REality

Get ready to crack the code on excelling in highly competitive real estate listing landscape with insights from Katrina Richards and Joni Walker. Whether you're looking to make an indelible mark online or tailor your approach to win over sellers in a market starved for inventory, this episode is brimming with expert knowledge you won't want to miss. We dissect the essentials of creating...

Unlock the strategies of leadership and success that transcend industries with Larry Kindbom, renowned former head football coach at Washington University in St. Louis, as we share an episode that's as much about strategy as it is about the human spirit. From the intricate tactics of Sun Tsu's "The Art of War" to the motivational prowess of effective goal-setting, Larry provide...

Unlock the secrets of sustained success in the high-stakes realm of real estate when you listen to the latest episode, featuring a panel of experts.  Imagine navigating the complexities of real estate transactions with the finesse of a seasoned pro. In this episode, we reveal the nuances of intentional communication and education that empower agents to shine. We discuss the art of molding client r...

Unlock the potential of your business with the strategic insights from Maggie Evans, who returns to share her deep knowledge on business planning. Exploring why stepping back to work on, rather than just in, your business is pivotal, we tackle the hurdles of crafting effective business plans. From setting realizable goals to celebrating milestones, Maggie's expertise will guide you through a...

From the heat of firefighting to the thrill of closing real estate deals, Scott McCurry knows a thing or two about life-changing transitions. On this episode, we're joined by Scott, whose story is a masterclass in resilience and reinvention. His commitment to ethical dealings and top-notch customer service in the ever-evolving property market will not only inspire you but also give you the in...

From the roar of the crowd to the echoes of laughter, Dave Raymond, the original Phillie Phanatic, joins us for a heartwarming jaunt down memory lane and beyond. As we unpack Dave's unexpected pivot from a potential football coaching career to becoming a beloved figure in sports entertainment, you'll find yourself inspired by his 16-year legacy of bringing joy and the profound influence...

Are you prepared for the real estate rollercoaster of 2024? Join us today as we sit down with Craig Cheatham, President and CEO of the Realty Alliance as we dissect 2023's real estate market, and cast an expert eye toward the new year's market conditions. This episode promises a deep dive into the critical influencers of real estate—from inventory levels that hint at easing to interest r...

Curious what's in store for real estate in 2024? Tune in for an enlightening journey through our predictions for the new year in this episode of Reality.  Joined by a panel of real estate savants, in this episode we talk with Phyllis Brookshire, Neal Hanks and Pat Riley as they dissect the possible landscape of interest rates and the housing market, how the pandemic may continue to reshape th...

Prepare to be intrigued as we embark on a fascinating journey with our guest,  Mark McGoldrick, executive vice president of sales for Howard Hanna Mortgage. With over three decades of experience in the mortgage industry, Mark brings a wealth of knowledge In this episode we'll dive into a sea of strategies that will inspire and guide real estate professionals as we discuss creative tactics tha...

Ever wondered how to strike the perfect balance between personal life and a thriving real estate career? Let Melanie Fink, a seasoned real estate professional, unravel this mystery for you. With over two decades of experience, she's navigated the ebbs and flows of the industry and emerged victorious, her secret weapon being consistency. Tune in as we explore her journey, and glean insights in...

Dive into the intriguing world of real estate trends and strategies in our enlightening discussion with Steve Harney, who reveals the compelling phenomenon of the 'Grandparent Wish'. This surprising trend sees Boomers, aged between 55-75, selling their homes and moving hundreds of miles - not for retirement, but to be closer to their families and grandchildren. Particularly in the Caroli...

Ever wonder how your past experiences and passions shape your present career? That's exactly what we'll talk about with our special guest, Nadine Morgan. Coming from a background in college coaching, Nadine now excels in the real estate world.  In this episode, we promise to deliver a wealth of insights into how to succeed in real estate. Nadine generously shares her experiences, strateg...

What if you could harness the power of artificial intelligence to turbocharge your real estate marketing? In today's episode, we sit down with Katie Lance, the CEO and co-founder of Katie Lance Consulting, to unearth the potential of AI chat GPT- a tool that amassed one million users in just five days. With her extensive expertise in social media marketing, Katie guides us through the innovat...

On today's episode of REality, you'll hear from Jenny Barber, a veteran real estate agent who transitioned from a 13-year career in UPS to become a real estate powerhouse. From pricing a home effectively to asking the right questions during a buyer consultation, Jenny drops pearls of wisdom throughout the episode.  And the journey doesn't stop there; Jenny takes us through her trans...

Join me today as I interview our luxury marketing specialist, Mark Bardo. Mark has been here before, but as the real estate market has shifted quickly in the last 12 months, I wanted to invite him back again to discuss how to navigate the real estate market in the post-covid world. We'll discuss the biggest trends facing the luxury real estate market today including the shift towards smaller-...

Prepare to embark on a captivating journey with Jessica Edgerton from Leading Real Estate Companies of the World, as we traverse the vast landscape of the real estate industry. You'll come away with a deeper understanding of federal activity, the effects of low inventory, and how 3% mortgages are changing the game. We'll also shed light on the trend of baby boomers choosing to age in pla...

What happens when you blend authenticity, intentionality, and relentlessness with a passionate pursuit of real estate success? The answer lies in the wisdom of Matt Good, Allen Tate Company's charismatic new Regional Vice President of the North Carolina Triangle region. Get to know Matt as we journey across  the varied landscapes of his career. You'll hear stories from his early sales da...

Ever wondered how the best real estate professionals stay successful in this competitive industry? Join us as we sit down with the incredibly experienced Gaia Goldman. With 27 years in the business, Gaia shares her journey from starting right out of college to building deep connections with clients and leveraging the power of authenticity. Discover how Gaia tackles the challenge of low inventory a...

Ready to elevate your real estate game? Discover the secrets to success and staying ahead in the ever-evolving world of real estate as we chat with industry veterans Linda Beck and Barry Wilkins. With a combined 35 years of experience, these pros share their insights on balancing thriving businesses, family lives, and providing exceptional customer service for their clients. We dive into tips and...

With the real estate market in flux how do you remain on top of your game? The recipe for success in this market is a good mix of healthy optimism, followed by a solid plan for gaining leads and getting more listings, all while continuing to nurture your sphere. And here today to give you the motivation you need to be successful is special guest,  Allen Tate President and CEO, Pat Riley. You won&a...

You're in for a treat with today's podcast, as I interview Founder and CEO of Keeping Current Matters, Steve Harney. In this highly anticipated interview, Steve and I will discuss controlling the narrative with your clients and sphere, where interest rates are heading, inflation, inventory, tons of tips on how to get more listings and Steve's predictions on a pending recession and h...

Let's set the record straight on loan-level pricing adjustments today when Gary Scott talks with our in-house mortgage expert, Jef Stehman. Besides uncovering the biggest myths behind LLPAs, Jef is here to talk interest rates, inflation and mortgage strategies you need to give to your clients who are sitting on the sideline, waiting for the right time to buy or sell. 

Maggie Evans, Jenny Barber, Steve Dozier, and Stefanie Janky lead this all star line up in today's REality episode where we discuss top takeaways from the 2023 Realtor Summit, strategy for holding successful open houses, how video is transforming the real estate industry, and how to create listings in this new market. All of this and more on this exciting episode of REality. 

 In a shifting market offering a home warranty can make your listing stand out and potentially sell faster. Today I'm interviewing Regional Vice President of Allen Tate Companies, Adam McCall. Listen as he and I discuss the ins and outs of a home warranty and why offering it is a smart strategy in this normalizing market. 

A 20 year veteran of the real estate industry, Robby Brady, team leader for the Robby Brady team, is here with us today. Join me today as Robby shares his enthusiasm for the spring market, tips for working with buyers and sellers in this shifting market, his unique team approach to customer service, plus a little behind-the-scenes on why his team is successful.