restoration Rundown!

Have you noticed that your GBP has been suspended seemingly for no reason or none of your reviews are sticking? Well you can stop pulling out your hair now because Google announced that they found bugs in their Business Profile that was causing mass suspensions and causing reviews not to stick. In this episode we break down what it means and what you can do about it.

You should know by now how important getting reviews for your Restoration Business is, from conversions to rankings on Google - you need to get reviews consistently. But getting them can be a challenge, in this episode I discuss why you should be getting more reviews, how to get them, and then what to do with them once you have them.

Your Restoration Businesses' success depends on a lot of factors, but one of the most important factors is growing a pipeline of leads to keep your trucks on the road. But closing those leads and turning them into sales is another thing. On this episode we are joined by Ricelli Mordecai whos Sales Booster Solutions program aims to turn everyone in your company into a sales master