Matt Plapp - America's Best Restaurants

Restaurant Marketing Secrets

Business EN ↓ 982 episodes

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are:A - Attracting your customer's attentionB - Build a database from that attentionR - Retaining attention in your databaseAnd, by the way, ABR also stands for America's Best Restaurants. (Duh!)Learn more about Matt Plapp by visiting his website at www. MattPlapp.com

Be sure to visit the podcast's website and support the creator: mattplapp.com

Author

Matt Plapp - America's Best Restaurants

Category

Business

Podcast website

mattplapp.com

Latest episode

Oct 5, 2026

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Episodes

Powerful Promotion To Build Your Most Important Customer Database - Restaurant Marketing Secrets - Episode 917 05.08.2025

Every one of you needs more sales. Today I'm giving you a HACK that'll bring in more cash… - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out  www.americasbestrestaurants.com

Copy & Repeat This Proven Weekly Restaurant Social Media Campaign - Restaurant Marketing Secrets - Episode 916 28.07.2025

You can use this campaign every week to fill 40-50% of your weekly posts, drive massive engagment and have fun inside your 4-walls. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!  If you need help check out  www.americasbestrestaurants.com

Outbound Sales Calls To Sell Burritos, YES - Restaurant Marketing Secrets - Episode 915 Video 25.07.2025

You can't just sit on your hands and not use one of the biggest inventions ever for it's intended use, THE PHONE.  You have to learn to LOVE outbound marketing and that includes calling your customers and selling them buritos. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find mor...

Show Me How To Live - Restaurant Marketing Secrets - Episode 914 21.07.2025

Check out this blog post for more context on todays podcast https://mattplapp.com/day-323-the-puzzle-mps-minute-show-me-how-to-live/ - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

Get The Attention Your Restaurant Deserves - Restaurant Marketing Secrets - Episode 913 19.07.2025

1. Get The Attention Your Restaurant Deserves In a world dominated by big chains, standing out in your local community is harder than ever. The ABR Roadshow helps independent restaurants rise above the noise and become the go-to spot in their neighborhood. 2. Your Own TV-Quality Restaurant Feature Imagine a professionally produced video episode filmed at your restaurant—showcasing your food, your...

Pizza Nerds Christmas In July Retained Me - Restaurant Marketing Secrets - Episode 912 18.07.2025

You MUST retain your customers attention, otherwise someone else is going to TAKE YOUR MONEY! - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

4 Takeaways From My Miami Business Mastermind You Can Steal - Restaurant Marketing Secrets - Episode 911 16.07.2025

Last week I was in Miami with a few hundred other entreprenuers and I left with some great ideas. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

How To Use Facebook Right - Restaurant Marketing Secrets - Episode 910 14.07.2025

You're taking the effort with social media posts on platforms like Facebook, but it's doing NOTHING - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

The Hidden Testimonial You'll Ever Get - Restaurant Marketing Secrets - Episode 909 10.07.2025

Use this tactic to get more of the BEST comments possible and drive new customers into your restaurant - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

Turning A Little Into A Little More - Restaurant Marketing Secrets - Episode 908 07.07.2025

Today's podcast is covering my weekly email every Monday, MP Minute.  Our journey is hard, let's get through it together - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

Google Says This Restaurant Is Closed, Here's How You Fix that - Restaurant Marketing Secrets - Episode 907 04.07.2025

Google says they are closed, and they turn to Facebook to tell their fans they are not closed.  Whta's wrong wtih that picture?  If they didn't send and email and text, and their only means to announce this is on a rented medium, then a lot! - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deser...

How to Grow Your Restaurant Every Month with a Proven Attention Plan - Restaurant Marketing Secrets - Episode 906 02.07.2025

In this episode, we break down  "Monthly Attention Plan" featured in PMQ Magazine—a game-changing strategy to keep your restaurant top-of-mind and drive consistent sales. Learn how attracting attention, building a customer database, and retaining loyal guests can create predictable monthly growth. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants...

MP's Weekly Minute - Restaurant Marketing Secrets - Episode 905 30.06.2025

Every Monday we send out an email titled "MPs Minute."  And now, every Monday a podcast will be dedicated to that exact topic.   Today we talk about "One Move = Big Impact!" - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

This Restaurant Promo Hit Two Of The ABR Commandments - Restaurant Marketing Secrets - Episode 904 27.06.2025

Eric of Lost Pizza killed two birds...commandments with one stone. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

The 1 Page Restaurant Attention Plan Is Replacing Your Marketing Plan - Restaurant Marketing Secrets - Episode 903 25.06.2025

It's not 1985, get rid of your marketing plan and replace it with an ATTENTION plan! - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers!

Trust Yourself and Be Yourself - - Restaurant Marketing Secrets - Episode 902 23.06.2025

There will always be someone with an opinion, and today I talk about the topic from MP's Minute, my new weekly email that comes out every Monday. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com  for help

What Three Facebook Ads Your Restaurant Should Be Running - Restaurant Marketing Secrets - Episode 901 16.06.2025

Commondment #1, Attract Attention Today we dig into a great way to gaine MASSIVE attention for your restaurant, paid ads on Facebook and Instagram. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com  for help

Put Yourself In Rooms That Will Help You Win - Restaurant Marketing Secrets - Episode 900 08.06.2025

You have to get out of your kitchen and out of your restaurant.  You MUST get into rooms like the one I'm with, a room filled with other high energy entreprenuers.   - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com...

Retain Your Customers Attention - Commandment 3 - Restaurant Marketing Secrets - Episode 889 06.06.2025

Commandment #3 of ABR, retain your customers attention, so that you can RETAIN their business. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com  for help

Build A Database For Your Restaurant- Commandment 2 - Restaurant Marketing Secrets - Episode 888 03.06.2025

Commandment #2 of ABR, Build A Database so that you can BUILD a relationship with your customers. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com  for help

Attract Attention For Your Restaurant - Commandment 1 - Restaurant Marketing Secrets - Episode 887 28.05.2025

Commandment #1 of ABR, Attract Attention. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com  for help

The 3 ABR Commandments - Restaurant Marketing Secrets - Episode 886 26.05.2025

Attract, Build, Retain These 3 ABR Commandments need to be the BACKBONE of your marketing, ERR, attention plan! - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com  for help

Don't Fail Your Promotion Like B-Dubs Did - Restaurant Marketing Secrets - Episode 885 21.05.2025

They skipped the BIGGEST step of the marketing equation...BUILD. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com  for help

Attracting New, Frequent & Lost Customers In One Promotion - Restaurant Marketing Secrets - Episode 884 18.05.2025

Let's reach more customers and have more successful promos. - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaurants.com  for help

He Wants To Sell 100 Sandwiches, HOW can he? - Restaurant Marketing Secrets - Episode 883 08.05.2025

So you've got a promotional idea for your restaurant, but what's the PLAN to ensure your success? Today we dig into how our ABR method and our promo 1-sheet helps with this.  - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants.  We help restaurant owners get the attention they deserve and find more frequent customers! Go to  www.americasbestrestaur...

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