John Perenack and Warren Weeks
Reputation Town
Two long-time communications practitioners talking about media relations, issues management and all things related to corporate reputation.
Author
John Perenack and Warren Weeks
Category
Podcast website
Latest episode
Jul 3, 2026
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Episodes
Trump verdict, KateWatch, American Airlines blames 9-yr-old victim, study links crisis comms to stock price 01.06.2024 54:35
This week, Warren and John talk about stories including the Donald Trump guilty verdict, the continuing absence of Kate Middleton and Kensington Palace's curious handling of the situation, Shoppers Drug Mart posts a job ad looking for people to work for free, a US study tries to link crisis response to companies' stock price and Boston Pizza's curious creative choice for its TV ad during the Stanl...
Leafs fire Keefe, Cdn army's minecraft logo, university protests and Galen blames the customers 10.05.2024 59:00
This week, we break down some of the more recent PR stories in the news, including the Toronto Maple Leafs parting ways with their coach (and his video farewell), one of the Leafs players compares his teammates to 'gods', the Canadian army declares war on good design, the handling of the university protests and Galen Weston thinks customers are 'misguided' in their criticism of the Loblaw brand am...
Maryland bridge disaster, the Huberman hit piece, cops vs LEGO, MLB, Marineland and Princess Kate 26.03.2024 1:01:15
This week, John and Warren discuss numerous PR-related stories in the news, including the comms around the Maryland bridge disaster, the reputational implications of the New York Magazine hit piece on YouTube neuroscientist Andrew Huberman, a California police department that got under the skin of the makers of LEGO, MLB's alleged gambling crisis, rumours swirling around the impending closure of M...
Dr. Terry Flynn joins us to break down the comms around KateGate and other PR stories of the week 15.03.2024 58:46
This week, we're joined by PR legend Dr. Terry Flynn, Graduate Director and Associate Professor for the Master of Communications Management Program at McMaster University. The anchor story of this week is the ongoing KateGate situation, which is the last story of the pod. Other stories we talk about this week include the dangers of over-media training your spokespeople, Toronto Police's advice to...
Brad Ross joins us to discuss Google's woke AI, Shane Gillis on SNL, Arizona Coyotes and more 26.02.2024 1:11:51
This week, we're pumped to have communications veteran Brad Ross join the pod. Brad was the communications face of the Toronto Transit Commission for a decade and then the Chief Communications Officer for the City of Toronto. He's recently started his own communications business and he joined us this week to chop up stories including MLSE's security snafu, Shane Gillis hosting SNL, the NHLer cut b...
Boeing, Kyte Baby, Cloudflare, Bill Ackman vs Business Insider and Trudeau's vacation 29.01.2024 1:16:33
For the first episode of 2024, we are very happy to be joined by a special guest: US-based crisis and PR expert Molly McPherson. In this episode, the panel does a deep dive into some of the more compelling issues, crisis and reputation stories in the news recently, including Boeing's lingering safety woes, the viral HR stories from Kyte Baby and Cloudflare, the ongoing war between Bill Ackman and...
CBC layoffs, Ivy league weasels, Sports Illustrated’s AI crisis and the Chicago Blackhawks 08.12.2023 54:36
This week, John and Warren look at some of the recent PR stories in the news, including the speculation of CBC paying bonuses to execs despite laying off 10% of its workforce, the abysmal testimony of three ivy league university presidents earlier this week, Sports Illustrated gets busted using fake/AI personas and some final thoughts on the Chicago Blackhawks/Corey Perry situation.
Texas A&M fires coach, Bud Light in bed with the UFC, a reneging sportscaster and Mr. Beast 19.11.2023 44:35
In this episode, John and Warren ramble on about a few recent stories, including the massive severance package to Texas A&M's outgoing football coach, a sports radio personality who made a bold promise on-air only to back out of it, the off-duty pilot who tried to crash a plane full of people, Bud Light's hail Mary partnership with the UFC and two stories about Mr. Beast one in which he's suin...
Buddy Guy, plane lady update, Trump & Tucker and ’bad apples’ in journalism 24.08.2023 45:30
In this episode, John and Warren ramble about the new contract the Maple Leafs signed with Auston Matthews, how to create a legacy in the style of Buddy Guy, the latest social media posts from Tiffany Gomas (the plane lady) and the strategy behind Donald Trump's sit-down with Tucker Carlson. The podcast wraps up with a discussion about working with reporters and what preparations spokespeople can...
Bell Media layoffs, LIV/PGA, RFK Jr., Liz Gilbert’s self-cancellation and more 16.06.2023 44:29
In this episode, we break down some recent stories including Bell Media firing 1,300 people, the PR fallout from the LIV/PGA merger, author Elizabeth Gilbert's self-cancellation of her upcoming book, RFK Jr's end run around mainstream media on the podcast circuit, when should the crisis management firm become part of the story (if ever) and why running away from a media scrum is a bad look. Thanks...
Bud Light, Elizabeth Holmes’s rebrand, anti-capitalist coffee shop and Elon vs. the comms dept. 19.05.2023 42:25
In this episode, John and Warren discuss Harry and Meghan's nearly catastrophic car chase, the NYT puff piece on Elizabeth Holmes as she prepares to go to prison, the anti-capitalist coffee shop that nearly went out of business in Toronto, the ongoing Bud Light controversy and what do you do as a comms person when you work for a CEO like Elon Musk?
Canucks vs Bruce, Tim Horton’s class action donut and Loblaw’s awkward authenticity 09.02.2023 41:51
This week, John and Warren ramble on about the mishandling of the Bruce Boudreau firing in the NHL, Tim Horton's responding to a class action lawsuit about privacy violations by offering customers a coffee and a donut and Loblaws, the self-confessed 'face of food inflation', making an awkward attempt at authenticity on Twitter.
Prince Harry’s book, Bell’s mental health switcheroo, VIA’s slow response and more 19.01.2023 45:45
This week, we John and Warren touch on a number of stories with reputational implications, including Prince Harry's book, Bell's decision to change the structure of its annual mental health initiative, VIA Rail's very slow communications response to its recent operational woes during a major winter storm and a story about someone who may have bought and deleted the online archive of a community ne...
Molly McPherson joins us to talk algorithms, Sobeys, crypto and Elon/Twitter 11.11.2022 50:48
This week, we're fortunate to have Molly McPherson join us to chat about some notable crisis management stories of the week. Molly shared her own story about being pulled into a social media kerfuffle and how she handled it. We also talked about the silence from grocery chain Sobeys while it deal with an ongoing data breach, the reputation elements of this week's crypto flameout and, of course, th...
Hockey Canada crisis analysis with the Friday roundtable 14.10.2022 53:20
We're very fortunate this week to have an exceptional panel of crisis communicators with us to break down the Hockey Canada scandal. Joining John and Warren this week are Alberta-based media trainer Grant Ainsley, Alberta-based crisis expert Shawna Bruce and US-based crisis expert podcast host and TikTok celeb Molly McPherson. We hope you enjoy this conversation!
Day 12 for Bell Media, Andrew Tate, the Partying PM, and Marnie McBean’s stand 26.08.2022 1:00:04
PR and crisis response expert Molly McPherson joins us this week to discuss five stories in the media, including the latest developments in the Lisa LaFlamme termination, the rapid rise and cancellation of Andrew Tate, Finnish PM Sanna Marin's response re: the leaked partying video, Rogers' heavily redacted report and Canadian Olympic gold medalist Marnie McBean's stand re: Hockey Canada.
Lisa LaFlamme vs Bell Media, the Crying CEO and Dan Price 20.08.2022 47:56
In this episode, we look at three recent stories through the lens of public relations and reputation management: The CEO who posted a crying selfie after firing two employees, the serious allegations against Dan Price and, of course, the media story that has dominated Canadian headlines this past week, the PR firestorm that Bell Media has found itself in after terminating the face of their nightly...
Rogers’ handling of the communications side of the recent service outage 22.07.2022 43:18
In this episode, we do a bit of a deep dive into Rogers' handling of the communications elements of its recent, massive service outage.
LIV Golf vs the PGA, TTC’s canned messaging and the Muzzo hospital naming controversy 24.06.2022 52:42
Is an institution such as a university or hospital ever required to remove the name of a large donor from one of their buildings? Mackenzie Health found itself facing this question earlier this week. And as the battle between LIV Golf and the PGA heats up, what are the reputation implications for the various parties? In the wake of a troubling attack on the Toronto Transit System, John and Warren...
Ontario election, Depp vs. Heard and the implications of ignoring media requests 06.06.2022 42:06
In this episode, John and Warren talk about the media relations aspects of the recent Ontario election, the fallout from the Johnny Depp trial and the implications of companies that ignore media requests when there's a crisis taking place. Why do so many companies do it? Is it a smart call? And if not, what should they be doing instead?
CNN+, the Johnny Depp trial, Dolly Parton and Freshii’s virtual cashier 06.05.2022 31:06
In this episode, Warren and John ramble about a few of the reputation management stories in the news these past few weeks, including the controversy around Freshii's new offshore, virtual cashier, short-lived CNN+, the reputational impacts of the Johnny Depp/Amber Heard defamation trial and Dolly Parton's impeccably cultivated reputation.
Breaking down the reputational fallout from The Slap 31.03.2022 34:56
In this episode, we talk about the reputational aspects of the recent incident between Will Smith and Chris Rock at the Academy Awards.
The PR war in Ukraine, a CEO’s sexist conference comments, the Pay Gap App and Disney versus DeSantis 25.03.2022 42:30
In this episode, John and Warren ramble about who's winning the PR war in Ukraine, the CEO who lost his job after making sexist comments at a conference, the Pay Gap App and what tech like this means for public-facing organizations, the Disney vs. DeSantis controversy and former NHL referee Tim Peel's tweet one year after losing his job to a hot-mic gaffe.
EP21: The Spotify/Neil Young situation, truckers vs. Terry Fox and the All-In pod kerfuffle 02.02.2022 53:55
This week, John and Warren chat about the controversy around one of the All-In podcast's hosts, the Terry Fox Foundation's response to protestors messing with the Terry Fox statue in Ottawa and, of course, the ongoing saga involving Spotify, Joe Rogan, Neil Young, etc.
EP20: Our picks for the reputation winners and losers of 2021 08.01.2022 46:48
In our 20th episode, we chat about Jon Stewart's tiff with Newsweek, Peloton's recent Sex and the City problems and our picks for the reputational winners and losers of 2021.
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