Matt Plapp - America's Best Restaurants
Restaurant Marketing Secrets
Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are:A - Attracting your customer's attentionB - Build a database from that attentionR - Retaining attention in your databaseAnd, by the way, ABR also stands for America's Best Restaurants. (Duh!)Learn more about Matt Plapp by visiting his website at www. MattPlapp.com
Author
Matt Plapp - America's Best Restaurants
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Podcast website
Latest episode
Jul 5, 2026
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Episodes
Optimizing Your Restaurants Google Reviews - Restaurant Marketing Secrets - Episode 745 02.10.2024 3:14
These two tips will help you build a stronger Google Profile and sell more food. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Market...
Tech Should Be Your Restaurants Best Friend - - Restaurant Marketing Secrets - Episode 744 01.10.2024 5:16
Pay at the table and other tech you could leverage inside your restaurant to make things easier and smoother. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more informa...
Customer Surveys, When Are You Asking Too Much - Restaurant Marketing Secrets - Episode 743 30.09.2024 4:27
If you want to know about your customer service and the experience your customers have at your restaurant, you have to ask them, right? But is asking them over 50 questions too much? YES!
Well, The Ad Worked But The Cookie Sucked.- Restaurant Marketing Secrets - Episode 742 29.09.2024 2:21
Why do we have upsells? To increase our check average, not now, but forever! So, let's not screw it up. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information...
The Wrong People Are Answering Your Phones, Overseas & Locally - Restaurant Marketing Secrets - Episode 741 29.09.2024 4:19
One restaurant chain is using overseas call centers, and this local one is using the wrong local employee. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information...
Your Hope & Pray Marketing Plan - Restaurant Marketing Secrets - Episode 740 27.09.2024 7:27
It's 2024, let's act like it. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
When To Not Say A Thing Online - Restaurant Marketing Secrets - Episode 739 26.09.2024 4:47
This was an instance where silence brought more value than responding -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Wor...
She's Asking...GO FIGURE - Restaurant Marketing Secrets - Episode 738 25.09.2024 3:10
It happened, I met an owner that's listening, reading and TAKING MASSIVE action with her in-store marketing ASKS! -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more info...
33% Sales Increase From This One THING - Restaurant Marketing Secrets - Episode 737 24.09.2024 6:36
This wasn't planned, but the universe is speaking to me. This restaurant's marketing program grew its sales by 33% and proved my biggest point on customer data collection. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns....
Asking Your Customers To Join Your Loyalty Or VIP Program - Restaurant Marketing Secrets - Episode 736 23.09.2024 3:59
You don't get a first date without asking. Well, in the restaurant business, many times you fail to get the 2nd through 100th visit because you failed to ask! -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.r...
Loyalty For Your Restaurants Customers, Good & Bad - Restaurant Marketing Secrets - Episode 735 22.09.2024 6:26
How to use loyalty for your restaurant and what the gaps are. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot C...
My Favorite Upcoming Facebook Campaigns For Restaurants - Restaurant Marketing Secrets - Episode 734 21.09.2024 3:56
Social media is about online engagements, you know, like comments on your Facebook posts. Here's how you can get more of those the end of 2024. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarke...
Focusing On What's Working - Restaurant Marketing Secrets - Episode 733 20.09.2024 2:59
What's working vs what's now, what should WIN your attention? --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot...
You Can't Stop Eating Your Food - Restaurant Marketing Secrets - Episode 732 19.09.2024 5:41
Just because you're not in the kitchen anymore doesn't mean you stop eating your own food—lessons from my recent road trip with my team at America's Best Restaurants. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go t...
You Are The TV Station - Restaurant Marketing Secrets - Episode 731 18.09.2024 4:22
You are the TV show, the cable show, the radio show...JUST PICK UP YOUR PHONE! --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketin...
Your Story & The Excitement That It Can & WILL Create - Restaurant Marketing Secrets - Episode 730 17.09.2024 4:04
The excitement that your story can create is insane, and that will not only build brand but DRIVE SALES. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information...
Sometimes You've Got To Do The Work - Restaurant Marketing Secrets - Episode 729 16.09.2024 2:25
Don't lose touch with what got you where you are today. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :
What Was Heavy Is Now Light - Restaurant Marketing Secrets - Episode 728 16.09.2024 2:12
Something that's heavy today can be easy tomorrow. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :
This Restaurant Gave Me Homework With Their Instagram Post - Restaurant Marketing Secrets - Episode 727 14.09.2024 2:18
Like, Comment, Share, Tag.... --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :
The Best Restaurant Social Campaign Results & They Drove Sales With It - Restaurant Marketing Secrets - Episode 726 12.09.2024 4:07
In 3 weeks, these four restaurant marketing campaigns amassed 653 comments that turned into 400 customers giving the restaurant their data, and then 50 or so walked in and spent $2,000. My friends, that's restaurant marketing that drives sales! --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two c...
We Need More Of This - Restaurant Marketing Secrets - Episode 725 12.09.2024 4:10
We need to focus on the positive more. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
Practice Hospitality Everywhere, Even ONLINE - Restaurant Marketing Secrets - Episode 724 11.09.2024 4:51
They asked for a review, I obliged, and then they ignored me --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot C...
Are You Acting Like It's 2024 - Restaurant Marketing Secrets - Episode 723 10.09.2024 2:56
You better get your stuff into 2024! --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
Where Should A QR Code Take Customers? - Restaurant Marketing Secrets - Episode 722 09.09.2024 3:58
Your marketing calls to action need to take people down the easiest possible route. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Mar...
Restaurant Customer Management Software - Restaurant Marketing Secrets - Episode 721 08.09.2024 4:45
Fortunately, and unfortunately we are creating something that doesn't currently exist. It's needed, but when you're the first to do something the mountains are much bigger to climb. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Rep...
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