John Glaser
Refocus Your Photography Business with John Glsaer
Welcome to the ’Refocus Your Photography Business’ podcast with John Glaser, where we empower aspiring photographers to unleash their full creative potential and thrive in the competitive world of photography. Whether you’re a seasoned professional looking to expand your business or a passionate beginner eager to take those first steps, this podcast is your ultimate guide. Join us as we bring you inspiring success stories from renowned photographers, industry experts, and marketing gurus who have mastered the art of growing their businesses. Each episode will be packed with practical tips, act...
Be sure to visit the podcast's website and support the creator: johnqv.podbean.com
Where to listen?
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Episodes
Episode 41 - Kristen Kidd - Embracing Imperfection 23.07.2024 1:04:03
I'm super excited today to have the amazing Kristen Kidd on the podcast. Kristen and I connected at WPPI this past year, where we had the chance to hang out and get to know each other over breakfast. I've admired Kristen's work for a while, and it was such a joy to finally meet her and invite her to be on the podcast. In this episode, Kristen dives into the concept of being the perfectly imperfect...
Episode 40 - Luci Dumas - Mastering Wall Art Sales 11.07.2024 1:07:42
I'm thrilled to bring you episode 40 with the incredible Luci Dumas, a wall art sales expert who is here to share her insights on creating and selling stunning wall art for your clients. In this episode, Luci and I chat about everything you need to know to boost your wall art sales. From the initial client consultation to the final product, Luci breaks down her proven strategies and techniques. W...
Episode 39 - Adam Goldberg - Unleashing Success: How to Transform Your Pet Photography Business With Book Projects and Sponsorships 04.06.2024 59:54
Hey there, everybody! It's John with Refocus Your Photography Business and John Glaser Photography. Welcome to episode 39 where we have an incredible guest, Adam Goldberg, a phenomenal pet photographer from Florida. Adam has been doing some amazing things in his business, from book projects to working with local shelters, and even getting sponsors for photo sessions. Oh, and we wrap up our convers...
Episode 38 - Andrew Funderberg - Mastering Photography Sales with Fundy: Unveiling Key Features & Insider Advice 21.05.2024 1:03:51
Join us for an enlightening episode of Refocus Your Photography Business Podcast, hosted by John Glaser. As we delve into the extensive realm of Fundy, the innovative photography software, we shed light on its robust capabilities, how it can revolutionize your sales process, and practical advice for utilizing it effectively. Andrew Funderberg, the creator and owner of Fundy, shares how this tool h...
Episode 37 - Mike Schacht - Authentic Business Practices 15.05.2024 1:23:30
Join acclaimed host John Glaser and renowned headshot photographer, Mike Schacht, in an insightful episode of Refocus Your Photography Business. This episode uncovers an in-depth discussion on building a successful photography business, with a focus on customer relationships, brand distinction, effective marketing, and authentic business practices. Dwell into Mike Schacht's fascinating journey fro...
Episode 36 - Jared Clark - Growing Your Photography Business with Text Messaging 06.05.2024 1:02:47
In this episode of Refocus Your Photography Business Podcast, gain insightful knowledge about the world of business text messaging from Jared Clark, president of Skipio, a leading business texting platform. Discover why texting platforms are essential for businesses aiming for effective communication and expansion. Learn from Jared's deep dive into the significance of texting and how it can revolu...
Episode 35 - Richard Waine - Master Your Photography Website SEO 17.04.2024 1:20:31
In the 35th episode of the Refocus Your Photography Business Podcast, seasoned headshot photographer and SEO expert, Richard Wayne, shares his profound knowledge on the significance of search engine optimization (SEO) for photography businesses. The episode offers an insightful guide to website development, tackling the importance of an intuitive design, effective content formation, and the strate...
Episode 34 - Jeff Brown - Using LinkedIn to Grow Your Clients and Tackling the Photographers Mindset 28.03.2024 56:50
In this exhilarating 34th episode of the Refocus Your Photography Business Podcast, host John chats with photographer, mentor, and business coach, Jeff Brown. They delve into the crucial role of mindset and the potential of LinkedIn in propelling your photography business forward. This conversation highlights the insights Jeff gleaned from his journey as a self-employed individual at 14, to his se...
Episode 33 - Richard Grenfell - Building a Business that You Run and Doesn't Run You....the perfect life!!! 18.03.2024 57:18
In this episode of "Refocus Your Photography Business," John interviews renowned photographer, Richard Grenfell. Discussing the art of balancing a successful photography business, enjoying life, and exploring the world, Richard shares an intriguing account of his journey. From starting with family and dog photography to mastering boudoir and headshots, he uncovers the secret to maintaining an inte...
Episode 32 - Refocus Your Photography Business Podcast - Interview with Brianna Schrader - A Deep Dive with AI for Marketing and Messaging 20.02.2024 1:04:03
In episode 32 we interviews pioneering photographer, Brianna Schrader, exploring the game-changing role of artificial intelligence (AI) in photography. From platforms like Chat GPT and Gemini, this episode exposes how AI technology is reshaping not just photography but various aspects of businesses. Learn about Brianna's journey from wedding to family portrait photography and her secrets of achiev...
Episode 31 - Refocus Your Photography Business Podcast - Interview with Pete Coco: From Musician to Portrait and Headshot Photographer 13.02.2024 1:11:44
Welcome to episode 31 of the Refocus Your Photography Business Podcast! This episode features an exciting conversation with Pete Coco, an outstanding headshot photographer based in Long Island, New York. Pete shares his journey into the photography business, revealing the initiatives that propelled his rise in the industry. Packed with useful advice, background experiences and personal anecdotes,...
Episode 30 - Goal Setting for 2024 02.02.2024 43:32
One of the most important things about your photography business isn't the photography but it is setting goals. This week we are going to talk about what it looks like to set your goals using the SMART method to make sure your goals are Specific, Measurable, Achievable, Realistic, and Timely. Regardless if you are setting your goals for the year in January or February this podcast is for you. ...
Episode 29 - Interview with Gillian Hill - Finding Your Studios Voice Through Copy 12.12.2023 1:11:23
In today's episode of Refocus Your Photography Business Podcast, we are thrilled to have Gillian Hill, a copywriter extraordinaire, as our guest. Gillian comes highly recommended by Paige McLeod, who shared her positive experiences working with Gillian on the intricacies of communication in the photography business. With a focus on website copy, brand voice, and messaging guides, Gillian has colla...
Episode 28 - Refocus Your Photography Business - Interview with Megan Jones - Creating a 6 figures on Santa Mini-Sessions 27.11.2023 1:03:33
Welcome to the Refocus Your Photography Business podcast, where today we have a festive treat for all our listeners as we explore the magic of Holiday season photography with Megan Jones from Megan Michael Photography. Joining us today is the incredible Megan Jones, a seasoned photographer with a thriving business specializing in boudoir, family, and senior photos. What makes Megan's story truly e...
Episode 27 - Refocus Your Photography Business - Interview with Hark Nijjar - Sports and Team Photography 21.11.2023 1:09:56
Welcome to another exciting episode of the "Refocus Your Photography Business" podcast! Today we're diving into the dynamic world of sports and team photography with a true master of the craft, Hark Nijjar from Hark Nijjar Photography and GTA Sports Photography. Hark is not only a talented photographer but also one of my closest friends and a business guru in the photography industry. In this epis...
Episode 26 - Refocus Your Photography Business - Interview with GraphiStudio Rep Karla Hanson 15.11.2023 1:09:56
Join us in this episode as we sit down with the incredible Karla Hanson, a representative from GraphiStudio, to dive deep into the world of photography products. Whether you're an established photographer or just starting out, this conversation is a goldmine of insights. We explore the vast landscape of products available for photographers to enhance their portrait offerings. Karla shares her expe...
Episode 25 - Refocus Your Photography Business - Interview with Paige McLeod - Using Texting within your Photography Business 06.11.2023 1:10:45
Welcome to another exciting episode of Refocus Your Photography Business. In today's episode, we have the pleasure of chatting with the talented Paige McLeod, owner and photographer of Glean and Co in Boise, Idaho. Paige specializes in capturing the beauty of newborn and maternity moments through her exquisite portraits, and she's been making waves in the industry. Our journey with Paige began wh...
Episode 24 - Refocus Your Photography Business - Navigating the Photography Business Landscape - Interview with Andrew Hellmich 30.10.2023 1:19:00
In this insightful podcast episode, we had the pleasure of joining Andrew Hellmich, a seasoned photographer and the mastermind behind the renowned podcast "PhotobizX." Our conversation delved deep into the evolving landscape of the photography business, examining the shifts that have occurred over the years and offering a glimpse into the future of this dynamic industry. The Changing Face of Photo...
Episode 23 - Refocus Your Photography Business - How business has changed over the years and how to go with it! - Interview with Mark Rosetto 23.10.2023 42:07
Welcome to the Refocus Your Photography Business Podcast! Get ready for an inspiring and informative episode as we welcome a true industry expert to the mic. Today, I am absolutely thrilled to introduce Mark Rosetto, a powerhouse in the world of photography turned business and marketing coach. Mark has been a driving force behind the success of countless photographers, helping them thrive and pros...
Episode 22 - Refocus Your Photography Business - NYC Workshop 18.10.2023 19:55
Welcome to the "Refocus Your Photography Business" the podcast that takes you behind the lens of the most dynamic and comprehensive photography business workshop in New York City. Join us as we explore the art and science of turning your passion for photography into a thriving, six-figure business. Our NYC Photography Business Workshop, coming in January, is your golden ticket to unlocking the sec...
Episode 21 - Refocus Your Photography Business - Opening a New Studio - Interview with Noel Marcantel 15.10.2023 55:19
Well, folks, get ready to dive into the exciting world of headshots and studio-building shenanigans! We've got the incredible Noel Marcantel in the house! He's not just your ordinary headshot photographer, he's practically the headshot ninja. Plus, he's a mentor and associate photographer with the illustrious Peter Hurley Headshot Crew, so you know he's got some serious skills. Noel's studio used...
Episode 20 - Refocus Your Photography Business - Stop Pricing Yourself at $300 02.10.2023 20:33
I see it time and time again, especially this time of the year, where photographers are promoting their $300 mini-session or session fee and giving away 15-20 digital images. If this is you and you are trying to run a business this way it isn't going to work. You will burn out, you will drive yourself crazy, and you will never get to where you want to be. Do yourself and a favor and listen to this...
Episode 19 - Refocus Your Photography Business - Interview with Trevor Walker 12.09.2023 32:52
Trevor has an incredibly successful headshot and branding photographer located in Kelowna British Columbia, Canada. Not only is he an incredible photographer has a perfect view of doing business without being salesy. Trevor and I talk about how to work with leads and how to utilize tools such as LinkedIn to bring in new clients. Trevor shares how you should not send quotes to potential clients but...
Episode 18 - Refocus Your Photography Business - Interview with Award Winning Photographer Michael Anthony 24.08.2023 34:39
Michael is an award winning and incredibly accomplished wedding photographer out of L.A. His wedding and portrait photography is off the charts and his understanding of what it means to run a successful business is even better. He reached out to me several months ago asking for help in building and growing his portrait photography as he is looking to move away from weddings and do less of them eac...
Episode 5 - Refocus Your Photography Business - Do Something!!! 08.08.2023 2:25
In today's daily vlog post, we dive into the world of portrait photography coaching and explore the importance of taking action. The message is clear: sitting back and doing nothing won't lead to the results you desire. To begin your photography journey, you must start somewhere. We share a variety of actionable steps to get you going, whether it's picking up your camera and practicing different t...
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